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Jeff Sullivan
1,978,927 followers -
Landscape photographer, author, workshop instructor, filmmaker
Landscape photographer, author, workshop instructor, filmmaker

1,978,927 followers
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Moon, Jupiter and Venus Conjunction at Mono Lake
One of my photos from this moon and planet rise event has been published as the lead photo in an article in the August 2017 +SkyandTelescope Magazine by Don Olson, page 68. A description of Don's work to decipher a poem by Lord Byron appears on the Texas State University Web site, along with a copy of the photo:
'Celestial Sleuth' identifies Lord Byron's stellar inspiration http://www.txstate.edu/news/news_releases/news_archive/2017/June-2017/Olson062617.html

Here's their description of the photo:
"On August 23, 2014, astrophotographer +Jeff Sullivan observed the Moon with Jupiter nearby in a morning twilight sky. Glitter paths below three celestial bodies reflect in the waters of California’s +Mono Lake in this morning twilight scene captured by astrophotographer Jeff Sullivan. Venus, at lower left, has just risen above the distant hills. Jupiter, with its Galilean satellites visible, stands higher in the sky, just below the stars of the Beehive Cluster, M44. The faint glow of Earthshine appears on the “dark” part of the waning crescent Moon. Automobile headlights illuminate the tufa rocks on the shore of +Mono Lake in the foreground."

Astrophotographers and astronomers may recognize Don's name as the professor who publishes yearly predictions of lunar rainbow "moonbow" dates and times for Upper and Lower Yosemite Falls in Yosemite National Park.

For more photos from the event and a description of my planning process involving +SkyandTelescope, +Universe Today, +EarthSky, and +The Photographer's Ephemeris see my original blog post covering the event:
http://www.jeffsullivanphotography.com/blog/2014/08/23/planet-and-moon-conjunction-at-sunrise/

I can't wait to see the magazine!

#astronomy #astrophotography #ShotOniPhone #iphoneography

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Tioga Pass in Yosemite to Open Thursday, June 29
Yosemite News Release
June 27, 2017 4:00 pm
For Immediate Release

Tioga Road in Yosemite National Park Open to All Vehicular Traffic Thursday, June 29, 2017

Tioga Road will open for Bicycle and Pedestrian Use on Wednesday, June 28, 2017

The Tioga Road in Yosemite National Park (Highway 120 through the park) will open for the season to all vehicular traffic beginning at 8:00 am on Thursday, June 29, 2017. There will be limited visitor services available from the Tioga Pass Entrance Station to Crane Flat. Tioga Road will open for bicycle and pedestrian users at 8:00 am Wednesday, June 28, 2017.

All visitors on the road are encouraged to use caution as there may be dirt, debris, and water flowing over sections of the road. Visitors are encouraged to keep an eye out for maintenance vehicles working on the roadway.

There will be minimal services available along the Tioga Road for several weeks. There will be no drinking water. Visitors should use the vault and portable toilets located along the roadway to help protect water quality in the Tuolumne River watershed. Food service and lodging are not available along the Tioga Road. There is no mobile phone service at this time and 911 emergency calls will not be operational. There are no gasoline services available along Tioga Road. Visitors can purchase gasoline in Lee Vining and at Crane Flat.

For maps and visitor information, visit the Tuolumne Meadows Wilderness Center, open from 8:30 am to 4:30 pm, the Big Oak Flat Information Station, the Yosemite Valley Visitor Center, and the Mono Basin Scenic Area Visitor Center in Lee Vining.

Tamarack Flat Campground is the only campground that is currently open along Tioga Road. This campground is first-come, first served and fills early in the day.

Anyone planning to hike or backpack near Tuolumne Meadows and in all high elevation areas of Yosemite should be prepared for winter hiking and camping conditions. Trails are still impacted by snow and ice. River crossings are high and swift moving. There are several high water areas currently impacting the Pacific Crest Trail (PCT) and the John Muir Trail (JMT) in Yosemite National Park. Trail conditions may vary at any time.

When driving in the park, motorists are urged to drive slowly as bears and other animals are active and may be present on the roadway.

For updated 24-hour road and weather conditions for Yosemite National Park, please call 209-372-0200 and press 1.


https://activesole.blogspot.com/2017/06/tioga-road-in-yosemite-national-park-to.html
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Marketing Efforts Benefit From Using Competent Photography
This may be a "news flash" for some, for people who try to cut corners at everything. This may be a "news flash" for some, for people who try to cut corners at everything. Many people know by now that using a photo is useful, even critical, but what impression are you forming with that photo, are you making the most of the opportunity?

- Posts that include images produce 650 percent higher engagement than text-only posts.
- People form a first impression in a mere 50 milliseconds.
Source: https://www.inc.com/larry-kim/visual-content-marketing-16-eye-popping-statistics-you-need-to-know.html

If the people you are trying to reach are forming their impression within 50 milliseconds, when you need photography for your marketing efforts or online activity (social media posts, ads or Web site), use the highest quality photographs. If you're not a photographer, work with a professional who can help you capture and present your subject in the most favorable light! This is particularly true now that so many people carry a decent camera in their smart phones. Bland or over-processed photos, or glaring errors such as unlevel horizons, only waste your time and marketing budget. Many organizations try to use low cost photos these days or even get them for free, but how much does "free" actually cost?

And you may want several photos, given this research:

Multiple Photo Posts Increased Clicks 1290% – Facebook Case Study
http://www.convinceandconvert.com/social-media-tools/multiple-photo-posts-increased-clicks-1290-facebook-case-study/

Here's an example where one of my clients scored big, using the best photography they could find:

Mono County Tourism Scores Magazine Cover at 2015 Cannes Film Festival!
https://activesole.blogspot.com/2017/06/mono-county-tourism-cannes-film-festival.html

So don't settle for simply "filling the space" where a photograph is needed. Understand the value of better photography, and work with a professional photographer to get it done right!

This post in expanded form on my blog: http://www.jeffsullivanphotography.com/blog/2017/06/12/marketing-efforts-benefit-from-using-competent-photography/

http://www.JeffSullivanPhotography.com
#marketing #advertising #tourism #travel #photography
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Sun Rays on Yosemite Valley
We had amazing conditions for the photography workshop in Yosemite last week. This was the first morning's sunrise, with sun rays shining down on morning fog. There had been several dozen people at this viewpoint minutes earlier, but once the sun cleared the mountains, nearly everyone decided to go get breakfast. Someone in our group asked about that, but I said "Let's give it another five minutes." Sure enough, when the sun closed the gap in the clouds and started shining down between them, light rays started moving around the Valley.

The dynamic range of the scene was too great for one exposure, so this image was created from five bracketed exposures, adjusted in Lightroom 5.7 and combined in Photomatix 6 (beta 2) HDR software.

I added another popular photo from this morning, produced using the prior version of Photomatix, for comparison on my blog:
http://www.jeffsullivanphotography.com/blog/2017/05/17/sun-rays-on-yosemite-valley/

#landscapephotography #workshop #Yosemite #PhotomatixPro #HDR
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Conditions Look Great for Yosemite May 7-12!
I've updated a blog post from May 2014 to summarize the amazing photography opportunities available during our workshop in Yosemite next week:
http://www.jeffsullivanphotography.com/blog/2014/05/14/yosemites-lunar-rainbow-moonbows-weak-this-year/

#yosemite #nationalpark #landscapephotography #photographyworkshops
#waterfallwednesday Curator: +Eric Leslie
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Fireworks Under Dark Skies: Mammoth Lakes
I've added photos to my Crowley Lake Fireworks album on +Google Photos. The Mammoth Lakes fireworks display over Crowley Lake is one of the best ones in California for seeing and photographing fireworks in a truly dark setting!

My blog has the original photos that I posted, as well as articles on how to photograph fireworks:
http://www.jeffsullivanphotography.com/blog/2013/07/07/fireworks-over-crowley-lake/

#fireworks #photography #mammothlakes #easternsierra
+Visit Mammoth +Mono County Tourism

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Enter the Mountain Mania assignment on Outdoor Photographer Magazine today to have a shot at publication in the magazine.
Thank you OP for highlighting my photo for your contest!

https://www.outdoorphotographer.com/assignments/assignment-285-mountain-mania/ #landscapephotography #contest

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Milky Way Season is On!
...If you don't mind getting up in the middle of the night! Fortunately the Milky Way rise time moves earlier in the night each month, until it gets downright reasonable and is in the sky after evening twilight for my night photography workshops from June through October.

#milkyway #nightphotography #landscapephotography #photographyworkshops

Www.jeffsullivanphotography.com
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Outdoor Photographer Magazine assignment: Smartphone + Instagram
Enter the Outdoor Photographer Magazine assignment "Smartphone + Instagram": http://www.outdoorphotographer.com/assignments/assignment-282-smartphone-instagram/

Tag entries #assignment282 and @OutdoorPhotoMag on Instagram.

Their sample photo is my winning entry from their September 2015 contest.
#iPhone5S #ShotOniPhone
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