Ugghhhh it's amazing how many people will click on your subscription plan clearly labeled $9/mo, put in their credit card number, and then send you angry e-mails when they find out you charged them. :(
14 plus ones
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- I presume this is people that signed up during the "free during beta" phase, and then didn't get the memo that betas end?6w
- "PLEASE READ THIS CAREFULLY IT'S NOT THE USUAL YADA YADA"6w
- It takes some care to offer something free that people later get charged for (whether it's an introductory deal or some kind of usage-based tier).
Is there anything about the $9/month plan that you can think of that makes people more easily misunderstand it?6w
- Yeah, the fact that the service was free during beta may have confused people. However, I feel like our messaging was very clear:
1) When people signed up, they were offered a choice of plans. One plan was marked "free", other plans were marked $9/mo, $24/mo. The only indication that the paid plans were also free during beta was a separate box above the plans that said "All plans are free during beta". If people were going to be confused, I'd expect them to be confused towards assuming they'd have to pay immediately.
2) Once people signed up, we sent them a monthly invoice which had line items like:
$9 1 month standard plan
-$9 Beta discount
3) We e-mailed everyone to notify them when the beta ended. But honestly, this shouldn't even have been necessary.
Still... angry emails.6w
- Wow, that is pretty clear with the invoices. I guess it's just a numbers thing.6w
- Maybe if the beta discount had been processed as a refund, so it showed on credit card statements? Probably not worth the bother.6w
- I am pretty sure there's an expense in that, isn't there?6w
- Not sure if there's an expense, but generally you don't want to play games with live credit card charges -- weird behavior will probably be flagged as fraud.6w