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Jay Baer
Works at Convince & Convert
Attended University of Arizona
Lives in Bloomington, Indiana
28,848 followers|2,749,658 views
AboutPosts

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Free Webinar That Will Help a LOT of People

Join me 4/29 please. 

RSVP here:  http://buff.ly/1peEMgZ

#webinar   #onlinemarketing   #usability   #customerexperience  
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Greetings from Jackson
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4 Ways To Fix Your Facebook Problem
http://bit.ly/1h79pL8

Read an insightful email exchange between +Robert Rose from +Content Marketing Institute and myself about the state of #Facebook and the deepening challenge we're all facing around the declining numbers of organic reach and why this cow's milk isn't free ANY more. 

"Facebook is no longer a community, but is essentially a publisher – a vessel for advertising." says Rose. 


#socialmedia #digitalmarketing #Instagram #contentmarketing  
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Jay Baer

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Always an incredible collection, and well worth your time. Bravo +Erik Qualman 
 
We just released #Socialnomics  2014 - happy viewing! 
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+Jay Baer Keep up the great work Jay. Your work is universally respected so I appreciate you kind words. 
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Secrets To Great Content Marketing: Value, Place, & Being The Best
http://onforb.es/1qJO167

If you’re a CMO or marketing leader, here are 3 key questions you should ask yourself before executing any content marketing campaign:

1. Is your content marketing useful?
2. Are you a digital dandelion?
3. Are you the best solution?

Remember:  It’s not about making content. It’s about making content that matters.

#contentmarketing #Facebook #YouTube #Twitter#Pinterest #Tumblr #Instagram #LinkedIn #Slideshare  
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5 Ways to Increase Mobile Conversion Rates via Matt Jones
http://bit.ly/1iULEHp

Have you tried using QR codes, SMS, or NFC to increase mobile traffic, but are noticing little to no mobile conversions? You aren’t alone! If your website is not mobile friendly, you will be lucky to see any conversions.

Read on to learn how to increase your mobile conversion rates and specific tactics to see immediate results that include:

• Less is More
• A Frictionless Experience is Key
• Offers
• Keep Users Coming Back
• Keep Users Engaged

#mobile   #coupons   #QRcodes #SMS #retail #onlinemarketing  
#socialmedia  
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+Stephen Smith Thanks man!
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Have him in circles
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5 Ways to Connect with Your Audience Emotionally to Drive More Engagement
http://bit.ly/1lc2V1w

+Ryan Kettler says "If you want to generate more positive engagement, you must connect with your audience on an emotional level using valuable content that solves their problems. In this post, Ryan will share with you 5 tips to guide your strategy."

#socialmedia  #contentmarketing #socialmediastrategy  
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thanx shared further
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The Secret to Hiring a Savvy Social Media Manager
Great coverage today in +Inc. about the #SocialPros  All-Stars ebook I recently launched. 

http://www.inc.com/aaron-aders/marketing-pros-its-time-to-get-serious-about-social-media.html

Tips for social media managers, gleaned from the experiences and feedback from the 27 big-brand B2C social professionals featured in the ebook:

Experience Matters
Have Multiple Skills
Marketing Degree Not Required
Loving Facebook NOT Required :)

Lots of great quotes in here from social pros, too. Enjoy (and please spend some time with the actual ebook - it's linked in the article. You'll like it!)
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+Jay Baer Happens to the best of us. :-)
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Another Entry in the Collaborative Economy

http://www.swappow.com launches today in Phoenix. The brand-new site and app (I'm an advisor) allows you to swap, sell, trade or rent action sports equipment.

First-class execution by an amazing team. 

#sharingeconomy   #collaborativeeconomy  
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Seven Tips For Jumpstarting Your Visual Storytelling Strategy
http://bit.ly/1j0sIHp

Today Convince & Convert guest blogger +Jessica Gioglio shares how companies are developing meaningful opportunities to deliver positive experiences to their fans.

Read on to learn how these 7 tips will improve your own strategy:

1) Embrace Visual Imagery
2) Personalize, Don’t Spray
3) Make Yourself Useful
4) Be Human
5) Tell A Story
6) Be Shareworthy In Everything You Do
7) Live In The Moment

#socialmediastrategy   #contentmarketing  +Crest +General Electric +Dunkin' Donuts +Coca-Cola +BBC News +Instagram  #Vine   #Facebook   #Twitter  
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Reshared publicly.
Jay Baer originally shared:
 
Fix Your Social Media and Website Message Conflicts

http://bit.ly/QnomTF

Anyone in a prominent marketing role knows that periodically, it’s important to go through the process of changing and/or refining company messaging or positioning.

Positioning in business is related to how we describe ourselves to the world. Today, we examine a recent positioning change by Accenture. 

In this very helpful post +John Clark at +Rival IQ discusses the importance of brand positioning across your online and digital presence. 

#contentmarketing #branding #webdesign   #socialmedia  
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People
Have him in circles
28,848 people
Work
Occupation
Social Media Strategy Consultant and Social Media Keynote Speaker
Employment
  • Convince & Convert
    Social Media Strategist, Speaker, and Coach, present
  • Off Madison Ave
  • Mighty Interactive
  • Visitalk.com
  • azfamily.com
  • Internet Direct
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bloomington, Indiana
Previously
Bloomington, Indiana - Flagstaff, Arizona - Phoenix, Arizona - Tucson, Arizona - Lake Havasu City, Arizona - Lincoln, Nebrasaka
Story
Tagline
New York Times best selling author, keynote speaker and marketing consultant.
Introduction
Greetings. I'm Jay Baer. I'm a hype-free social media and content strategy consultant and marketing keynote speaker. I'm a digital marketing pioneer, and have worked with more than 700 companies since 1994, including 30 of the Fortune 500.

I'm the author of the New York Times best selling business book Youtility: Why Smart Marketing is About Help not Hype -- as well as the ebook recently released Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling.

I run the very popular Convince & Convert blog and I host the weekly Social Pros podcast, which features social media managers from leading brands explaining how they succeed in social.
Bragging rights
New York Times best selling author. Able to leap enormous tequila bottles in a single bound.
Education
  • University of Arizona
  • Lake Havasu High School
Basic Information
Gender
Male
Other names
Jason Baer