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Kate day
Worked at Telegraph Media Group
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Kate day

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Very good Facebook/WhatsApp analysis from Benedict Evans: to understand this deal you need to understand how different mobile is

#facebook
#whatsapp  
Facebook just bought WhatsApp, paying $16bn in cash and stock and $3bn in RSUs. WhatsApp has 450m active users, of which 72% are active every day. It has just 32 engineers. And its users share 500m photos a day, which is almost certainly more than Facebook.  This is interesting in all sorts of ways - it illustrates most of the key trends in consumer tech today in one deal.  First, it shows the continued determination of Facebook to ...
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Kate day

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Fascinating: the toxins of the 1 per cent
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Top Peter Day moment: describing 3D printing: "they do indeed print something...djuuu djuuu djuuu djuuu" (8:49 in) 
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Kate day

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Livestream of Gigaom #roadmap2013 pretty interesting. Definitely worth watching the clips
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V good post on Waze & what news organisations can learn from it, by +Jeff Jarvis
 
Allow me to get a bit journowonky now and examine some of the lessons newspapers should learn from the success of Waze

1. Waze built a platform that lets the public share what it knows without the need for gatekeepers or mediators — that is, media. That’s how it keeps content costs at a minimum and scales around the world.

2. Waze does that first by automatically using the technology in our pockets to — gasp! — track us live so it can tell how fast we are going and thus where the traffic jams are. And we happily allow that because of the return we get — freedom from traffic jams and faster routes to where we’re going.

3. Waze does that next by easily enabling commuters to share alerts — traffic, stalled car, traffic-light camera, police, hazard, etc — ahead. It also lets commuters edit each others’ alerts (“that stalled car is gone now”).

4. Waze rewards users who contribute more information to the community — note I said to the community, not to Waze — by giving them recognition and greater access to Waze staff, which only improves Waze’s service more quickly.

5. Waze lets users record their own frequent destinations — work, home, school, and so on — so they can easily navigate there.

6. This means that Google as Waze’s new owner will now reliably know where we live, work, and go to school, shop, and so on. We will happily tell Waze/Google this so we get all of Waze’s and Google’s services. Google will be able to give us more relevant content and advertising. We will in turn get less noise. Everybody happy now?

How could, say, a local newspaper company learn from this?

1. Use platforms that enable your communities to share what they know with each other and without you getting in the way.

2. Add value to that with functionality, help, effort (but not articles).

3. If you knew where users lived and worked and went to school — small data, not big data — you could start by giving them more relevant content from what you already have.

4. You could give them more relevant advertising — “going to the store again? here are some deals for you!” — increasing their value as a customer by leaps and dollars.

5. You could learn where you should spend your resources — “gee, we didn’t know we had a lot of people who worked up there, so perhaps we should start covering that town or even that company.”

When I say that news should be a service and that the news industry should be a relationship business and that we should act as platforms for our users and that small data about people can lead to more relevance and greater value … this is what I mean.

So now go ask Waze how to get there. Oops. Too late. Google got there first. Again.
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In her circles
103 people
Have her in circles
1,617 people
Mark King's profile photo
Nadhifa Azka's profile photo
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lawrence abayomi's profile photo
live cams's profile photo
shaun butler mullock's profile photo
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  • Telegraph Media Group
    Social Media and Engagement Editor
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Social Media and Engagement Editor at Telegraph Media Group. Photographer. Likes coffee, loves cellos.
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