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Kern Media
37 followers -
Denver SEO Consulting + Inbound Marketing
Denver SEO Consulting + Inbound Marketing

37 followers
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Great article from Dr Pete. The 155 character limit is back. My take: Always monitor and adjust meta data for your top pages as needed + consider Pete’s suggested inverted pyramid approach, which cuts the meta description intro two halves (most important in the first half).
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Changing the goal posts so frequently is detrimental to webmasters’ general interest in even caring about Google optimization. I can’t believe Google, sometimes.

“Google Reduces Description Length in Desktop & Mobile Search Results”
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I just went down the GDPR Compliance rabbit hole today, creating privacy policies for sites, privacy policy links and checkboxes in forms+confirmation emails. Email marketing software have new EU compliance controls to implement. Need a privacy policy? Try http://bit.ly/2InyQhs
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“It’s a lengthy process to recrawl, reindex, and reprocess a site. It may take several months for Google to figure out where a site should appear in search results following any major changes.”
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Some good tips in here, including one from Kern Media! "DIY Shopify SEO Audit - 15 Steps to More Organic Search Traffic"
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15 eCommerce SEO Tactics to Implement in Mid-2018 (Research-backed)
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Google Algorithm & Ranking Update Kicking Off?
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“So sometimes what happens is like the value of the big longer page is partially because there's so many different aspects on that page that make it useful for a variety of people and it's kind of like one stronger page for kind of a bigger group of a topic.” - John Mueller
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Bookmark >>> 10 Google Sheets Formulas Every SEO Should Know
Ahrefs
Ahrefs
ahrefs.com
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New Google Search Console adds Search Appearance filters and more - Search Engine Land
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