Profile

Cover photo
Kelvin “KC” Claveria
Works at Vision Critical
Attended Simon Fraser University
Lives in Vancouver
739 followers|58,103 views
AboutPostsPhotosVideos

Stream

 
I can’t imagine my life without mobile apps. I use them to get things done, get inspired and do my job well. And indeed, the right apps can help you as a content marketer to become a more effecti…
1
Add a comment...
 
Discover four ways Dropbox can help enhance your content marketing strategy.
1
Add a comment...
 
#Dropbox  isn't just for cloud storage--there are many ways it can help content marketers increase #productivity  and enhance #creativity . Here's how! 
You probably already know that Dropbox is a useful tool to store and backup your files in the cloud. But did also know that it’s a nifty tool to elevate your content marketing efforts?
1
Add a comment...
 
Check out my latest +LinkedIn post. 
 
The trillion-dollar #CPG  market is undergoing major disruption.

+Joel Warady, chief sales and marketing officer of +Enjoy Life Foods, shares his thoughts on what it takes to drive growth in this industry. 
Smaller companies in the consumer packaged goods (CPG) industry are quickly stealing market share from established brands. According to a March 2015 study by IRI Worldwide and the Boston Consulting Group, smaller companies have taken $18 billion worth of sales from larger companies since 2009. But that’s only the tip of the iceberg, since ecommerce and mobile shopping are just starting to find their footing in many different CPG segments like gro...
View original post
1
Add a comment...
 
 
The social analytics market is expected to grow to $2.73 billion by 2019.

Before you invest in a social media monitoring program, check out our Q&A with Ed Sullivan, vice president at +Sailthru and a former Radian6 exec, for the pros and cons of social listening.

#socialmedia   #sociallistening   #bigdata  
Can tuning in to social media really help companies drive revenue? We asked Ed Sullivan, a former Radian6 exec, for his perspective on social listening.
View original post
1
1
Howard Moorey (Hojomo)'s profile photo
Add a comment...
In his circles
491 people
Have him in circles
739 people
zyman saed's profile photo
Gary Lising's profile photo
Patrick Sauve's profile photo
Ayesha Habiba's profile photo
Jani Tsui's profile photo
Leah Bach's profile photo
Mike Check's profile photo
Sophia Smith's profile photo
Le Ngoc Nam's profile photo
 
 
Have you seen #MaryMeeker 's latest #InternetTrends  report?

Marketers and tech enthusiasts need to pay attention to this report as it provides a good forecast of the technologies and trends that are shaping the business landscape.

Check out our blog post for highlights. 
Drones, on-demand platforms, user-generated content and the changing millennial lifestyle dominated Mary Meeker's 2015 Internet Trends Report.
View original post
1
Add a comment...
 
Check out my Q&A with +Jay Baer
 
Are you listening to your angry customers?

#Marketing  expert +Jay Baer recently chatted with us about the importance of "hugging your haters" and he had this to say:

"All complaints are legitimate complaints because they provide insights that can improve your business. There is no such thing as an illegitimate complaint."

Read our Q&A for more. 
Jay Baer, founder of marketing agency Convince & Convert, wants companies to fully embrace customer complaints and negative reviews. Here's why.
View original post
1
1
Jay Baer's profile photo
Add a comment...
 
Social media analytics is already a huge business, but it’s about to become even bigger. MarketsandMarkets is forecasting that the social analytics market will grow from $620.3 million in 2014 to $2.73 billion in 2019. North America is expected to lead the expansion of the market, according to MarketsandMarkets’ 2014 report.As more companies invest in social listening, an important question emerges: Can tuning in to social media really help compa...
1
Add a comment...
 
I cringe a little when people call me a social media guru.

I reveal why in my latest +LinkedIn post.

#socialmedia   #smm   #marketing  
Once in a while, I get introduced by people as a “social media guru.” I know they mean well when they do that; perhaps they even intend to compliment me when they say it. But that title—”social media guru”—never sat well with me. And it probably never will.At first, I thought that my annoyance with that term stems from the “guru” part. There’s something about that word that feels pretentious. It suggests false expertise. It also suggests a know-i...
1
Mary Peter's profile photo
2 comments
 
Am new ....am I welcome to chat with you? 
Add a comment...
People
In his circles
491 people
Have him in circles
739 people
zyman saed's profile photo
Gary Lising's profile photo
Patrick Sauve's profile photo
Ayesha Habiba's profile photo
Jani Tsui's profile photo
Leah Bach's profile photo
Mike Check's profile photo
Sophia Smith's profile photo
Le Ngoc Nam's profile photo
Work
Occupation
Expertise in social media, content marketing and graphic design. Consultant at Dunn Public Relations
Employment
  • Vision Critical
    Social Media Marketing Assistant, 2013 - present
  • Dunn PR
    Account Executive & Community Manager, 2012 - 2013
  • Global Bend Marketing
    Social Media Marketer, 2012 - 2013
  • Dunn PR
    Account Coordinator, 2011 - 2012
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Vancouver
Previously
Philippines
Story
Introduction
I'm a Marketing and PR pro from Vancouver. Updates about social media, PR, fitness, music, and books. Say hi!
Bragging rights
Marketing guy from Vancouver with a keen interest in everything digital.
Education
  • Simon Fraser University
    Business Administration, 2009 - 2011
  • Douglas College
    Business Administration
Basic Information
Gender
Male
Other names
KC