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Karen Webber
Works at Axonn Media
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Karen Webber

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Great blogpost by +Karen Webber on the importance of thinking about Christmas now for marketers who want to be successful around the world!
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Karen Webber

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Download the buyer persona development workbook from Axonn Media for free
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Karen Webber

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Great post by +Verity Stockdale . Some people should really stay off social media.
When it comes to Twitter, I have found one of the best ways of learning how to approach the site is to take inspiration from those who don't know how things work around the Twittersphere. Or rather, those who maybe do know, but yet still manage to make boobs of themselves.
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Karen Webber

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YES
Great content certainly helps business, but it isn't as simple as "publish>share>convert new customers." In today's Whiteboard Friday, Rand explains what's really going on.
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I had a great time speaking at the +Figaro Digital Conference last week and listening to the excellent speakers. These are my event takeaways, featuring +Steve Rotter +Brightcove +SDL and cute cats (obviously)
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Karen Webber

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Chuffed to bits that we (+Axonn Media ) have been shortlisted for the prestigious +Prolific North  awards in the category for Large Digital Agency!
http://www.prolificnorthawards.co.uk/shortlist
The shortlist for the Prolific North Awards 2014 can be seen here
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Karen Webber

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Google+ Insights? Yes please! This article gives a great overview into how brands can interpret data and use it in their content strategy.

By +Kenny Davies for +Axonn Media 

#contentmarketing   #contentstrategy  

http://axonn.co.uk/blog/content-performance-data-with-google-plus-insights-for-business
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Karen Webber

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Big night for +Axonn Media as we're up for Best Large Agency in the Prolific North awards. Very proud to be nominated among highly esteemed competition, but obviously want to win! 

Best of luck also to +Mosquito Digital!

Looking forward to a good night celebrating with +Natalie Corner +Dipika Patel +Verity Stockdale +Alan Boyce +Nima Baniamer +Caroline Howley +Bryony Flack-Crane and others!
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Great tips by +Dipika Patel 
Widen your reach and be more effective at content marketing by using LinkedIn as a platform to engage professionals.
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This is an exceptional post by +Amanda kouwenhoven 
There are plenty of ways to measure your brand's social media performance, and you don't need to invest a great deal of money just a little time to monitor your data.
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Thanks, Karen! 
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In her circles
317 people
Have her in circles
252 people
Michael Deller's profile photo
Ellis Goodson's profile photo
Matt Hackett's profile photo
Lee Davies's profile photo
Alexandra Huber's profile photo
Adfero's profile photo
Emily Waddell's profile photo
Rakhi Sinha's profile photo
Jason Ball's profile photo
Basic Information
Gender
Female
Work
Occupation
Marketing Director
Skills
content marketing, content strategy, digital marketing, social media, copywriting
Employment
  • Axonn Media
    Marketing Director, 2005 - present
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Contributor to
Karen Webber's +1's are the things they like, agree with, or want to recommend.
Children to Become Illegal: The Week in Twitter Gaffes
www.huffingtonpost.co.uk

When it comes to Twitter, I have found one of the best ways of learning how to approach the site is to take inspiration from those who don't

3 ways to use LinkedIn for more effective content marketing - NewsReach
www.newsreach.co.uk

Widen your reach and be more effective at content marketing by using LinkedIn as a platform to engage professionals.

The Greatest Misconception in Content Marketing - Whiteboard Friday
moz.com

Great content certainly helps business, but it isn't as simple as "publish>share>convert new customers." In today's Whiteboard Friday, Rand

How are you measuring your brand’s social media performance? - NewsReach
www.newsreach.co.uk

There are plenty of ways to measure your brand's social media performance, and you don't need to invest a great deal of money just a little

Nelson Mandela: “It always seems impossible until it’s done.”
www.threadsuk.com

What’s more remarkable is that not only was hatred absent, but love was present.

How does YouTube using Google+ comments affect SEO? - NewsReach
www.newsreach.co.uk

What we already know about Google+ is that there is a high correlation between +1s and higher ranking, which may be due to the article being

How to analyse page source code from an SEO perspective - ContentPlus
www.contentplus.co.uk

A page’s source code can be thousands of lines long and reading those as a non-developer can be difficult, especially for those not familiar

3 things #BrightonSEO speakers got wrong (and 3 they got spot-on) - News...
www.newsreach.co.uk

Some really interesting speakers and SEO experts took to the stage at BrightonSEO last week, but a few of them made some debatable statement

Lyrical content
elitebusinessmagazine.co.uk

More and more enterprises are climbing on the content bandwagon. But without a sensible strategy, rather than being a siren’s call, your mar

Have brands got link building down to a tee?
www.reelcontent.co.uk

It seems that many brands have been getting themselves in a flap about link building of late. With Google continuing to step up its fight ag

LinkedIn comes of social media age
www.newsreach.co.uk

Please click here if you are not redirected within a few seconds. About Us · Our People · Locations · Events · Vacancies · Services · Strate

Where can I find the best online travel information?
www.newsreach.co.uk

Residents of the UK have learned from experience that warm, sunny spells like those forecast for this weekend do not last for long, which is

What makes web pages stand out in searches?
www.contentplus.co.uk

SearchMetrics' infographic analyses what factors make some web pages perform better than others in SERPs.

Hook people in with visuals
www.contentplus.co.uk

Images stand out and website content that includes pictures typically boosts engagement by as much as 47 per cent.

Social Media through the Customer Journey - NewsReach
www.newsreach.co.uk

This white paper, Social Media through the Customer Journey, looks at how social media content can help speed up the customer journey to con

Top 5: social media fails
www.reelcontent.co.uk

1) Durex don't play it safe. Earlier this year, Durex ran a campaign to promote their SOS condoms scheme, where if you haven't bought ahead,

The Wordpress CMS debate: Advantages and Disadvantages - NewsReach
www.newsreach.co.uk

NewsReach web developers work with various content management systems on a weekly basis, leading to serious CMS debates like "is Wordpress t

The 3 things every content writer should know - ContentPlus
www.contentplus.co.uk

What makes for a successful content writer? Quality content, creativity, accuracy and efficiency - and these three top tips show how to achi

Google+ becomes 2nd most popular social network
www.contentplus.co.uk

Google+ has 359 million active users and is now the second most popular social network.