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New post on the blog today from +Lisa Loeffler

Video optimization and SEO lessons learned from the Crystal Light bikini campaign.
In this case study, Lisa Loeffler examines Crystal Light's Crystal Light Challenge to determine what worked and what failed in their social media campaign.
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+Jay Baer you see the #BloomReach article on TechCrunch? SEO webcrawler from what I gather, always optimizing meta tags and such based on Big Data input from tons of sources ... Could be an SEO shakeup...
Great post! I love the commercial and it's interesting to think about how Crystal Light could have improved their marketing around it.
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