People download apps every day, but the truth is that many of them are abandoned or never even used. New Google and Ipsos research uncovers how people discover and engage with apps—and what brands can do about it. Learn more on the site at: https://goo.gl/da4xl8
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If you have my latest book, Chapter 10 is the content we will be using for the basis of the discussion.
With Universal Analytics, you can incorporate Plugins into your on-page web analytics tracking.
In this article, Google Developer Expert walks you through the feature, giving some examples on how to access the tracker object to add value to your web analytics tracking: http://goo.gl/bS6leZ #GADevs
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