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John Houghton
Works at MobileCast Media, Inc.
Attended UC Berkeley
Lives in Silicon Valley
397 followers|9,515 views
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John Houghton

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Directly spoken “tell” videos drive higher click-throughs.  
The latest from Unskippable Labs: an experiment in video advertising. Do different age groups respond differently to various levels of production value?
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Staying In Control Of Your Mobile App Development Project With A Repository
By John Houghton on April 9, 2015. In my position, I help out hundreds of people who are either investors or stakeholders of mobile development projects and I'd like to share with you what can go terribly wrong if you do not set up and use a repository. This article isn't so much for established ...
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3 Tips for Improving App User Experience
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Mobile App Development Basics:  Use A Bug Database!
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Check out this article I wrote on best practices for mobile content featuring lessons from the NY Times!  https://www.apps-world.net/blog/2015/03/11/guest-blog-4-keys-success-mobile-content/
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Glad I didn't go with Parse....
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Improve Mobile App Development Quality By Using A Bug Database
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I see a lot of crowdfunded app development projects running without documentation and it usually ends badly.
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Attention New App Project Managers: Use A Repository!
By John Houghton on April 8, 2015. Vault, safe, repository, gold, code. In my position, I help out hundreds of people who are either investors or stakeholders of mobile development projects and I'd like to share with you what can go terribly wrong if you do not set up and use a repository.
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Check out this article on the biggest mistakes app designers make.  It's my first guest post for the Appetitive blog.
Mobile apps can be a messy business. Do yourself a favor by identifying those core tasks essential to your app's success and adopting a lean approach.
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ContractRoom is a hot new company that streamlines the legal issues with B2B purchasing.
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People
In his circles
93 people
Have him in circles
397 people
movies Horror's profile photo
Daniel Gwilt's profile photo
Подборки приколов от VOVING's profile photo
Torres LaurenD's profile photo
Shirley L. Murphy's profile photo
-Niichii Miichii's profile photo
Muhammed Kayahan's profile photo
Damaris J. Johnston's profile photo
Marco Antônio da Silva's profile photo
Work
Occupation
CEO & Founder MobileCast Media, Inc.
Skills
Mobile App Development, Content Marketing
Employment
  • MobileCast Media, Inc.
    CEO & Founder, 2005 - present
    Premier developer of iPhone, iPad and Android apps.
  • Oracle, Siemens, Commerce One
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Silicon Valley
Previously
California
Story
Tagline
John Houghton - Mobile App Development (iPhone, Android), San Francisco Bay Area
Introduction
A California native, John spent part his childhood in Italy and France.  Studied communications at UC Berkeley and pursued a career in Marketing and Product Management in Silicon Valley.  Founded MobileCast Media Inc. in 2005, a digital agency focusing on mobile app development and mobile content marketing.
Education
  • UC Berkeley
Basic Information
Gender
Male
John Houghton's +1's are the things they like, agree with, or want to recommend.
mobile strategy BAAS Backend As A Service
www.mobilecastmedia.com

By John Houghton on February 16, 2016. mobile strategy BAAS. When my team was writing a particular data-driven app last year, we had a numbe

Staying In Control Of Your Mobile App Development Project With A Repository
www.mobilecastmedia.com

By John Houghton on April 9, 2015. In my position, I help out hundreds of people who are either investors or stakeholders of mobile developm

Improve Mobile App Development Quality By Using A Bug Database
www.mobilecastmedia.com

By John Houghton on April 9, 2015. As the owner of a Mobile App Development company, I see a lot of projects go wrong. In the last article,

3 Tips for Improving App User Experience
www.mobilecastmedia.com

Watch this video to learn three tips for improving your app's user experience (UX) from Groupon's VP of Global Design, Peter Meyerholtz.

The Dangers of Mobile App Development Without Design Documents
www.mobilecastmedia.com

By John Houghton on April 9, 2015. In the last few months I have come across a lot of failed projects. I suppose the main reason for failure

Improve Mobile App Development Quality By Using A Bug Database
www.mobilecastmedia.com

By John Houghton on April 9, 2015. As the owner of a Mobile App Development company, I see a lot of projects go wrong. In the last article,

Staying In Control Of Your Mobile App Development Project With A Repository
www.mobilecastmedia.com

By John Houghton on April 8, 2015. Vault, safe, repository, gold, code. In my position, I help out hundreds of people who are either investo

Apps World Blog | Guest Blog: 4 Keys to Success with Mobile Content
www.apps-world.net

It’s been a number of years now since we were directed to the best practice of thinking like a publisher to further our business goals, but

Designing Mobile Apps - Less Is More
www.apptentive.com

Mobile apps can be a messy business. Do yourself a favor by identifying those core tasks essential to your app's success and adopting a lean

Finding Success With Enterprise Apps: Usability Is Key
www.mobilecastmedia.com

By John Houghton on November 22, 2014. Enterprise Usability. Ryan Huff is CEO of Cirruspath which provides a way of more seamlessly integrat

Watch Mobile App Development TV at DEMO Fall 2014 in San Jose
www.mobilecastmedia.com

By John Houghton on November 18, 2014. DEMO 2014. As host of Mobile App Development TV, I'll be covering DEMO 2014 to bring you the very lat

DEMO 2014: Software Keyboard for iOS and Android
www.mobilecastmedia.com

By John Houghton on November 18, 2014. Software app keyboard. Many people are not aware that it is possible to swap in your own custom keybo

Advice to Wearables Entrepreneurs From Skully CEO
www.mobilecastmedia.com

By John Houghton on November 19, 2014. Skully Wearables Helmet. I spoke with Marcus Weller today at Demo 2014. I asked him what advice he wo

DEMO Fall 2014: Mobile Trends
www.mobilecastmedia.com

By John Houghton on November 21, 2014. Single purpose apps are a trend such as Valet Anywhere. I was excited to cover DEMO Fall 2014, which

Payment System Turns People Into ATMs
www.mobilecastmedia.com

By John Houghton on November 18, 2014. Hello Bit Payment System. One of the things I love about conferences like DEMO is they get you outsid

iBeacon: Secret Weapon For Retailers
www.mobilecastmedia.com

Posted on February 25, 2014 by John Houghton. As part of our continuing coverage of Apps World 2014 in San Francisco, I talked to Brent Hieg

KORNER
kornersafe.com

Home Security in its Simplest Form, so Anyone can use it and Everyone can afford it

Mobile App Developer Hiring Continues
www.mobilecastmedia.com

Posted on January 31, 2014 by John Houghton. Mobile app developers are in demand and will be for the foreseeable future. According to what I

Android Developer Salary
www.mobilecastmedia.com

Posted on January 31, 2014 by John Houghton. According to Indeed the average salary for an Android Developer in San Francisco is $124000, wh

iOS Developer Salary
www.mobilecastmedia.com

Posted on January 31, 2014 by John Houghton. I get a lot of questions about what it costs to develop iOS (iPhone/iPad) apps, and people ofte