Profile cover photo
Profile photo
Katie Smyth
22 followers
22 followers
About
Katie's posts

Post has attachment
11 ideas for rapid fire facts on your About Page #aboutpage

Your website’s about page is your opportunity to not only share your story but to connect with your readers and potential clients/customers on a level that isn’t about selling. It’s the level where you bond over shared interests and visions. Where you…

Post has attachment
New words on the blog: 3 things your about page must include

I’m not really into “musts”, but there are a few things I think you should include in your about page copy. (Side note: “must” sounds really funny if you say it a lot.) Of course, you can take it or leave it with any of the below. But I’ve lost count of…

Post has attachment
FERSH WORDS: Cultivating focus (what it means for me)

I don’t use the word ‘cultivate’ lightly, I use it after much thought. Cultivate has a few different definitions, and there are a couple that speak to me: cultivate [kuhl-tuh-veyt] verb (used with object), cultivated, cultivating. to develop or improve by…

Post has attachment

Post has attachment
The curse of the blank page (and how you can overcome it)

If there is one thing I’m asked all the time by clients, friends, family and random people who find out I’m a writer, it’s how do I start? “When that blank document is open in front of me, the cursor blinking maliciously, how do I find the words?” As…

Post has attachment
When NOT to email

Even though I’ve been waffling on about email for weeks now, and you know how much I love it by now, sometimes email just isn’t the best form of communication. Some examples to give you an idea: Bad or negative news. This is best to communicate in person…

Post has attachment
Overdue invoice? How to write a non-awkward email to get your payment:

I’m talking about the emails we all have to send at some stage – after all they’re inevitable if you’re in business! They’re the ones you have to send to gently (or not so gently) remind a client or customer of an overdue payment. I 100% understand how…

Post has attachment
Invoice emails - let's get creative with them:

The emails you send in order to bring in the dosh are often overlooked. Whether you’re selling a product or a service, an invoice or receipt email is an opportunity for you to build your brand and your relationships – don’t waste it! Quit using boring,…

Post has attachment
My final piece of advice for sales emails – Number 5. Aside from being straightforward with your pricing you also want to make the actual process of buying as easy as possible. A big old button can work wonders. And get creative – ‘Buy Now’ is old news.…

Post has attachment
Number 4. I know some of you may not like to come straight out name a price (I know when I started my biz I balked at this). But I also know that a heck of a lot of people won’t bother trying to find out how much you charge if you don’t straight up tell…
Wait while more posts are being loaded