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Keith Bansemer
Works at Gannett Company
Attended Northern Illinois University
Lives in Greenwood IN
50 followers|23,570 views
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Why pay for your content when you can give out some free movie tickets to kids who have the power to reach other kids with their words? The next stage of launching an integrated social marketing army is here! 
Invite Student Reporters to a Free Pre-Screening It’s a clever way of marketing, but especially, it’s an effective way to reach teens.  CBS Films began promoting their latest movie, The Duff, by co...
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No, it's not 1976 anymore. News in 2014 is real-time digital, interactive, full of visuals or video, passionate, being updated as the story unfolds - full of quick hits and long-form investigative reporting.  Onward! 
Recently, we began to sketch out concepts for a newsroom of the future – for a new kind of Indy Star built on a great history.
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Writers: did you know that you can scoop great industry stories at conferences just by asking conference coordinators for media passes? http://mywebwriters.wordpress.com/2014/06/19/how-to-apply-for-media-entry-at-conferences-and-events/ #media 
Writers, did you know that you can scoop great industry stories at conferences just by asking conference coordinators for media passes? Visit Your Favorite Conference for the Price of a Story In mo...
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Good reminders! From professionally managing your personal social media channels to keeping it real with your business social media audience, here are seven of the best social media practices for brand marketers. #socialmediamarketing  
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Stronger social engagement with your content writing can improve final sales results. 
How Social Media Holds the Keys to Successful Business Writing According to The State of the News Media: 2013 Report by The Pew Research Center, “Newspaper website audiences grew 3 percent as measu...
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With the Indianapolis 500 race this month, "the big one" (wreck) looms...  and it might be your current marketing project! http://mywebwriters.com/crashes-likely-speeding-quality-writing/ #WriteOn 
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It changes yet AGAIN... and you wonder why some businesses feel duped. They spent wads of money with Facebook in previous years to acquire likes. And now this... 
Ah, Facebook. You’ve again figured out how to increase profits and make people mad, as you’ve probably noticed by reading the comments under your January 2015, Facebook news feed changes article.…
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The Big 10 to keep up with and maintain a content presence on if you are a marketer. 
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Tips of the writing trade - always something new to learn! 
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More information "just now in" regarding the recent Google Panda 4.0 update and what it means for your web site. 
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And now, eCommerce adjusts again! With recent changes to the way the two major search engines produce ranking results, quality content providing true, authoritative value is more important than ever for brands. 
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Why you should cringe when you hear the sentence, "Well, we haven't updated our web site since we launched it in..."  Stop. Think. Do something! 
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People
Have him in circles
50 people
Peggy Franz's profile photo
Jeff Frye's profile photo
Chris Howell's profile photo
Steve Filipiak's profile photo
mark charvat's profile photo
Bruce Fey's profile photo
Shelly Eads's profile photo
Dan Beres's profile photo
Chloe Ross's profile photo
Work
Occupation
Marketing
Skills
strategic planning, team leadership, organizational change management, innovation, hard-working success
Employment
  • Gannett Company
    Director of Marketing, 2014 - present
  • My Web Writers
    Chief Marketing Officer, 2014 - 2014
  • One Click Ventures
    Chief Marketing Officer, 2013 - 2014
  • Shindigz
    Director of Internet Marketing, 2006 - 2013
  • Abercrombie & Kent
    Internet Marketing Manager, 2000 - 2006
  • STARadio Corporation
    Operations Manager, 1998 - 2000
  • DeKalb Radio Studios, Inc.
    Operations Manager, 1987 - 1998
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Greenwood IN
Previously
Fort Wayne IN - Chicago IL - DeKalb IL - Kankakee IL - Aurora IL - Denton TX
Story
Tagline
Cross country & orchestra & fire safety dad, cycler, photographer, squirrel. Believer in the power of digital marketing - linked to @JeanBansemer @IndyStar
Introduction
A passion for strategic marketing, eCommerce, digital advertising, project management, new challenges, and the art of the written word. Specialties: strategic planning, team leadership, organizational change management, innovation, hard-working success.
Education
  • Northern Illinois University
    B.S. Communications - Radio, TV, Film, 1985 - 1989
Basic Information
Gender
Male