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Jim Banks
Works at Cheapflights
Attended Island School, Hong Kong
Lives in Sunbury-on-Thames
2,267 followers|641,825 views


Jim Banks

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Why you should live stream your event

I'm watching the  #engage2015  event in Prague.

There are 1000 people in the room and 426 watching on YouTube.

Apart from catering, coffee, networking, parties, frquent flyer miles and hangovers the experience is likely to be the same.

Great content +Jan Rezab 
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Jim Banks

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Why you should use Google Drive to store your photos
What a great story on what happened when a family uploaded their photos to Google Drive and linked up their Google+ account.
I'm off to do the same with my photos.
You don't expect Google to surprise and delight you. This time, it really did.
Matt Pentecost's profile photoChris Tradgett's profile photoGabor Orosz's profile photoAlan Stainer's profile photo
Slightly related, if you share a G+ photo publicly and it has location data visible, Google can add it to Google Maps Views.
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Jim Banks

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Free WordPress Essential Training

To mark the 100,000th viewer of this popular training course it is now free on for a month.

No excuses for not understanding how WordPress works now.

#freestuff   #wordpress  
To celebrate the 100,000th viewer of our popular WordPress Essential Training, we're making the course free to everyone for a full month! Watch, learn—and build!
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Very cool! Thanks +Jim Banks
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Jim Banks

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PPC Best Practise

I presented at the SEJ Summit in London yesterday.

Here are the slides from my presentation.

Thanks for organising such a great event +Search Engine Journal and thanks for being the sponsor of the event and the after show reception +Searchmetrics 

Really enjoyed the other presentations from +David Naylor +Pierre Far +Nick Wilsdon +Marcus Tober +Kelsey Jones +Jon Myers 
Event: SEJ Summit London Hosted By Searchmetrics Most companies' lead funnels are too wide at the top and too narrow at the bottom. Jim walks us through his strategies to identify your best 10% of what's working and maximize the best results from paid search.
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absolutely +Cheryl Hill I'll be there. Hopefully +Nicola Young will be there to make up Nic n Cher
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Maximise results from paid search campaigns

Looking forward to speaking at the +Search Engine Journal Summit in London on 12th May.

Let me know if you are going to be attending and if you have any burning PPC questions in advance of the event.

Discover useful strategies to identify your bottom 10%, and how to maximize the best results from your paid search campaign.

Don't miss Cheapflights' Jim Bank's session at #SEJSummit London on May 12! Request your free invite courtesy of Searchmetrics today:
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cheers +Martin Holmes 
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Jim Banks

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Australia's leading e-commerce conference - PeSA15

Ready to do it all again!

+PeSA Internet Conference is coming up once more and it's not too late to get tickets.

Looking forward to speaking at the upcoming #PeSA15  conference in the Gold Coast.

Got some amazing stuff to talk about since last year and particularly looking forward to being reunited with +Shahid Awan to do a panel on how you can use SEO and PPC together to maximum effect.

I'm also looking forward to seeing old friends again and making new acquaintances.

And I am sure the 2015 Google+ story will be just as fun to make.
I attended the #PeSA14 conference in the Gold Coast and this was what was in my Google+ account this morning after I got off the plane at 5am.

No work on my point, other than adding in a few comments and adding some tags to names of people in the pictures.

Thanks to +Phil Leahy for organising the event, to +Tim Ash +Brett Tabke and +Marty Weintraub for being amazing international keynote speakers and look forward to seeing you all again very soon.

Now, where did I put my jetlag?
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hallo mr jim 
 ·  Translate
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Jim Banks

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Social Media fans pay attention

Over 1000 social media marketers have gone to Prague for the 2015 Engage event hosted by and they are livestreaming the event.

Just watched +LEGO talk about the fact they have gone over 1 billion views on +YouTube congrats for that.

Also +Lamborghini have done no paid advertising, but when you have such a cool product why would you need to right?

Looking forward to the next session after the coffee break, that's one of the downsides to watching a livestream, you have to get your own coffee, small price to pay.


Live broadcast from the Socialbakers conference in Prague. Tune in.
Let’s go to Prague! Socialbakers invites you to join 1000+ marketers and learn from industry-leading speakers the path to an effective social marketing strategy. May 20-22, #Engage2015
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Jim Banks

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Adtech has announced it is moving it's West Coast show from San Francisco to Los Angeles next year.

Is that a good move?

If you think another location in the West would be better, where would you choose?

#adtech   #tradeshow  
2 votes  -  votes visible to Public
Yes, Los Angeles will be better
No, should have stayed in San Francisco
Doesn't matter, the show isn't relevant
Another location would be better
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Jim Banks

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How do users find your app?

More and more apps are being developed and understanding how users find them is important to know.

Good old search will still surface apps 50% of the time.

h/t +Think with Google for this research, very helpful.
How do consumers really find & use your apps?

People download apps every day, but the truth is that many of them are abandoned or never even used. New Google and Ipsos research uncovers how people discover and engage with apps—and what brands can do about it. Learn more on the +Think with Google site at:
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Jim Banks

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New Adwords Editor

Finally support for Labels and to do Final URL's in bulk.

Happy days!
AdWords Editor now supports labels, Upgraded URLs, and more!

Late last year, we introduced AdWords Editor 11.0 [], which represented the most significant update to the tool since it was released in 2006. Today, we’re introducing another exciting update to AdWords Editor, available to all advertisers globally. This version includes full support for labels, Upgraded URLs, call-only ads, ads in mobile apps, and much more.

You can learn more on our blog [], or upgrade now to AdWords Editor 11.1 []
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Jim Banks

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Please help with the relief efforts in Nepal

Show your support in any way you can for the people affected by the tragic events in Nepal.


h/t +Cheapflights for supporting IMPACT for over 10 years.
Cheapflights has supported IMPACT for more than a decade. Here's how you can help their relief efforts in #Nepal  following the #nepalearthquake  at the end of April.

#charity   #help  
Cheapflights is supporting efforts by IMPACT, the international charity that works to prevent and treat disability, in its relief efforts in Nepal.
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Jim Banks

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Big day today for new features for Adwords

Looking forward to seeing you  +Google Ads have up their sleeve.

I'm hoping for a new version of Adwords Editor and better tools for GDN campaigns.

What's on your wishlist?
Join us tomorrow for the AdWords livestream

Sign up now and join us tomorrow, Tuesday, May 5th, for the annual AdWords livestream at 9:30am PT / 12:30pm ET! Jerry Dischler, VP of Product Management for AdWords, will announce new AdWords products, including:

-New and improved mobile ad experiences 
-Innovations in measurement, both across devices, online and offline
-Powerful tools that help you customize and scale all the things you do in AdWords

Register now:

We hope to see you tomorrow! #stepinsideadwords  
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  • Island School, Hong Kong
Contributor to
Google Adwords specialist and Google+ consultant

Work Related Stuff

Responsible for buying biddable media globally for one of the UK's leading travel marketing companies Cheapflights.

I am a regular speaker at industry events around the world, including Pubcon.

Personal Stuff

I live in the suburbs of Surrey in a village called Sunbury-on-Thames.

Bragging rights
Self-funded, grew and sold three companies since 2006.
Global Head of Biddable Media
PPC, Affiliate Marketing, Display Advertising, Retargeting
  • Cheapflights
    Global Head of Biddable Media, 2013 - present
    Responsible for delivering outstanding results from all types of biddable media (the new name for PPC, display media, social media advertising, mobile advertising, affiliate marketing, retargeting).
  • Spades Media
    CEO, 2009 - 2014
    As CEO of Spades Media I am responsible for leading the company to deliver great results for all clients in PPC, SEO and performance marketing
  • Web Diversity
    CEO, 2000 - 2008
  • Think Partnership
    President, 2006 - 2008
  • Global Direct Media
    CEO, 2008 - 2009
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Hong Kong - Lapta, Cyprus - Glasgow, Scotland
Jim Banks's +1's are the things they like, agree with, or want to recommend.
Getting your 'ducks in a row' on Google+, and beyond! - Plus Your Business

When it comes to your social identity, getting organized will make the world of difference. Get your ducks ready to be lined up and quacking

Why is Google+ causing a stir in Europe? - Plus Your Business

If you are still not sure about Google+ then you should check out this video with is ANTI-Google+! Why? Because then you will see how powerf

Phil Leahy's Personal Blog.: Lindsay Marriott appointed Events &...

Having been based in both LA and New York with the Project Global Trade Show (part of Magic Market Week), Lindsay gained valuable experience

4 Tools that Measure Google+ Page Performance |

Are you keeping tabs on your Google+ performance? Discover four tools to measure Google+ analytics, identify your key audiences and boost en

Influencer Interviews: Sir Martin Sorrell, Founder & CEO of WPP

LinkedIn Executive Editor Dan Roth speaks with WPP's Sir Martin Sorrell about the state of advertising, creativity, Mad Men, and more. Some

Google My Business

Google My Business connects you directly with customers, whether they're looking for you on Search, Maps or Google+. Use the free app to: -

SEO Power: The Rigged Search Game

SEO was all about being clever. Still is, really. However, SEO used to reward the clever, too. The little guy could take on the big guys and

A Complete Guide to Google+ Marketing - Plus Your Business

Google Plus is a marketer's dream! This will help you build a Google+ community, improve engagement and achieve better marketing results.

Highlights from PeSA 2014

An overview of the 2014 PeSA Internet Conference and Gala Charity Dinner, featuring Jooman Park of eBay and other featured speakers.


Put the internet to work for you. IFTTT lets you create powerful connections with one simple statement — if this then that. Activate your Ch

3 Things Freelancers Should Know About RFPs

One of the most frustrating gigs I ever bid on was a project for a local university. My consultancy got most of our clients through direct i

Content Marketing Show - 187 Key Takeaways - BlueGlass UK

187 Key Takeaways from the Content Marketing Show from the 31st May 2013.

Google+ Is Now The Number Two Social Network In The World |

Reports now show that Google+ has surpassed Twitter in active users and is second only to Facebook. This simple graphic shows the numbers...

Take Credit Where Credit's Due

Annie Cushing talks about how marketers can — and should — take credit for their hard work with these simple fixes to Google Analytics.

Guest Post Bio Links Flagged: Is It Getting Dangerous?

There are signals that a new Penguin Update is coming and the signals say they might very well be targeting guestposts.

HasOffers Secures $9.4M Investment Led By Accel Partners

MobileAppTracking at the Forefront of Attribution Analytics for Mobile Apps HasOffers, the SAAS leader in mobile advertising attribution rai

High Court orders Marks & Spencer to pay Interflora damages in Googl...

The High Court of England and Wales has today announced its judgement in the case of Interflora, Inc. and Interflora British Unit versus...

An extremely professional group of people with great knowledge of analytics and data analysis.
Public - 9 months ago
reviewed 9 months ago
This is a shambles. It should be closed down. The worst customer service you will ever experience
Public - 2 years ago
reviewed 2 years ago
Friendly attentive staff make you feel very welcome
Atmosphere: Very GoodDecor: Very GoodService: Very Good
Public - 2 years ago
reviewed 2 years ago
Unless the restaurant is busy the service is very good but if it is busy expect to wait. I suggest Tuesday banquet night as the night to go it's very good value for money.
Food: Very GoodDecor: GoodService: Good
Public - 2 years ago
reviewed 2 years ago
8 reviews
It's a great location but lacking in atmosphere. The beer is good though
Atmosphere: Poor - FairDecor: Poor - FairService: Good
Public - 2 years ago
reviewed 2 years ago
Very good service in the function room but slow in the lobby bar.
Quality: GoodFacilities: GoodService: Good
Public - 2 years ago
reviewed 2 years ago
The service is always good but pricing is expensive
Public - 2 years ago
reviewed 2 years ago