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Joseph Thornley
Works at Thornley Fallis & 76design
Lives in Ottawa / Toronto
2,761 followers|74,953 views
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CEO, Thornley Fallis
Introduction
CEO of Thornley Fallis Group, which includes Thornley Fallis Communications, 76insights, and 76design.

You also can find me at @thornley on Twitter, my blog, ProPR.ca or on the Inside PR podcast.
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  • Thornley Fallis & 76design
    CEO, 1995 - present
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Joseph Thornley

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Oh boy. We've come a long way from the days when futurists saw us all staring blankly at the television screen. Last year in Canada, the entire television industry was in the red. Showed a loss. Look elsewhere for the future. It's not broadcast television. 
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Thanks to +Deanna Jamieson for these 6 tips for brand building. Simple. Basic. Doable. https://thornleyfallis.com/build-strong-brand-6-tips/
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Joseph Thornley

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I have noticed the the Diigo Web Highlighter will not work when I try to highlight or tag posts on the Twitter blog (e.g. https://support.twitter.com/articles/20172527). Is this a known issue?
Twitter is without a doubt the best way to share and discover what is happening right now.
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Testing RIFF as a video communications medium
Riff is the best way to make videos with friends!
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+Martin Waxman, +Gini Dietrich and I are recording this week's +Inside PR Podcast later today. Do you have any suggestions for topics you think we should discuss? If so, please leave them as a comment and we'll try to work them into this week's podcast.
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I'm working with a curated list based upon a previous instance of physical presence by list members at events moderated by the list owner.
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Could there be anything more awesome than this?
That you can check out almost any street on Google Maps is a wonder in itself. That you can now transfer that street into an interactive Pacman grid is every single Christmas come at once. Simply head to the site and input an address. Then cl...
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“It was easy to forget that ‘That Woman’ was dimensional, had a soul and was once unbroken.”
Once vilified as a “predatory” White House intern, Ms. Lewinsky has re-emerged, taking on the fight against cyberbullying.
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Joseph Thornley

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Let's hear it for +Terry Fallis. Today he became a two--time winner of the Leacock Award. This time for his latest novel, No Relation. http://www.orilliapacket.com/2015/04/30/fallis-wins-leacock-medal-for-humour-for-second-time
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A cheat sheet for content marketers.
Check out this handy infographic for a list of ten things you should do before publishing content.
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My next read. +Mark Evans new book out today, Storytelling for Startups.
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Smart marketers are experimenting with both Periscope and Meerkat. We've already seen some neat things - and I'm sure that even more creative uses will emerge in the coming weeks.
How brands can take real-time mundane content and create smart marketing.
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This was a rare instance of what people worry happens with corporate owners interfering in newsroom decisions actually becoming public - and not being denied. It should serve as a reminder of why press freedom is so important and how we should always be vigilant.
 
The furor over Bell Media President Kevin Crull's banning of CRTC Chair Jean Pierre Blais from CTV news coverage following the pick-and-pay decision made for a remarkable news day yesterday.  From the initial Globe report to the unprecedented response…
The furor over Bell Media President Kevin Crull's banning of CRTC Chair Jean Pierre Blais from CTV news coverage following the pick-and-pay decision made for a remarkable news day yesterday.  From the initial Globe report to the unprecedented response from Blais to the Crull apology, it was a head-spinning day. While Bell presumably hopes that the apology brings the matter to a close, that seems unlikely to be the case as there are bigger implica...
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Joseph Thornley's +1's are the things they like, agree with, or want to recommend.
#QtheFuture: Update on Q archives
www.cbc.ca

Thank you for the flood of letters, comments and social media messages concerning back episodes of Q, and how accessible

76BrandFilms
plus.google.com

We make video content for brands and agencies.

Why You Don’t Need to Freak Out over Google’s (Not Provided)
www.copyblogger.com

We all know that SEO is evolving, right? The SEO world is prone to earthquakes, and the ground has been moving a lot lately. One of the late

Why content marketing is a "do-over" for social media - Schaefer Marketi...
www.businessesgrow.com

Content marketing gives us another chance to re-gain our focus and achieve what social media marketing should have been doing all along.

How to Use Quora to Cook Up Great Content
www.blogherald.com

You've heard of Quora for sure. Now, it's time to use it to cook up great content.

Google May Have Learned A Lesson From One Of Facebook's Biggest Blunders
readwrite.com

Google's plan to attach user photos to ads closely resembled Facebook's ill-fated Sponsored Stories—so far, without the fracas.

Why Twitter's most important asset is at risk
news.cnet.com

Twitter is loved by famous people -- something it's counting on to keep driving its business as an unsuspecting rival grows up. Read this ar

Adland's Battle Royale: Agencies Defend Turf As Ad Tech Moves In On Clients
adage.com

As former allies bypass them and ink deals directly with marketers, shops reposition the value of their technology offerings.

The unprofitable SaaS business model trap by @ASmartBear
blog.asmartbear.com

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. Except, they lost $35m. WTF? go for br

It’s the engagement, stupid: Jim Chisholm says newspapers need to do mor...
feedproxy.google.com

Newspapers' declining hold on audience attention began long before the web came along, the Scottish newspaper consultant argues, and tablets

Best Buy ad sparks Canada Day backlash | Marketing Magazine
www.marketingmag.ca

A new ad from Best Buy has touched a nerve among proud Canadians on social media. The retailer altered its nationally distributed “Canada Da

parislemon • Antitrust+?
feedproxy.google.com

Antitrust+? Given my post last night, this will probably sound like piling on. But I’m sorry, it’s the first thing that comes to mind. I don

A VC: Feature Friday: Embed This Tweet
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Yesterday Twitter rolled out a feature that I have been requesting for what seems like four or five years now. I am so happy to be able to e

Join Google Analytics on Google+ - Analytics Blog
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Google Analytics users are part of a passionate community. Many of you go beyond using the product and actively seek a connection with Googl

Policies & Principles
www.google.com

One policy, one Google experience. We're getting rid of over 60 different privacy policies across Google and replacing them with one tha

How to self-publish an ebook
reviews.cnet.com

Interested in self-publishing an e-book? CNET executive editor David Carnoy offers some basic tips for e-book publishing and lays out your b

Classic Marketing Consulting Fail: “What We Got Here is a Failure to Imp...
feedproxy.google.com

If you're old enough to remember the classic movie, Cool Hand Luke, there's a moment when a rebellious prisoner played by a young Paul Newma

Google+ Hangouts On Air: broadcast your conversation to the world
feedproxy.google.com

Last year we introduced Hangouts On Air to a limited number of broadcasters, enabling them to go live with friends and fans, for all the wor

TechCrunch | Dropbox Sharing Gets Ridiculously Easy With Links
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In the words of Dropbox CEO Drew Houston, sharing documents and other files online is "bafflingly, still really difficult." You could argue