Google's mobile friendly algorithm as a search ranking factor: what you need to know
♨ April 21 is the deadline Google set for the webmasters to get mobile ready. http://tgcafe.it/1LQ0Zbe"Take out your phone, look up your web site. See if there is a gray mobile friendly label in your description snippet. If it is in the search results, if you see it, that means that Google understands that your site is mobile friendly and if you don’t see it then we don’t see that your site is mobile friendly or your is not mobile friendly." http://tgcafe.it/1HFy3l1
♨ Google's mobile friendly ranking algorithm will "take a few days to roll out, like maybe a week or so." http://tgcafe.it/1NgvLL2
♨ The mobile friendly ranking algorithm will affect mobile searches in ALL languages worldwide and 'will have a significant impact in our search results.'
according to Google http://tgcafe.it/1ARdm3P
♨ It'll have a bigger impact on the search results than Penguin and Panda did. http://tgcafe.it/1FGOBvD
♨ It is a yes
algorithm (either you are mobile friendly or not) - no 'degrees' of mobile friendliness. http://tgcafe.it/1Cqpwmc
♨ The mobile friendly ranking algorithm will not
have any impact on the desktop search whatsoever. http://tgcafe.it/1NgvLL2
♨ Responsive design works well, but it's not the only way to be mobile friendly. http://tgcafe.it/1MvxRGC
♨ All pages must be mobile friendly for your site to be considered mobile friendly. http://tgcafe.it/1MvxRGCClarification of the last point from +Mark Traphagen
: The 'mobile friendly' designation is site wide. The ranking boost or demotion will be page by page. Does your site pass the Mobile-Friendly Test?
Take it here: http://goo.gl/YPb80C
Mobile Friendly algorithm RESOURCES:
Google's 4-part live series: Basics of a mobile website for SMBs
→ 1. http://goo.gl/qpDvR7
→ 2. http://goo.gl/dWHqQq
→ 3. http://goo.gl/tQYS7w
→ 4. http://goo.gl/6y7Twi
Google's Q&A session for mobile-friendly ranking change
Special thanks to +Barry Schwartz +Jennifer Slegg
for keeping up with the changes!
I am planning on keeping this post continuously updated as mobile friendly algorithm news/notes/clarifications come out.
If you have anything to add, let me know in comments.
I am also planning on offering Traffic Generation Café Wordpress theme, which is completely mobile responsive (among other great features), for sale in the near future.
So if your site runs on Wordpress and you need an easy solution to your site mobile unfriendliness, this might be it.