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Jay Baer
Works at Convince & Convert
Attended University of Arizona
Lives in Bloomington, Indiana
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Social Media Strategy Consultant and Social Media Keynote Speaker
Employment
  • Convince & Convert
    Social Media Strategist, Speaker, and Coach, present
  • Off Madison Ave
  • Mighty Interactive
  • Visitalk.com
  • azfamily.com
  • Internet Direct
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Bloomington, Indiana
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Bloomington, Indiana - Flagstaff, Arizona - Phoenix, Arizona - Tucson, Arizona - Lake Havasu City, Arizona - Lincoln, Nebrasaka
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New York Times best selling author, keynote speaker and business strategist.
Introduction

Greetings. I'm 
Jay Baer. I'm a renowned business strategistkeynote speaker and the New York Times best-selling author of four books who travels the world helping businesspeople get and keep more customers.

I've advised with more than 700 companies since 1994, including Caterpillar, Nike, Allstate, and 31 of the FORTUNE 500.

I'm the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service.

My Convince & Convert Media division owns the world's #1 content marketing blog, multiple podcasts, and many other education resources for business owners and executives.

I'm the creator of five multi-million dollar companies, am also an active venture capitalist and technology advisor, as well as an avid tequila collector.

Bragging rights
New York Times best selling author. Able to leap enormous tequila bottles in a single bound.
Education
  • University of Arizona
  • Lake Havasu High School
Basic Information
Gender
Male
Other names
Jason Baer

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Jay Baer

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#PodcastWeekendListening:

Here's the SocialPros #Podcast round up for May with guests +Mason Nelder, +Joel Comm, +Blake Cahill+Eric Haftel 

This month, as ever, we spoke with some incredible guests on the Social Pros Podcast: the Twitter expert author of “twitter power 3.0,” Verizon’s authority on customer insights from social media, a global digital marketing leader from Philips, and a social customer support pro from Jackson Hewitt.

May’s Social Pros guests come from varied backgrounds and experiences.

Their expertise and passions range from #Twitter to #video #content to social media #market #research. The one thing they have in common? They’re all talking about customer support on social media.

It’s very simple: Companies who are committing seriously to customer support on #socialmedia are reaping the benefits1; companies who aren’t responding to #customer requests and issues on social media are suffering.

This month’s Social Pros all understand the importance of a solid social customer support strategy.
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Why Are We Allergic to Being Average? - #JayToday 

EPISODE 131

Not every experience should garner a five-star review. Rejecting the "average" might be the wrong idea.

Subscribe on YouTube: https://www.youtube.com/jaybaer00
Subscribe to my Newsletter: http://www.convinceandconvert.com/newsletter/

Today's Sprout Social shout out goes to my #friend +Tom Webster, who'll be contributing the Foreword to my upcoming book, Hug Your Haters. Follow Tom on Twitter at http://twitter.com/webby2001.

SHOW SPONSORS

+Candidio (http://candidio.com), a simple and affordable #videoproduction company. 

+Sprout Social  (http://sproutsocial.com), a social media management and analytics company that Jay uses for much of his social media every day. 

ABOUT JAY TODAY

Jay Today is a #video #podcast with 3-minute lessons and commentary on business, social media and digital marketing from New York Times best-selling author and venture capitalist Jay Baer.

* FOLLOW JAY BAER: 
http://jaybaer.com/
https://twitter.com/jaybaer
https://www.facebook.com/jaybaer
https://www.linkedin.com/in/jasonbaer
https://plus.google.com/u/1/+JayBaer
http://instagram.com/jaybaer
http://www.slideshare.net/jaybaer

* FOLLOW CONVINCE & CONVERT
http://www.convinceandconvert.com
https://twitter.com/convince
https://www.facebook.com/ConvinceConvert
https://www.linkedin.com/company/convince-&-convert
http://www.slideshare.net/convinceandconvert

* OUR PODCASTS
Social Pros: http://www.convinceandconvert.com/category/podcasts/social-pros-podcast/
Content Pros: http://www.convinceandconvert.com/category/podcasts/content-pros-podcast/
Jay Today: http://www.convinceandconvert.com/category/podcasts/jay-today-tv/
Convince & Convert: http://www.convinceandconvert.com/category/podcasts/content-pros-podcast/ MarketingPodcasts.com: http://marektingpodcasts.com/
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My latest on Convince & Convert Blog...SlideShare is the digital marketing secret weapon – new research

Only 15% of social media marketers are using Slideshare. (highlight to tweet)

85% of social media #marketers are missing out on a fantastic opportunity.

Th 2015 #SocialMedia Marketing Industry Report, released this week by Social Media Examiner found that usage of +SlideShare  increases steadily in lock step with with the experience of the social media marketer.

Read on to learn why I think social media marketers gravitate toward Slideshare is because they recognize that social media is about actions, not eyeballs
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My recent guest post on WordofMouth.org : How humanity drives customer experience

ACCORDING TO #NIELSEN, WE TRUST FRIENDS AND FAMILY MEMBERS’ RECOMMENDATIONS 92% OF THE TIME.

We trust #advertising from companies 47% of the time.

We fundamentally trust humans more than companies or institutions. This is why the smartest companies don’t act as such.

Instead, they operate as real people, united by a common cause under the umbrella and auspices of the collective.

When companies do this — when they let the humanity of their team members take center stage — the impact on customer experience can be extraordinary.

Sometimes this humanity is just a little thing, like an #employee working off-script to make your day.

In other instances, seemingly the entire #corporate #culture is built around putting real people out front.

#brands   #customerservice   #customerexperience   #customersatisfaction  
This is a guest post from Jay Baer — social media and content strategist and author of "Youtility: Why Smart Marketing is About Help not Hype." See the original post this is adapted from and more like it on his Convince & Convert blog. According to Nielsen, we trust friends and fa
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Good stuff!  
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My latest on Convince & Convert...Why you are unsure how to advertise on Twitter

Twitter is popular among social media marketers. Twitter advertising is decidedly less so.

Overall enthusiasm for #Twitter remains high, and social media pros plan to use it even more than they already do. 66% of #socialmedia marketers plan to increase their Twitter marketing in the near future, according to the 2015 Social Media Marketing Industry Report, released by Social Media Examiner.

Interest in learning more about Twitter is almost equally strong, with 58% of the 3,700+ respondents to this survey saying they wanted to know more about Twitter.
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I couldn't agree with this more. I've been doing some twitter advertising and to be honest, have been less than impressed with the results. And I readily admit it could very likely be my fault. But with so many different options, the waters are very muddy as you say. 
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How Jackson Hewitt Dominated Social Customer Service ~ Social Pros

+Eric Haftel#SocialMedia Marketing Manager at Jackson Hewitt Tax Service, joins the Social Pros #Podcast this week to discuss customer expectations surrounding the immediacy of social media and the importance of an internal #communication system between social media and other #customer support teams.
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Jay Baer

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How to Show Off Your Content with Google Plus Collections
by +Convince & Convert  guest blogger +martin shervington 

Google+ is taking it up a notch, for content #curators and creators alike.

With Google+ Collections, you are now able to collect content into themes. While not exactly like +Pinterest  boards, they are probably the closest comparison we can make.

In this post, my friend Martin walks you through how to create a collection. 

#visualmarketing   #contentmarketing   #photography  
 
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+Jane Gardner that is a fantastic way to look at Collections. Thanks for sharing!
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The 7 Best Influencer Marketing Resources

Here are seven go-to sources for #influencer #marketing #content (and other marketing things, too). Nice to see +Convince & Convert included on the list. Thx +Traackr 
Here are my top seven go-to sources for influencer marketing content (and other marketing things, too)
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+YouTube  #MarketingStrategy a top priority for #SocialMedia #Marketers

Sharing this post again today as it has been getting some solid interest and sharing. Thank you!
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On Convince & Convert Blog with +Kristen Matthews: Why Pet Bloggers Are the Next Big Brand Influencers

#Brands are starting to think outside the box and partner with pet bloggers to incorporate their #products or  #services into their #content to get straight into #pet owner hearts, and wallets!
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My latest on Convince & Convert: YouTube marketing strategy a top priority for social media marketers

Finally, video is getting HOT among social media marketers.

66% of social media marketers plan to increase their #Youtube marketing in the near future, according to the 2015 #SocialMedia Marketing Industry Report, released by Social Media Examiner.

#Twitter and #Linkedin were also cited by 2/3 of social media marketers as being tactics where they are planning to boost efforts. (incidentally, 62% of the 3,700+ respondents said they wanted to do more on Facebook, which is amazing to me as it feels like the industry has squeezed all of the blood out of that particular stone)

In terms of YouTube as a major channel to consider, it’s about time.

With 4g/LTE bandwidth everywhere, streaming video to a phone is a simple proposition, and YouTube itself is investing big money into turning their platform into the new television.

Ask yourself this question: are people reading more, or watching videos more?
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In honor of Memorial Day, We give thanks to our veterans.
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Jay's Collections
Jay Baer's +1's are the things they like, agree with, or want to recommend.
Jay Today: Video Podcast with Jay Baer Launches NOW | LinkedIn
www.linkedin.com

This is an exciting week for me.This week is the debut of my new video podcast: Jay Today. Each episode is just 3 minutes long New episodes

Captora Raises $22M To Help Marketers Increase Their Reach | TechCrunch
techcrunch.com

Captora, a company led by former Marketo and SuccessFactors executive Paul Albright, announced today that it has raised $22 million in Serie

"Growth Hackers" cartoon | Tom Fishburne: Marketoonist
tomfishburne.com

There’s a growing movement in Silicon Valley to replace “Marketers” with a new position called “Growth Hackers”. Some are claiming that star

The Rise of Promoted Content, Decline of Organic Reach, and Future of So...
simplymeasured.com

Social media is no longer a completely free channel. Promoted content has taken hold, we have a Facebook organic reach crisis, and social ma

A Quest to Make Business Travel a Lot Less Awful
www.theatlanticcities.com

The sharing economy meets office space with Breather.

Water.org
plus.google.com

Safe water & the dignity of a toilet for all, in our lifetime.

McDonald’s Made the Right Move in Response to Gross ‘Pink Slime’ | TIME.com
business.time.com

It may seem like a bad idea to give your customers a behind-the-scenes look at a process some will find disgusting. But that's what McDonald

Resolution Roulette from your friends at i.d.e.a.
resolutionroulette.com

Need a New Year's resolution, but too busy to think of your own? Let us do what we do for all of our amazing brand partners—create a solutio

Here's the Difference Between Content Marketing and Social Media
www.convinceandconvert.com

What's the difference between content marketing and social media? Jay Baer and other thinkers provide the answer, and look into the future o

Where Most Got Social Business All Wrong, Including Me
www.convinceandconvert.com

YOUTILITY. Why Smart Marketing Is About Help, Not Hype. The difference between helping and selling is just two letters. But those two letter

How to Create Marketing That's Actually Helpful [Printable Checklist]
blog.hubspot.com

Learn how to create marketing that's actually useful, and see some real life examples in action.

Content is Fire and Social Media is Gasoline
www.linkedin.com

You know what happens when most companies launch a new, branded mobile application or other content-rich marketing program intended to effec

The 4 Most Important Drivers of Marketing Success
www.ducttapemarketing.com

Marketing podcast with Jay Baer - author of Youtility. Integration and convergence are the two concepts I’ve been drilling on most for the p

Youtility: An Interview with Jay Baer
www.huffingtonpost.com

Youtility: An Interview with Jay Baer - The Huffington Post

Social Media is a Terrible Ecommerce Tactic - or is it?
www.convinceandconvert.com

Does social media work for ecommerce? New research from Monetate says no, but Jay Baer says there may be a catch...

Phipps
plus.google.com

Music producer.

Smart Marketing is about Help not Hype
www.convinceandconvert.com

Special pre-order offer on Jay Baer's new book, Youtility: Why Smart Marketing is About Help not Hype

Podcast Review: Social Pros with Jay Baer and Eric Boggs
www.commencia.com

Podcast Review of Social Pros Podcast, featuring “Real People doing Real Work in Social Media" with Jay Baer and Eric Boggs

Social Pros Podcast
www.convinceandconvert.com

THE NOW REVOLUTION. Read The NOW Revolution, the best-selling book on social business from Jay Baer and Amber Naslund. Every customer is a r

Fantastic show. Jason is one of the best interviewers out there in the business. Top notch!
Public - 7 months ago
reviewed 7 months ago
top notch care from a fantastic team. super organized, too. appointments are on time, always. Dr. Sutor is simply the best dentist I've ever had.
Public - 7 months ago
reviewed 7 months ago
2 reviews
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