I am Jeff Cole, a content creator
and marketer based in Milwaukee, WI. I focus on good writing because
that is the key to all marketing. Today it is more important than ever
to present a clear, concise message to potential clients and customers.
There is so much noise in marketing that it is difficult to stand out.
That's where I help my clients.
At my core, I am a storyteller. I will tell your company’s story in a way that will build or increase business.
My core skill is expert writing, no matter the format. I can write
anything from a three-paragraph press release to 30-page white paper. I
am also adept at web copy, blogs, brochures, scripts and other forms of
writing. I abhor bad writing. Nothing leaves my laptop
until it is perfect.
I have a unique skill that most writers do not: I can translate legal
and scientific copy into plain English. Oftentimes laypeople do not
understand what a lawyer or scientist is trying to say. To paraphrase
George Bernard Shaw: A common language separates the general public and
scientists and lawyers.
I have worn many hats in my l career: journalist, content creator, fiction writer, trouble-shooter, crisis communicator, social media expert
mentor, supervisor, planner and strategist. Due to all of that, I have a
unique ability to manage multi-disciplinary projects, learn quickly,
think on my feet and deal with complex challenges.
I am a marketing multi-linguist. I speak fluent geek, lawyer, scientist,
team, reporter, designer, account executive, designer, trainer,
salesperson, and difficult client. The best way to make fewer mistakes
is for both sides to listen and understand As we all know, mistakes
I don't care who gets the credit. I just want my clients to win. I also
believe all of us together are smarter than one of us alone. I want to
work with you to ensure success.