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Jessica Davis
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5 Best Tools for Content Curation – The Experts’ View

We’ve all heard the phrase “content is king” but constantly finding interesting new content to put on our websites or share on social media is often much easier said than done. As much as we may know that we need to share a variety of content to keep things interesting, with so much content covering similar topics finding those nuggets of content gold can be time consuming.

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If content marketing is still a mystery to you, these 20 frequently asked questions will give you a good idea about this popular marketing form that has transformed the way businesses and consumers interact.

Check out this awesome video.. #contentmarketing   #contentmarketingtips  

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Social Media Marketing is all the rage these days. This particular marketing strategy is quickly gaining popularity, and has become a go-to strategy for small and large businesses alike. With social media marketing, companies are able to get the maximum exposure on the right platforms. This elaborate list of 99 #SocialMediaMarketingBlogs will help you in figuring out the right way to promote yourself as well as your business effectively.

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The results of a recent survey have some important social media lessons for businesses. Specifically, keep content interesting and top-notch. And both understand and cater to the social media attitudes, needs and habits of the local market. Conducted by Ogilvy & Mather and SurveyMonkey, it examined the views of 6,500 social media users from 16 countries.

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If #contentmarketing is still a #mystery to you, these 20 frequently asked questions will give you a good idea about this popular marketing form that has transformed the way businesses and consumers interact.

Find them here:

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Panda 4.0 Algorithm update
These past few days, Google did a lot of housekeeping…

Payday Loan Algorithm 2.0 update: – this is the second (announced) update to the algorithm since its original implementation in June of 2013. I saw two sites that were affected by the first Payday Loan release in industries not of the typical “spam” variety (AKA I believed them to be false positives) recover over this past weekend (for now anyway).

Panda 4.0 Algorithm update: – according to the Panda updates they’ve given a % of affected queries for, this is the third largest Panda update that has occurred since they first released the algorithm in 2011. Matt had mentioned at SMX West that Google planned to roll out a “softer” version of Panda: In late March, I saw several blogs declare that version of Panda had been released, but there was no major shakeup in the SERPs (least in all those that I track) and I personally believe some called a regular Panda refresh as this update wrongly. I believe this new release is the “softer” version Matt had referenced, based on the sheer % of affected queries and seeing a lot of “false positives” take a boost with the release.

AdSense: This morning, +Barry Schwartz published a post stating that AdSense publishers started receiving Personally Identifiable Information (PII) Breach Notifications emails (apparently starting on May 19th):

GWT: Based on information provided to me privately by a few people I trust, it would also appear a new round of unnatural link warning emails started going out last week.

Penguin: Still no word on Penguin – but Google hasn’t announced an update to Penguin since October 4th, 2013. I deal with a lot of Penguinized sites, as do some of the folks I chat with and so far, no one has seen anything that would imply an “unannounced” update. In March of 2014, Matt said he didn’t believe a Penguin update had occurred since the last one officially announced in October 2013: but he said expecting a Penguin refresh every six months or so was “fair” but also pointed out if could be longer. We’re currently 7 months out from the last Penguin update, closing in on 8. At this point, everyone is anxious for the refresh (except possibly those who aren’t hit by Penguin who should be).

Tracking Updates: For those who may not know, you can find a full list of Google updates here: - though in same cases, I believe the cited dates to be off by a day or two (probably due to when Google announced them vs. when the roll out actually began).

Noise: Starting today we’ll see the onslaught of the “Panda 4.0” posts declaring they have the answers to the new version of the algorithm. IMHO, unless you’re reading studies from people like +Pete Meyers with access to big data on a huge number of websites, it’s not possible to have any answers (and even Pete, etc don’t – they merely have a much bigger data pool of statistics to attempt to make correlations from) less than 24 hours after a rolling update has started. When it comes to major updates, my strategy is always the same. Give it a few days to a week to settle and then begin looking at your data. The more sites you can access data for, the better chance you have of drawing some real conclusions.

Resources: The below is a list of what I’ll be following over the next week publication / people wise in addition to analyzing my own data access when things settle a bit:

- (especially articles written by +Barry Schwartz and +Danny Sullivan)
- Dr. Pete’s (+Pete Meyers) Twitter stream
- the official Google Search blog (to see if they release more official word than a 140 character announcement from Matt)
- (if someone has a tip, they usually let Barry in on it)
- Other interesting posts / discussions as they become available – AKA, I’ll be keeping my eyes and virtual ears open and will be tweeting anything I find interesting via

Of course, the information provided above is littered with my own opinions. Always analyze / test everything you hear - shit from me included. Cheers.

#Google #SEO #Panda  

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The internet has become an integral part of modern life. It is considered a great equalizer. But is it, really? The topic of #netneutrality, which in the simplest terms, means keeping the internet open, has captured the imagination of the public. This week, discussions on the regulation of the internet will move to Congress. FCC commissioner Tom Wheeler is expected to present net neutrality rules to the House Subcommittee on Communications and Technology. The commission is attempting to create a level-playing field on the internet, or enforce net neutrality, which has its detractors (notably the chairperson of the aforementioned subcommittee Greg Walden). #contentmarketing  
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