Here are 30 B2B video topics to inspire you....
- New InciteMarketing Consultant, present
- JB Systems
818 347 4248
6433 Topanga Canyon Boulevard, #433, Woodland Hills, CA 91303
The founder of New Incite, Jennifer Beever is the “CMO for hire” for B2B companies cross-industry with particular focus on technology, green and manufacturing businesses. Jennifer analyzes clients’ current marketing situations, plans new marketing programs, executes the marketing and set ups results-tracking systems to measure marketing return on investment. Jennifer is an Inbound Marketing Certified Professional and a Certified Management Consultant (CMC) with the Institute of Management Consultants USA.
- Pepperdine Graziadio School of Business
- Colby College
- Northfield Mount Hermon School
How to Get Marketing Results from LinkedIn Group Discussions — NewIncite
There is an art to getting followers and engagement on social media platforms like LinkedIn. Here is what has changed and what you need to d
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Should You Trust LinkedIn with Your CRM Data? — NewIncite
Read this blog post by marketing consultant Jennifer Beever about how you can use LinkedIn for customer relationship management.
Don’t Make Me Play Whack-a-Mole with your Marketing Popups — NewIncite
Today successful marketing programs include automation and technology. But it's important to remember that marketing systems and tools don't
The 6 Most Common B2B Questions about Twitter — NewIncite
This blog post by marketing consultant Jennifer Beever answers the 6 most common questions about Twitter for B2B marketers. Screen shots inc
Is Your B2B Marketing Provider Showing Jazz Hands or Results? — NewIncite
Does your marketing provider report results and provide marketing analytics or just show you jazz hands? Blog post by marketing consultant J
How to Do Competitive Analysis in a Crowded Industry — NewIncite
Think your market is too large to research? Think again and read this blog post on how to do competitive analysis in a crowded marketplace.
3 Tips for Creating Great Posts on LinkedIn and Facebook — NewIncite
It's easy to add an update on LinkedIn and Facebook, right? Not so fast! The mechanics seem easy, but making your update effective (eye-catc
Why B2B Marketers Need to Market Like a Bunch of Babies — NewIncite
Does your marketing consultant act like they have all the answers, or do they approach your business with an open mind and find creative sol
6 Ways Competitive Analysis Benefits Your B2B Marketing — NewIncite
Find out how a good competitive analysis can benefit your business and your B2B marketing in this blog post by marketing consultant Jennifer
4 Surprising Ways B2B Marketing Campaigns Benefit Business — NewIncite
When a business invests (or re-invests) in great B2B marketing campaigns, it gets invigorated. That has big benefits. Here are four surprisi
B2B Marketers: If You Fail to Plan, You Are Planning to Fail — NewIncite
Why do you need a written marketing plan? How do you create one? Read this blog post by Senior Marketing Consultant Jennifer Beever and down
How to Increase Customer Loyalty through B2B Marketing — NewIncite
Many B2B marketers get so caught up in new lead generation, their marketing and communications to existing customers can fall by the wayside
The Biggest Reason WordPress Websites Go Terribly Wrong — NewIncite
Find out why companies fail to stick to design and content standards for their open source websites and what you can do about it.
When it Comes to Blog Post Length, Is More More? — NewIncite
My answer to the question, “How long should my blog post be?” has always been, “As long as it takes.” I took to the web to see if others thi
Why B2B Marketers Must Pull Up From Boring Product Marketing — NewIncite
I'm still seeing a real reluctance on the part of many B2B businesses to get human with their marketing and really tell their story. For too
Why CMOs and CIOs Are Different and How to Bridge the Gap — NewIncite
Flickr Photo by Scott McCleod, Some Rights Reserved. I am a CMO who has worked with CIOs my entire career. In this blog post I share some of
CMO Influence Rises But Most Are Still Not Social Media Ready — NewIncite
According to IBM's new Global C-Suite Study, CMOs are now second to the number one CFO in terms of influence, but most are still not ready t
A Social Media Strategy for B2B Marketers — NewIncite
Find out how to implement a successful B2B social media strategy in this blog post by marketing consultant Jennifer Beever.