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Joshua Berg
Worked at G+ SEO/SMO for Brands - REALSMO
Lives in Houston, Texas
35,536 followers|10,767,495 views
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Social & SEO Consultant, Technology Writer
Introduction

☆ Specializes SEO, Social Media, Internet marketing.
☆ 20+ yrs computer industry, IT & computer science.
☆ Geek interested in all things science & technology.
☆ 10+ yrs realty investor, rehabber, Realtor & mentor.
☆ International business, travel & trade consulting.

Written comprehensively about brands and businesses maximizing online visibility through social media (SMO) and search engine optimization (SEO), and now with a special focus on Google Plus.


Doing business on the Internet for over 20 years & worked extensively with every generation of computers since the first personal computers, the Apple II & IBM PC's.


Specializing in business consulting on Internet marketing, Online Identity Management, Social Media and Search Optimization.


Contact Me for SEO service, site audit, or consulting.

Bragging rights
Results speak louder than words.
Work
Occupation
Specializes in Google Plus SEO, Social Media & Search Optimization For Businesses
Skills
Social media marketing & search engine analyst; Real estate investor & marketing mentor; Tech business writer & speaker; International trade consultant.
Employment
  • G+ SEO/SMO for Brands - REALSMO
    Consultant, Writer, 2014
Basic Information
Gender
Male

Stream

 
How To Emulate Mobile Devices With Chrome.

With Mobilegeddon arriving tomorrow, it may be a good time to recheck your webpages, if you're not already, for various mobile devices. Of course Webmaster Tools should be used first to Fetch and Render in order and make sure it's viewable from Google's mobile-bot, but in more detailed development, you're going to want to view your webpages through a good variety of devices to make sure they work right.

The following article explains how without installing any extensions, you can already turn your own Chrome browser into a multi-mobile device emulator. In newer versions of Chrome a couple settings appear a little differently, but you'll get the idea.


#MobileFriendly   #SEO   #ResponsiveWebDesign  
A quick look at how to enable Chrome's useful new Emulation Mode to emulate dozens of mobile devices.
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Is Google Antitrust, or Is Europe Just Trying to Catch Up?

If you've been following the Google antitrust cast that's just been formally filed in Europe, this article is definitely worth reading, which gives somewhat of a wider perspective than a lot of what's been published.


Why is Google in Europe's crosshairs? It's not just trustbusting.
Europe's antitrust case against Google is not just about monopolies. It's also the result of cultural divides between Europe and the US.
goo.gl/skX03e


It was also interesting to read the following, explaining some of the  transatlantic tensions over these kind of cases, where European companies are struggling to catch up competitively in an area that American tech companies have had a long head start.


Why Europe hates Google (the bureaucrats, anyway)
Over there, anti-trust law is about protecting competitors, not consumers 
goo.gl/MAJlZb

...Europeans say they’ve been hampered by the dominant position of American tech firms in the market. And some suspect that Europe’s offensive against big tech companies is motivated less by ethics and more by an attempt to simply slant the market in Europe’s favor.

[And let me get this disclaimer out of the way, No, I'm not posting these articles because I'm anti-Europe, or think Americans are somehow better. It is merely to observe the perspective that this may be more of a technological difference than an ethical one and doesn't necessarily belong in the political, or judicial arena.]


#Technology   #TechNews   #Antitrust  
Europe's antitrust case against Google is not just about monopolies. It's also the result of cultural divides between Europe and the US.
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4 comments
 
+Alan Stainer agreed. 
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Joshua Berg

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Google's Evolution is Forcing Marketers to Invest in Loyal Audiences.

Building a loyal audience has been important for a while now & is becoming even more so. This is something we've been seeing for a while now here on Google+ and in this week's Whiteboard Friday, +Rand Fishkin does a good job of breaking it down for us.

Given Google's recent changes to SERPs and their April 21 mobile deadline, does SEO still come first? In today's Whiteboard Friday, Rand walks you through tactics you can use to build a loyal audience before you need to do SEO. 
As Google changes the SERPs, building a loyal audience is more important than ever. Learn effective tactics to create relationships and trust before you focus on SEO.
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2 comments
 
+Joshua Berg agreed, Rand did a fine job on this video and it is really pointing us in another direction.
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Joshua Berg

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It's Time 2015 - Women's Leadership Conference.

Thanks to +Yifat Cohen for mentioning this event that you can win a pass to and I believe some of you will be interested in. Welcome to check it out.

#itsTime2015  
 
We want to know what YOU think It's Time for.
Play to win a 3 day all-access pass to It's Time Conference.

In 2 weeks, a  a select group of powerful organizations, women and men will get together to achieve gender equity and empower women and girls at all levels to be leaders. You can be there too!

Here's how the game is played
It's 2015, yet many social dynamics haven't changed. We want to know what you think It's Time for.

1. Share your own story - in a post, in an image, in a short video - and let us know what YOU think It's Time for. You can share it all over the web - Google+, Twitter, FB, LinkedIn, Pinterest, your own blog. Have fun!

2. *Use the Hashtag #itstime2015 * so that we can track it with +NOD3x 

3. Spread the word get as many shares and comments as you can for that post, and other posts.

4. You have 5 days to really rock it! We'll announce the winners on Thur. April 23, 2015 at noon CST.

Need inspiration?
I'll start - 

It's time for each of us to find our unique voice and share it with the world. Gone is the chase of the shiny object. Gone are the day of copying others. Gone is the pursuit of external pacifiers, Novocains for the soul.
It's time to discover our passion, what truly fuels us, stand up and - unapologeticly - grab it with both hands and drown in its bliss.
That's what life is about, and it's time for all of us to have a taste. and then the whole cup. Why not? ;)

A great example of it is +Mia Voss  - 
Mia Voss recently took a 3 week birthday celebration trip to Italy.. all by herself! Even when faced with a breakup and a cancer scare, Mia chose to push forward and celebrate her 50th birthday and celebrate with wine, restaurants & building new connections in another country. Lesson learned: just do it. YOU can do it. 

YOUR TURN
What do you think It's Time For?

Let us know. We're tracking :)

-------------
#contest  
17 comments on original post
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Thanks for your support my friend!

I really appreciate you.
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Comprehensive summary of the Mobile-friendly algo. 

An excellent recap of the many details that have been discussed and covered so far for the coming Google Mobile-friendly algorithm update that's expected from April 21st. Thanks to +Jennifer Slegg for the in-depth post and thorough research.


This is a pretty awesome summary of various aspects around Google's new mobile-friendly update -- John Mueller 


#MobileFriendly   #SEO   #responsivewebdesign  
 
This covers just about anything and everything you could want to know about Google's new mobile friendly algo (currently at 30+ things, but I expect more will be added!)

And special thanks to both +Gary Illyes and +John Mueller for being awesome sources of information at conferences, in hangouts and beyond!
April 21st brings the day we will see Google’s mobile friendly algo goes live to all mobile searchers.  Here is everything you could possibly need to know about the mobile algo, including the most common questions as well as some of the more obscure things that do or do not have an impact on the …
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Breaking: We Can Now Change Subdomains Add in WMT

A feature requested by a good number of webmasters and now made available to all through Webmaster Tools, has just been announced by +Google Webmasters. So you can now use the Change of Address tool to move subdomains, a very important feature for many users whose entire site's may exist as a subdomain on one of the many online services.

Be sure to read these important details if your site is, or has, subdomains considering moves.


#WebmasterNews #Subdomains   #WebmasterTools  
Google Webmasters originally shared:
 
#WebmasterNews: You can now use Change of Address in Webmaster Tools to move between subdomains, not just root domains.

For example, you can now move from foo.example.com to bar.example.net and any combination of domains/subdomains. Learn how in our help center article: http://goo.gl/5M7xab

If you’re moving sites, make sure to read our detailed site-moving guide. If you're moving between different hosts, it’s considered a site move with URL changes. See http://goo.gl/C7LLpK for details.

Happy moving!
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Have him in circles
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Joshua Berg

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The Latest #AndroidWear Update Is Coming

 
The latest #AndroidWear  update gets Wi-Fi, gestures, a new app launcher, emojis and more http://goo.gl/CV33D6
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Celebrating 50th Anniversary of Moore's Law Today. 

The original magazine Moore's Law was printed in on the 99th page is pictured below, and 50 year's later, it's all the headlines. If ever there was a stroke of technological intuitiveness, or else good fortune, it was Moore's prediction that the number of transistor and resistor elements on semiconductors (integrated computer chips) would keep doubling roughly every year. Which he insightfully believed at the time would continue at a pace for at least the next 10 years.

As a kid studying digital electronics, even I was amazed learning this prediction and the pace at which it kept up and that was already 20 some years later. In the following years this effect was noticed to me most frequently in the pocketbook (while selling computers), where observably a computer purchased today would be worth half of what it was a year later.

I love the story in here about Moore's ingenious childhood plan (or so he thought) to get fabulously wealthy in just a few weeks from his mother by doing household chores. The trick was to convince my mother to pay me a progressively doubling wage for doing household chores for a month—a penny on the first day, two cents on the second, four on the third, and so on. Which would've come to millions by the 30th day.


#MooresLaw   #Technology  
After 50 years, Intel co-founder Gordon Moore's prediction about semiconductor miniaturization still holds up.
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Awesome! Who would of known....great story!
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4 Ways Video Could Hurt User Engagement

Thanks to +Glenn Gabe for his exceptional insights.
 
Video can be awesome, but white noise, stacked videos, thin content, & broken embed codes are not awesome. My latest  on +Search Engine Watch went live today. #seo  
Video content can be an important part of a rounded content strategy, but it can also cause serious SEO problems. Here are four ways your video content can cause engagement problems, along with how to keep that from happening.
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Thanks for the share and mention Josh! I've unfortunately seen these problems many times. Avoid video bamboo at all costs. :) 
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Google Announces URL Format in Search Results Change.

Well-structured URLs offer users a quick hint about the page topic and how the page fits within the website. To help mobile searchers understand your website better when we show it in the mobile search results, today we’re updating the algorithms that display URLs in the search results to better reflect the names of websites, using the real-world name of the site instead of the domain name, and the URL structure of the sites in a breadcrumbs-like format.

googlewebmastercentral.blogspot.com/2015/04/better-presentation-of-urls-in-search.html


How do you like the new format? It will be interesting to see how much webmasters start tinkering, or stuffing, keywords in the URLs again.


#GoogleUpdate   #GoogleWebmasters   #SEO  
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Google Responds To Europe's Formal Anti-Trust Charge.

If you've seen today's World news you know that the European Union’s antitrust chief on Wednesday formally accused Google of abusing its dominance in web searches to the detriment of competitors...

“If the investigation confirmed our concerns, Google would have to face the legal consequences and change the way it does business in Europe,” said Margrethe Vestager, the European Union competition commissioner.  nytimes.com/2015/04/16/business/international/european-union-google-antitrust-case.html


So today Google has published a rebuttal on the Official Blog:


The Search for Harm

In fact, people have more choice than ever before.

There are numerous other search engines such as Bing, Yahoo, Quora, DuckDuckGo and a new wave of search assistants like Apple’s Siri and Microsoft’s Cortana...  googleblog.blogspot.com/2015/04/the-search-for-harm.html


Yes, you read that right, Google is talking about all the other great search engines that people can choose from (we don't read stuff like this too often). The shared statistics are also quite interesting and do appear to show Google far behind many ecommerce "competitors" (at least for the topics they've chosen).

So it will certainly be interesting to watch how this plays out & what kind of repercussions (positive or negative) this has on the overall future of IR. Though I wouldn't hold your breath on this moving too quickly, it's already been going on for years.

Personally I think more competition in the search arena would be a good thing, but frankly most of the competition just hasn't kept up with the technological pace & exponentially increasing quantities of data, except possibly Bing who's been following at a distance. I would especially hate to see this legal battle, or its fallout take us backwards from any of the serious progress that's been made in information retrieval solutions, but there's certainly potential for that to happen, if any of the conclusions lean towards weighing down the lead stallion rather than pushing the others to catch up. In my opinion there have likely already been creative casualties in this arena.

So here's to hoping (against all odds) that users are the biggest winners in this case.


#antitrust   #EUcommission #EuropeanUnion  
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4 comments
 
+Boyan Sabev I imagine there are some anti-trust regulators who are as strongly opinionated (if not more subtle) about this topic as you are. Fortunately, opinions are just that & we should hope the outcome here will be based more on facts rather than bias, ambitions, or politics, though I have my doubts.
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We're Not Removing Sites That Are Not Mobile-friendly

Interesting post from +Ashley Berman Hale reminding us that the sky is not falling just because of the April 21st mobile-friendly ranking change coming. Yes, it's very important to get your content mobile. No, the ranking change will not get your site removed from search results, or directly affect desktop ranking.

Following are John Mueller's comments on this post, confirming that sites will not be removed...


It's great to get people motivated to make their website mobile-friendly, but we're not going to be removing sites from search just because they're not mobile-friendly. You can test your pages & reach our documentation (including some simple tweaks that might work for your CMS too) at http://g.co/mobilefriendly


#MobileFriendly   #ResponsiveWebDesign   #GoogleUpdate  
 
With all the uproarious posts about mobile friendliness going 'round I thought I'd chime in to fight against unnecessary drama and not-cool-marketing. 

See, big changes tend to bring out bad behavior from certain companies who wish to capitalize off of people's fear and lack of understanding. Today someone shared with me a good example of naughty behavior. I'm looking at you +GTxcel

First:
+ No, Google won't remove your website from search if you're not mobile friendly this month. Your email to who knows how many people was a flat out lie. This is not "marketing". 
+ From GTxcel's blog "there is a strong possibility you will be penalized in desktop results as well." >> this is false. The update affects mobile queries and isn't a penalty at all; it's just bubbling up sites that are more likely to have a better user-experience. 
+ When working to become mobile friendly, you have three options: responsive, dynamic serving or separate URLs. Not just responsive.

Second: It is a big shift that's coming - but not one that requires this kind of behavior. There are great opportunities for everyone out there to do better and create good experiences for users regardless of device. So be cool. Market nicely. 
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Thanks for picking it up and sharing +Joshua Berg. Nice to see some support for calling out ridiculous marketing tactics. 
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Great place to take the kids, the staff is friendly and helpful. And the kids naturally have a blast looking at all the cool exhibits and animals. Have taken my kids there many times over the years and they never got bored. Thankfully the lions stay in their pens and the snakes don't get out of their boxes. But if you like to touch animals & don't mind smelly goats, the children's petting zoo is the way to go.
Appeal: ExcellentFacilities: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago
1 review
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