Owner/Digital Marketing Consultant, 2011 - present
Social Media Consultant and Strategist available to assist your business with Social Media and Paid Search Advertising needs including Facebook, Twitter, Foursquare Venue Management, YouTube and Google AdWords and Bing Ads.
Google AdWords Campaign Management - manage small business campaigns on a monthly retainer. Includes setting up campaigns and managing campaigns weekly throughout the month. Google Certified Indivudual.
Social Media Manager/Consultant, 2012 - 2012
Consulted as a Social Media Marketing Manager and responsible for the overall social media strategy and social media tactics for ShopRunner. Managed the social presence on Facebook, Twitter, LinkedIn, YouTube and the ShopRunner Blog (www.livelifeshopsmart.com).
Social Media & Online Advertising Manager/Consultant, 2011 - 2012
Social Media Strategy. Google AdWords. Twitter Promoted Ads.
True Action Network
Senior Marketing Manager, 2011 - 2011
Managed the social channel, including strategy and daily management, for professional sporting leagues (football, hockey, auto racing) e-commerce/retail websites. Responsible for growing and retaining fan base on Facebook and Twitter, increasing sales revenue from on-site purchases directly tied to social media efforts, and produced weekly and monthly reports detailing ROI, growth of channel and customer service related reports.
Account manager for a national pet insurance company and a national phone headset company with online advertising budgets ranging from $30-60K. Ad campaigns resulted in a 15% growth in revenue over the first half of 2011. Ad campaigns utilized Google AdWords, Bing/Yahoo and Facebook.
Springhouse Education & Consulting Services
Online Marketing Manager/SharePoint Consultant, 2006 - 2011
- Managed the Social Media presence on Facebook, Twitter, YouTube, LinkedIn
- Manage Springhouse's blog and content marketing.
- Google Analytics Dashboards and Reporting
- Manage Springhouse.com Website and on-page SEO.
- Manage email marketing campaigns, contact lists, and creation of HTML templates
- Responsible for promoting Webinars, in-person events and annual TechFest conference via email, PPC, and social media campaigns
Brandywine Senior Living
Asst. Director of Technology, 2000 - 2006