The Northern White Rhino is on the brink of extinction, and the odds of survival for the species are very slim. There are only 2 females alive on the entire planet.
Retired NBA star Yao Ming went there last month to film a documentary and to blog about the experience and to raise awareness of the issue. This is what will happen to to our largest remaining African mammals if we do not raise awareness of the problem. Rhino horns and Elephant ivory are in extreme demand from growing Chinese markets.
From Ol Pejeta's webpage: "China is the world’s largest consumer of illegal wildlife parts and products and the most prominent destination for rhino horn and ivory. Already unsustainable, the potential market is rapidly growing. Current projections suggest that there will be around 250 million new middle class consumers over the next 10-15 years. A combination of old customs and traditions with new money, conspicuous consumption and powerful new aspirations are driving expansion in the use of wildlife parts and products in China. But the excuse of “tradition” will be exposed showing it’s actually a question of economics and lack of knowledge."
The other species of rhino and the elephant can easily follow. Top ocean predators like some types of sharks are also in danger, with the demand for shark fin soup. Boycott shark fin soup if you ever see it on a menu; if you ever see ivory for sale, do not buy it; speak up about the source of the problem.
Many people are misinformed about ivory and rhino horn. They believe it can grow back. In truth, it cannot, and its removal kills the animal. The problem with having "old ivory" is that many times poachers and resellers of ivory market the new ivory as "old." This is why African countries concerned about conservation have chosen to burn their stocks of ivory rather than sell them. We must protect our diversity or it will be completely gone in a few decades.
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