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Sony sues Kevin Butler http://pulse.me/s/e1wso
The actor who plays the fictional Sony executive appeared with a Nintendo Wii and a Mario Kart game in a promotion for the Bridgestone Tires commercial. Sony is crying foul.
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Brian Allen's profile photo
 
If the ad had actually said it was Kevin Butler or Sony has an exclusivity clause in their contract, then they would have a case.  Otherwise, I don't see how they can own Lambert's likeness.
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