Profile

Cover photo
Katherine Gear
Works at Hyatt Hotels
Attended Universidad de Alcala
Lived in Bloomington, IN
210 followers|32,352 views
AboutPostsPhotosYouTubeReviews

Stream

Katherine Gear

Shared publicly  - 
 
 
This Father's Day, we’re celebrating family heritage and legacy through a collaboration with U2’s Bono to launch Sons + Fathers, a new book capturing the intimate and special relationship between notable sons and fathers, like Paul McCartney, President Bill Clinton, and more. Special edition copies of the book will be available in Park Hyatt guestrooms worldwide beginning in June.

Share your own story on Instagram by using #SonsandFathers and tagging @parkhyatt. bit.ly/1HZ5L9k
4 comments on original post
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
Not sure if I'd say content is DEAD, but it is more about the conversation than anything. 
Does content marketing need to evolve so it doesn’t go the way of the humble pager?
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
“They’re going to be weaned off online travel agents because it’s your grandfather’s way of doing business.” One of the many reasons I book directly.
Expedia is buying Orbitz, as more travelers are opting to find their own flights and hotels.
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
2015 Tech & Digital Marketing Predictions
The digital marketing field is a great place to be these past few years (if you like change & innovation!). It seems every few months, there's a new gamechanger, or new consumer behavior that's changing the way things work, and it's almost always for the be...
The digital marketing field is a great place to be these past few years (if you like change & innovation!). It seems every few months, there's a new gamechanger, or new consumer behavior that's changing the way things work, a...
1
1
Carla Dillman's profile photo
Add a comment...

Katherine Gear

Shared publicly  - 
 
 
Here's Social Media Examiner's List of 2015 Social Media Marketing Predictions from the Pros. #5: Social Conversions Become Easier. Is Your Hotel's Strategy Ready for 2015? 
Are you wondering what 2015 might look like for social media marketing? If the changes in 2014 are an indicator, there will be a lot more changes in 2015. To get a grip on what the near future may look like, we tapped the knowledge of 28 social media pros. Here's what they had to…
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
2015 will be mobile's year... it's going to skyrocket. lookout.
What key search engine optimization (SEO) trends will matter most to brands in 2015? 45 top SEO experts share their insights and predictions.
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
So many brands just can't get it right.
1
Add a comment...
In her circles
131 people
Have her in circles
210 people
Julia Orourke's profile photo
ahmed aboalhasn's profile photo
Leeah Otis's profile photo
Morgan Lopez's profile photo
edwin enrique lopez's profile photo
Anthony La Rocca's profile photo
Rupjyoti Sarma's profile photo
John Walker's profile photo
Frazer Walker's profile photo

Katherine Gear

Shared publicly  - 
 
 
How to Set Social Media Marketing Goals
When it comes to social media marketing, a lot of people seem to be flying by the seat of their pants. Many companies create profiles on sites like Facebook, Instagram and Twitter and do a little blogging, hoping for great results, but the problem is that they have no goals and no strategy. They’re simply throwing a bunch of junk at the wall and seeing what sticks.

You’ll never get quality results from your #socialmedia marketing if you don’t have true goals to guide your campaign and your efforts. So, how can you set realistic goals for your social media marketing in 2015?

Here are some tips to help you out:

Read it all here: http://www.dirjournal.com/articles/how-to-set-social-media-marketing-goals/

Graphic courtesy of +Tailwind 

#socialmediamarketing   #socialmediastrategy   #socialmediatips  
View original post
1
Add a comment...

Katherine Gear

Shared publicly  - 
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
Helpful little video on importance of google rankings
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
What a crazy list of tools... But I could probably use half!
1
Add a comment...

Katherine Gear

Shared publicly  - 
 
My year in music according to spotify... Pretty cool! #spotify #myyearinmusic  
Here’s how I played in 2014. How did you play? spotify.com/2014 #Spotify2014
1
Add a comment...
People
In her circles
131 people
Have her in circles
210 people
Julia Orourke's profile photo
ahmed aboalhasn's profile photo
Leeah Otis's profile photo
Morgan Lopez's profile photo
edwin enrique lopez's profile photo
Anthony La Rocca's profile photo
Rupjyoti Sarma's profile photo
John Walker's profile photo
Frazer Walker's profile photo
Work
Occupation
Area E-Commerce Marketing Manager at Hyatt
Skills
Social media marketing; online advertising strategy; e-commerce strategy; content marketing
Employment
  • Hyatt Hotels
    Area E-Commerce Marketing Manager, 2013 - present
    Oversee all e-commerce related channels for several Chicagoland hotels. Create and implement online marketing and content strategies for multiple channels including social media, websites, e-mail campaigns and online reputation management. 


  • The Peninsula Hotels
    E-Commerce Specialist, 2011 - 2013
    Promoted from E-Commerce Specialist to E-Commerce Manager in November 2012. Responsible for creating and implementing online marketing strategies and collateral including online banner advertising, social media initiatives, SEO, internal and external websites, e-mail campaigns and online reputation management. 

 Work with agencies on SEM campaigns, social media campaigns and strategy as well as manage online travel agency relationships.
  • BCVevolve
    Social Media Strategist, 2010 - 2011
    Working as a Social Media Strategist at BCVevolve, I created innovative ways to incorporate social media into each and every one of our client's various industries. I created social media campaigns and found a way to bridge the gap between various social media networks being used. I also assisted with gaining followers and managed social media messages to drive engagements. I also created targeted Facebook ads to incorporate with various campaigns as a way to increase fans and compliment all online campaigns and messages. I assisted with creating videos and shot professional photos to use on social media for various campaigns.
  • Trinsic Interactive
    Social Media Strategist, 2007 - 2010
    I update, manage and interact with Trinsic Twitter followers daily, while posting interesting relevant advertising and marketing articles as well as start conversations about upcoming social media trends. I maintain and update articles on Twitter site daily to continue to promote advertising agency’s capabilities. I also facilitate discussions within the advertising community. I read, post and retweet relevant articles from advertising and business journal sites, and find new trends to discuss.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Bloomington, IN - Chicago, IL - Alcala de Henares, Spain - Barrington, IL
Story
Tagline
Find out everything Katherine Gear has been up to: www.aboutme.com/katgear
Introduction
Katherine Gear is interested in social media marketing, anything e-commerce related, mobile advertising. Spanish Speaker. Portuguese speaking wanna-be. Love the hospitality industry and Hyatt. 
Bragging rights
Rugby player. Left handed. Once convinced Mark Cuban to donate $$$$ to our Rugby Team.
Education
  • Universidad de Alcala
    Espanol, 2009 - 2009
  • Indiana University Bloomington
    Spanish, Psychology, 2006 - 2010
Basic Information
Gender
Female
Other names
Katgear, Katherine
From the warm, southern decor + friendly service, to the incredible dishes on the menu, everything was exceptional... and I do mean everything! I believe we ordered at least 3/4 of the menu and each dish was better than the next one. If you're looking for some authentic Southern food that's better than anything you've ever had before - look no further.
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
1 review
Map
Map
Map