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This is my first post for SlideShare. Please share it if you find it interesting. :)

http://blog.slideshare.net/2012/05/10/what-exactly-is-content-marketing-and-how-does-it-benefit-your-business/
Editor's note: With this post, we begin a series of articles about content marketing by guest author Joseph Putnam. Please share your thoughts in a comment
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p.s. SlideShare was purchased last week by LinkedIn for $118 million. It's exciting to be writing for them.
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