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On this week's Social Pros podcast, we interview +Derek Halpern of Social Triggers about why email is more effective than twitter, and the call-to-action mistakes made by almost every company.

Plus, do social media shops like +VaynerMedia have a future in the advertising business?

And, why Facebook's ad rates (CPM) went up 40% in three months.

Great episode. Check out the transcript, or listen on iTunes.

http://www.convinceandconvert.com/social-pros-podcast/social-pros-12-derek-halpern-social-triggers/
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Harald Walker's profile photoStephanie Fischbach's profile photoChris Wandel's profile photoJay Baer's profile photo
5 comments
 
I like the “Bikinis and Parties” principle! :-)
 
You're welcome Jay, great to see you two working together.
 
What a great podcast +Jay Baer , love the psychological aspects of social triggers and motivation. Love it!
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