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Karen Hodkinson
Works at MediaCom Beyond Advertising
Attended City University, London
Lives in Hackney
393 followers|69,642 views
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Karen Hodkinson

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Every now and then a brand comes along with an amazing campaign that makes the world a better place. Like this one by +The Coca-Cola Co.





Social humanity is being credited for the viral nature of a Ramadan Coca-Cola video, which has generated more than 12 million views since its release in the Middle...
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Karen Hodkinson

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How Oculus and Cardboard Are Going to Rock the Travel Industry
As advertisers jump on VR, it may just be a matter of time before you can rack up air miles, virtually
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Karen Hodkinson

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I love a gif so I thought I'd describe my day in 10 gifs. 

#worklife  
I work full-time. Five days a week, clocking about 8 to 9 hours a day. There is a pattern in my 9-to-5 hours.
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Karen Hodkinson

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A brief history of John Baldessari, narrated by Tom Waits

#art  
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Is it possible to have such a thing as 'the perfect pencil'? Yes, I think so.
The Midori Brass Pencil has haunted me for many years.

The bullet shape, the brass, the clip, it's a thing of beauty.

I'm giving in and getting myself one. 

http://www.thejournalshop.com/midori-brass-pencil-brass

#stationery   #stationerydesign  
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lead fetish?
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Karen Hodkinson

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Top 5 quotes from Pharrell Williams at #CannesLions 
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Land Rover's Adventuregram is an interesting use of Instagram. It lets users choose their own path.
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We wandered into Santa's Grotto today and this was the view from one of his windows.

#christmas #santasgrotto
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Love Camille Walala's work.

It's going into my collection of inspiring things on Tumblr  -> http://thedailysensation.tumblr.com
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"Life should not be a journey to the grave with the intention of arriving safely in an attractive and well presented body, but rather to skid in sideways, chocolate in one hand, martini in the other, body thoroughly used up and screaming WHOO HOO, what a ride" - Anon.

#lifequotes    
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I love it that Basecamp is going against the grain and publishing a magazine that's not about technology.

The tagline for The Distance declares that it is "a new online magazine about hard-working, long-lasting businesses and the people behind them". 

Some content marketers might argue that this is not content marketing. But I think this is a genius move by Basecamp.

By publishing a magazine featuring companies that have been in business for more than 25 years, Basecamp is saying that it is a company that cares about the long-term.

It cares about its customers and building up a relationship. "I'm not going to screw you over just to make a quick buck" is what I take away from my encounter with Basecamp's The Distance. 

http://goo.gl/JdkP9Z

#contentmarketing   #contentcreation   #contentmarketingtips  
You wouldn't expect a a project management software company to tell the story of Chicago's last leather tannery. But Basecamp (previously 37Signals) has always done things a little differently.
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Love Basecamp!
How are you? Drinks soon? X
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Karen's Collections
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Have her in circles
393 people
Greta Williams's profile photo
Lipstick Boutique's profile photo
Linzi Boyd's profile photo
Jane Meighan's profile photo
The Proud Archivist's profile photo
Dee Hamilton's profile photo
Razziel Quantumin Plus's profile photo
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emma dunn's profile photo
Work
Occupation
Content Strategist, Journalist, Editor
Skills
Content strategy, editorial management, print publishing, digital publishing, editing, writing, creative direction. Oh, and I also know quite a lot about coffee.
Employment
  • MediaCom Beyond Advertising
    Associate Director - Content Lead, 2014 - present
  • Liberty of London
    Managing Editor, 2013 - 2014
  • Positive Luxury
    Editor, 2012 - 2013
  • i-D magazine
    Managing Editor, 2000 - 2009
  • Tatler magazine (Conde Nast)
    Managing Editor, 2010 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Hackney
Story
Tagline
A magazine obsessive. In love with content. Living digitally.
Introduction
A content strategist, editor and journalist, I'm currently Associate Director of MediaCom Beyond Advertising.

I have 10+ years of experience in print and digital publishing, which has come in handy for what I do now in content marketing.


Education
  • City University, London
    MA International Journalism, 2000 - 2001
  • National University of Singapore
    BA Economics & Statistics, 1996 - 1998
Basic Information
Gender
Female
There's lots for kids to do. The bookshelves that double up as a tunnel are a lot of fun for the little ones. Bean bags lined up by the window are fantastic too.
Public - a year ago
reviewed a year ago
I started visiting Oto back in 2008. I'd be there about three time a week. Staff are lovely. The nighttime gigs are always packed - I've never been but have walked past it many times.
Public - a year ago
reviewed a year ago
3 reviews
Map
Map
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Th pizzas were delicious and portions huge. Margarita slushees were sublime - I had the one with coffee; the perfect drink for summer.
Food: ExcellentDecor: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago