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Joseph Ruiz
Works at Strategic Marketing Solutions,LLC
Attended Northeastern University
Lives in Richmond, VA
4,171 followers|163,669 views
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Joseph Ruiz

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A really instructive article with some examples and bonus resources. A guest post written for my friend +Rob Petersen he always provides lots of informative and useful information. Even if you are familiar with the concept I think you'll find this useful.
A meta description is an extremely powerful weapon you may not be using. Competition on the internet is tough. That's why meta descriptions matter.
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Joseph Ruiz

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Good case for having social media policies, but even more important, for taking swift action when those policies are violated. 
What if your employee writes disparaging posts about a customer? Do you discipline them or fire them? Find out what the courts say about this latest case.
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Joseph Ruiz

Employee Engagement  - 
 
I realize I am preaching to the choir..... Key is in the execution 
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You may be preaching to choir, +Joseph Ruiz, but sadly too many of the key decisions are still being made without any input from the front-line.  I believe that C-level executives understand maybe 10% of the customer concerns about their company's products or services. Even the very best survey response rates still max at about 20%. Middle managers may know 50% if they get out of their offices. But the front-line associates know 100% of the complaints and concerns because the customers tell them every day. So who really should be driving the change initiatives in the customer experience, the C-level or front-line? 
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Joseph Ruiz

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+Bill Quiseng and +Annette Franz  are on the list!! Well done you two. It's a good list.
Here are a few places where you can find the best customer experience content out there. Read, share, and subscribe today!
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Thanks so much +Joseph Ruiz! What a great group of folks to be acknowledged with.
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Joseph Ruiz

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Happy New Year +Joseph Olewitz wishing you a bountiful 2016 my friend.
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Time to tear down the walls that get in the way of great customer service.
 
Five Must-Have Components Of A Modern Customer Experience

QUI TAKEAWAY
"In customer service today there are walls at every turn–there are walls for agents and walls for customers. There is no fluidity. Fluidity in customer experience puts you light years ahead of your competitors. It is the number one, no-brainer way to flood your gates with customers (in a good way)." +Blake Morgan 

#customerexperience   #cx  
Companies coming out of the sharing economy are first to execute well on customer experience innovation. They simply move much faster than anyone else. These companies are moving the fastest to leverage tools such as mobile to bring amazing customer experiences. For example it was just announced you can hail an [...]
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+Bill Quiseng Appreciate your sharing as well Bill.
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The marketing experience for consumers is evolving. Here are some customer experience stats that will have you thinking twice about your business.
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Joseph Ruiz

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Some wise counsel and observations from a sales veteran. I love the fact that new tools don't replace tried and true practices. In fact in many ways these new tools can be even more effective when layered on a solid foundation. Great resource and there are some really helpful links too. +Craig M. Jamieson is a real pro.
Of all your selling strategies to be found when you're needed is the most important. Learn to use social media to stay in front of your potential customer.
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Thanks, +Joseph Ruiz !!
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If you want to create and maintain a differentiating customer experience consider some of these design thinking principles. #CXO  
Putting together your customer experience design? Take these 10 key factors into consideration when putting together your customer experience strategy.
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Personalization is key to being relevant, earning trust and selling. 

#socialselling  
It’s ironic that numbers are what’s bringing sales closer to personalization. Numbers seem impersonal but, you can them to create a picture of the person.
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Getting better employees without replacing them is a great strategy. According to +Daniel Pink Autonomy, Mastery and Purpose are the drivers. #CXO #customerexperience  
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Joseph Ruiz

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I thought this was a really good list. Serves as a helpful checklist and reminder of some key customer experience drivers.

Happy New Year!

Anyone think of any additional items to add to the list?
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I think you are on to something Bill 
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In his circles
1,832 people
Have him in circles
4,171 people
Kumala Sari's profile photo
Chelsea Nodine's profile photo
Olawale Alabi's profile photo
Mei Huang's profile photo
mk Uttara's profile photo
Henrietta Ngige's profile photo
Sharel Omer's profile photo
Tadi Desta's profile photo
Thomas DeStories's profile photo
Education
  • Northeastern University
    MBA, 1985 - 1997
  • Oral Roberts University
    Business, 1971 - 1975
Basic Information
Gender
Male
Story
Tagline
Integrated Marketer, SoMe Explorer, Connector
Introduction
I am the owner of Strategic Marketing Solutions, LLC, that delivers strategic integrated marketing solutions.  I believe relationship marketing has a whole new meaning these days. 

Social media and technology are fundamentally changing the way consumers buy and smart companies are adapting the way they go to market.

I believe relationship marketing entails inbound marketing and traditional marketing.  There really is no one size fits all marketing strategy. 

Consumers are more savvy than ever, studies show they trust each other more than traditional marketing messages.  

Listening, gathering insights, creating valuable content, delivering an exceptional customer experience are all necessary to stand out in the rapidly changing world we live in.

I enjoy working the collaborative process of developing marketing strategies that are aligned across all stakeholders internally and externally.
Work
Occupation
President - Strategic Marketing Solutions, LLC
Employment
  • Strategic Marketing Solutions,LLC
    President, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Richmond, VA
Previously
Boston, MA - New Canaan, CT
Frank and his team host and maintain websites for my clients. The entire group are knowledgeable, responsive and a pleasure to work with. They regularly go above and beyond to help solve problems. They recommend the solutions that are best for me and my clients even if that means alternative solutions that generate less potential revenue for them. I recommend them without any hesitation. I consider them a valuable resource partner.
Public - a year ago
reviewed a year ago
Love working with the crew. Ralph, Josepf, Ric and the others have helped me: 1. Increase site traffic 2. Make the switch to a more effective platform 3. Create a conversion rate optimization strategy 4. Improve my companies Facebook presence/strategy 5. By being flexible and adapting/accommodating to my changing needs. I really feel the power and presence of a team with help and they are very responsive. I highly recommend these folks and use them to help my clients too. Going with these guys was a smart decision.
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Public - 3 years ago
reviewed 3 years ago
2 reviews
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