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John Koetsier
Worked at VentureBeat
Attended Simon Fraser University
Lives in Vancouver
1,123 followers|520,222 views
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John Koetsier

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Artificial intelligence is likely going to change our world like no other technology every has. AI might steal our jobs. And AI might even power sex robots — yes, one of our experts went there … But what we know for sure ... Read More
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John Koetsier

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10 Things 8 Hours at CES Taught Me About Tomorrow's Tech by John Koetsier on MarTech
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John Koetsier

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New insights on VR, AR, and MR from +Stewart Rogers, +Bryan Kramer, +Joel Comm, +Tamara McCleary, +Douglas Karr, +Hillel Fuld, +Travis Wright, and many more!
It’s an old, old story. There’s a new game in Marketing Town, and brands are rushing to figure it out. Some will flame out spectacularly. Others will soar to new heights and win new customers. Most will wait, watch, and ... Read More
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John Koetsier

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Can't believe so many massive influencers contributed to this!
Where is mobile going in 2017? Where will you search for new opportunities? These 76 mobile marketing influencers will tell you.
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My review of +Robert Scoble's new book ...
First was text and MS-DOS. Then the graphical user interface. Then small, touchable devices. Now, we're going from handsets to headsets.
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So you want more app installs, huh?
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Ro Bot
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Personalized push notifications: inject user context into push notifications to provide the most contextually relevant and engaging message to users.
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The latest from #CES2017
Stuff is getting smarter. It’s getting more connected. And it’s starting to talk back to us. Those are just a few of the tech trends that the CTA’s chief economist, Shawn DuBravac, highlighted last night at a kick-off event for CES, ... Read More
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App videos are critical to getting the install. Unfortunately, some suck ...
What do app videos do for app publishers and why should you have one? That’s exactly the question we focused on in a recent free report: Why app videos are critical for getting more installs. Broadly speaking, there are well over ... Read More
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My latest research on the Indian mobile ecosystem ...
The latest research reveals that India is poised for massive mobile growth revenue in mobile gaming -- up to $1.1B USD. Here's what you need to know.
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You know that Black Friday and Cyber Monday 2016 set new records for total digital commerce and mobile commerce. What you probably don’t know is how. We think we do. We analyzed tens of billions of impressions, clicks, taps, purchases, ... Read More
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Work
Occupation
VP Product, VentureBeat
Employment
  • VentureBeat
    VP Research, 2013 - 2015
    Starting up VB Intel
  • VentureBeat
    Journalist, 2012 - present
  • Sparkplug9
    Consult, write, speak on web, social, mobile, 2008 - present
  • SwitchCube
    Cofounder, 2012 - 2014
    Cofounded a coworking space in BC's Fraser Valley.
  • Canpages (search, social, apps)
    Senior Manager - Online Media, 2010 - 2012
  • EasyBits Canada & EdSys (software)
    COO, 2008 - 2010
  • Franklin-Covey (productivity)
    Director of Product Development, 2006 - 2008
  • Premier School Agendas (education)
    Technology Solutions Manager, 1994 - 2006
  • TUNE
    Mobile Economist, 2015 - 2020
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Vancouver
Previously
New Westminster
Story
Tagline
Mobile Economist @ TUNE
Introduction
As Mobile Economist at TUNE, I forecast and analyze trends affecting the mobile ecosystem. I've been a journalist, analyst, and corporate executive, and have chronicled the rise of the mobile economy. Before joining TUNE, I built the VB Insight research team at VentureBeat and managed teams creating software for partners like Intel and Disney. In addition, I've led technical teams, built social sites and mobile apps, and consulted on mobile, social, and IoT. In 2014, I was named to Folio's top 100 of the media industry's "most innovative entrepreneurs and market shaker-uppers.” I live in British Columbia, Canada with my family, where I coach baseball and hockey, though not at the same time.
Education
  • Simon Fraser University
    Bachelor of English, 1990 - 1994
  • University of British Columbia
    Master of Educational Technology, 2004 - 2010
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Male
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John Koetsier's +1's are the things they like, agree with, or want to recommend.
Research Corner: Choosing the best app analytics provider for B2B
www.fiercecmo.com

Now that you've built your impressive B2B app, the next step is to figure out how it's performing in terms of user engagement. If your app f

Turbocharging your Marketing Automation | Vijay Ramaswamy | LinkedIn
www.linkedin.com

This is a continuation of a series of posts sharing my thoughts on the various components of a digital marketing stack. The series stared of

The cold hard truth about wearable fitness devices
www.linkedin.com

I own a Fitbit, Jawbone Up, a BodyMedia band, a device that supposedly the president's pilots wear that measures the quality of my sleep and

Twitter & career suicide: the PayPal/Rakesh Agrawal train wreck
www.linkedin.com

What did your mother tell you?"If you have nothing nice to say, don't say anything at all" might be the best advice any of us ever got when

In-app purchases really are most effective for mobile game monetization
gamasutra.com

They handily beat out every other form of monetization for effectiveness and popularity both, according to new data released in a report by

Want to understand the org chart of modern marketing? - Chief Marketing ...
chiefmartec.com

I sure do. We know that marketing is changing dramatically — a perfect storm of social networks, omniscient search engines, big data, an exp

Understand This: Tech Does Give Back
www.thebolditalic.com

Understand This: Tech Does Give Back Editor’s note: this editorial is part of The Bold Italic’s ongoing mission to publish opinions that hel

MediaPost Publications Hubspot, Salesforce, Marketo Top List Of Best Mar...
www.mediapost.com

Hubspot, Salesforce, Marketo Top List Of Best Marketing Automation Vendors For SMBs - 02/27/2014

Snow pork and NSA haiku: New website generates poems from the NSA's watc...
venturebeat.com

A brand-new website, NSA Haiku, takes words from the NSA's watchlist of badwords and mixes them up to create weird and wonderful mashups of

Do profits matter? The curious case of Amazon.com
venturebeat.com

Arie Shpanya is the CEO of WisePricer Amazon.com, Inc. (NASDAQ:AMZN) recently announced that it is raising the minimum purchase amount from

Twitter, Facebook, and social commerce: Facebook generates 10X shares, 2...
venturebeat.com

In its run-up to IPO, Twitter has built ad tools for geotargeting and retargeting as well as ad products for the music industry and the TV i

Adagogo launches to make mobile advertising stupid simple -- for the lit...
venturebeat.com

You're having a garage sale. Perhaps a neighborhood social. Or, you're trying to drum up business for your local landscaping company. Why no

Apple's new OS X Mavericks crashes far more frequently for some (includi...
venturebeat.com

Apple just released its newest operating system, Mac OS X Mavericks, and one of its biggest innovations is that it is completely and totally

Red is the new green for Amazon shareholders (despite these relevant, un...
venturebeat.com

Amazon posted yet another loss for its Q3 2013 earnings today, its third time in the red over the last five quarters. The company reported a

Twitter IPO pricing: $17-20/share, $1.4 to $1.7 billion total value
venturebeat.com

Twitter is planning to sell 70 million shares at $17 to $20 per share, in order to raise about $1.4 billion in its coming IPO. The company u

Edward Snowden statement: Every call, internet transaction goes through NSA
venturebeat.com

Prism leaker Edward Snowden released a statement to the American Civil Liberties Union today, saying that every internet transaction that pa

Social enterprise -- and social advertising -- are where HootSuite sees ...
venturebeat.com

HootSuite announced yesterday that it now has almost eight million users, over 1,000 enterprise customers, 150 percent year-over-year growth

'Marketing gimmick' exec who dissed Apple's 64-bit A7 chip quietly reass...
venturebeat.com

A Qualcomm executive who publicly dissed Apple's 64-bit A7 chip has been quietly reassigned -- and removed from the company leadership page

Billionaire investor Carl 'iCahn' to Apple: Release $150 billion now
venturebeat.com

Carl Icahn wants Apple CEO Tim Cook to show him the money. $150 billion worth, in fact. "Apple is the world's greatest consumer product inno