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KoMarketing
770 followers -
B2B Online Marketing | Search, Social, Content
B2B Online Marketing | Search, Social, Content

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Growing Revenue and Increasing New Accounts Labeled as Top Account-Based #MarketingGoals

_According to the survey results, the top priorities and strategic objectives of this #marketing tactic are growing revenue generated from each account and increasing the number of new accounts. Learn more about the top marketing goals in our latest post: _

https://komarketing.com/industry-news/growing-revenue-increasing-new-accounts-labeled-as-top-account-based-marketing-goals-3417/

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When Can You Expect to See #ContentMarketing Results?

Clients are investing their time (and dollars) in #content #marketing and they want to know when those efforts will pay off, especially if they have to justify the expense to company leadership. Learn more:

https://komarketing.com/blog/when-can-you-expect-to-see-content-marketing-results/

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Report: #BrandMarketing Helps #Marketers Achieve Several Top Priorities

New research suggests that brand marketing is helping marketers achieve goals ranging from customer acquisition to audience engagement. Learn more:

https://komarketing.com/industry-news/brand-marketing-helps-marketers-achieve-several-top-priorities-3412/

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Report: Just 7% of #Marketers Deliver Real-Time Data-Driven Engagements

Marketers are gathering more customer data, but research suggests that they are not capitalizing on new opportunities with this information in real-time.

https://komarketing.com/industry-news/customer-experience/7-percent-of-marketers-deliver-real-time-data-driven-engagements-3410/

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How to Create a Customer-Driven #ContentStrategy | #SMX West 2017

Your #customers need #content to make decisions and it’s up to us as #marketers to give it to them. Ensuring you are giving them the right content is crucial and it starts by understanding what questions they actually are asking. Learn More:

https://komarketing.com/blog/create-customer-driven-content-strategy-smx-west-2017/

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Number of Businesses Leveraging #Weibo Enterprise Accounts Grows by 35%

In #China, the use of Weibo, a #SocialMedia platform, is expanding. Not only are more users getting involved, more than 1.3 million enterprise accounts are on the channel. Learn More:

https://komarketing.com/industry-news/businesses-leveraging-weibo-enterprise-accounts-grows-by-35/

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What Does a #ContentMarketer Do? Answered by a #Content #Marketer

Take a closer look at each one of the seven core components of content marketing

https://komarketing.com/blog/what-does-a-content-marketer-do-answered-by-a-content-marketer/

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Report: More #Customers Read and Engaged with #Marketing Emails in 2016

A new analysis of 2016 data suggests that while customers read more #MarketingEmails in 2016 than 2015, they also deleted them more often. Find out more:

https://komarketing.com/industry-news/report-customers-reading-engaging-marketing-emails-3408/

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Survey: #DigitalMarketers Show Most Interest in #Advertising on Instagram

Snapchat, Facebook and Instagram continue to grow in popularity as digital advertising channels, but which networks lead the pack?

https://komarketing.com/industry-news/digital-marketers-show-most-interest-in-advertising-on-instagram-3407/

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5 Key Takeaways from World B2B Marketing Chief Congress 2017

Rebecca Ying Li shares 5 highlights from the conference that will also benefit your B2B marketing practices in China.

https://komarketing.com/blog/takeaways-from-world-b2b-marketing-conference/
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