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Jim Yu
Worked at brightedge
Attended Stanford Graduate School of Business
Lives in bay area
294 followers|9,586 views
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Jim Yu

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Winning on the content marketing battleground @sap @brightedge
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Jim Yu

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The co-founder of the SEO firm BrightEdge explains how he scaled his bootstrapped company--fast.
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Have him in circles
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Jim Yu

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Content is king...but how do we make it happen?
Years ago, SEOs proclaimed, “Content is king!” Yet the full potential of content as the catalyst for everything we want to accomplish in SEO was not realized. Even back then, SEOs wanted to measure their efforts. Fast-forward to 2014, and we’re facing more choices in our marketing with more ways to measure than ever. We […]
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Jim Yu

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Have you had the chance to check out the results from our Search Marketer Survey? Get essential insights into the #SEO and #content marketing #trends of #2014: http://brtedg.co/Q7l4Uc
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People
Have him in circles
294 people
Kevin Dagus's profile photo
Michael Stearns's profile photo
Matthew Job's profile photo
Joseph DeMicco's profile photo
Larry Kim's profile photo
Jim Reinsma's profile photo
James Jack's profile photo
Bill Fergusson's profile photo
Dido Grigorov (Дилян Григоров)'s profile photo
Work
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  • brightedge
    ceo & cofounder
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bay area
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founder & ceo, brightedge
Introduction
Jim is the founder and CEO of BrightEdge, the leading enterprise SEO Platform. He combines in-depth expertise in developing and marketing large on-demand software platforms with hands-on experience in advanced SEO practices. Prior to founding BrightEdge, Jim was at Salesforce.com where he led a core part of the platform products team that delivered the industry's first cloud computing platform. At Aether Systems, Jim ran the product management team responsible for the product strategy, roadmap, and delivery of the innovative Scoutware line of wireless products. At Mercator Software (now IBM), Jim directed the development of Mercator Integration Broker, an industry leading enterprise software product, generating over $100 million in revenue.

Jim holds an MBA from Stanford University, a Master's of Engineering from the University of Virginia, and a Bachelor's of Science in Computer Science from the University of South Dakota.
Education
  • Stanford Graduate School of Business
  • University of Virginia
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Male