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Jennifer Mattern
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Jennifer Mattern

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Authors sometimes sink all of their creative energy into their books, leaving nothing left for their marketing campaigns. But more creative book marketing might be just what you need to reach more readers. Get a few ideas in this blog post, a lead-in to this week's podcast for writers where we'll look at things indie authors can learn from the way indie musicians market their creative projects.
I've been ranting for the last week or two about atrocious examples of marketing from companies like Upwork, Freshbooks, and Canva. So it feels like a good time to change gears and get back to the things writers should focus on rather than avoid. This week's quick tip for writers is a bit of a lead-in to Friday's podcast episode. There, …
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Jennifer Mattern

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Are Freelance Industry Bloggers Stupid? Elance / Upwork Seems to Think So

Warning: This post is a rant. I, and several colleagues, have been targeted in an ill-conceived blog outreach campaign by Elance, to promote its new Upwork brand (replacing oDesk). This post explains what's wrong with what they did, and it features an infographic to help other companies avoid similar blogger relations mistakes.
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5 Ways I Motivate Myself to Write (Even When I Don't Want To)

This post features five of the ways I motivate myself to write when I don't particularly want to. How do you keep yourself motivated.
One writer shares ideas on how to motivate yourself to write when you're feeling uninspired, exhausted, or unmotivated by your writing projects.
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In this week's quick tip for #writers  I emphasize the importance of keeping your #freelancewriting  website focused on your clients rather than yourself, including two tips on how you can do that.
Your freelance writer website is for clients, so learn how to take the emphasis off you and put it back on your target freelance writing prospects.
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In the latest episode of the All Indie Writers Podcast, I tackle 5 #blogging  myths and misunderstandings, take a community question about why #freelancewriters  often don't talk about the research involved in their work, and recommend a book full of marketing tips to indie #authors  
Episode 14 of the All Indie Writers Podcast covers blogging myths and misconceptions, a freelance writing question, and a book for indie authors.
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Jennifer Mattern

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Are you tired of distributing press releases about your books only to have them ignored by members of the media? The simple truth is that most books aren't newsworthy on their own. Make your book more media-friendly by tying it to a worthy cause you can get behind.
When you promote a new book release, chances are good you'll send out at least one press release. And one of the biggest book launch press release mistakes I see authors make is sending a release with nothing newsworthy to say. That fact that you're releasing a new book is very rarely newsworthy on its own, unless you're a well-known …
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I've added two new forms to All Indie Writers where community members can sign up to become potential beta readers or early book reviewers for my upcoming e-books. If you run a writing-related website and you would like to possibly receive pre-release review copies of future e-books, check this post out to find out how.
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Planning a virtual book tour on a series of blogs can be time consuming, both for you and your hosts. One way you can make the most of your time is to diversify the types of posts included in your blog tour. Let's look at some of the most common types of virtual blog tour stops for authors. Some will …
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Relax Melodies is a fantastic audio app for Android and iOS devices. It can help you sleep. It can help you meditate or relax. It can even help you write. 

Wait. What? An audio app can help you write? You bet! Find out how I'm using the Relax Melodies audio app as a writer.
Find out why Relax Melodies, for Android and iOS devices, could be the perfect audio app for writers.
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What do you think of Christine? :)
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In this post I share a scary incident where someone tracked down my personal information and used it to threaten me. I give a few reasons why writers should be concerned about online privacy. And then I offer five tips on how writers can protect their personal information online, even if they don't want to write under a pen name.
Find out how writers can protect their personal information online to protect their privacy, prevent trolling, and stop online stalkers.
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Hey #authors. There's a new indie book marketplace and classifieds site you might want to check out. It's called JacketBug.com (I'm not affiliated with, but I was a beta tester for it several months ago when the owner sought feedback). 

Authors can post an ad about whatever services they need. And service providers -- like editors, cover artists, and book marketers -- can advertise their services to authors. There's also a section for requesting beta readers and a place for (no-fee) book reviewers to add their information to help authors find them.

It's brand new, so there's nothing in there yet. But why not help get things started? If you're looking to connect with authors, check it out and consider posting your own classified ad.
0 Classified Ads. Ad category, # Ads. Authors — Services Needed - Authors may advertise services needed here. 0. Editors — Services Provided - Editors may advertise their services here. 0. Cover Artists — Services Provided - Cover artists may advertise their services here.
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Check out my #WritersWorth  Month post for +Lori Widmer. It features an audio segment cut from my podcast where Lori and I briefly discussed content mills and how you can use what Lori refers to as "stealth marketing" to achieve bigger and better things.

https://soundcloud.com/jennmattern/freelance-writers-and-content-mills-all-indie-writers-podcast-excerpt-for-writers-worth-month
On Content Mills, Desperation, and More Effective Freelance Marketing [Audio Post] by Jenn Mattern Content mills have been a pet peeve of mine for a long time. I went after them harder than most for years, and for good...
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LOL You should hear the full conversation I had with +Princess Jones for the last podcast. I had to cut the first 35 minutes. But that one will never be public. ;)
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Have her in circles
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Robin Bedford's profile photo
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mohammed abd alhaleim's profile photo
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