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Jason Shim
Worked at Pathways to Education Canada
Attended Wilfrid Laurier University
Lives in Toronto
282 followers|213,311 views
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Jason Shim

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The smart use of analytics can help us make better nonprofit marketing decisions. +Jason Shim explains how - and how to get started - in this video interview. 

http://nonprofitmarcommunity.com/google-analytics-basics-nonprofits-jason-shim/

#nonprofitmarketing  
#analytics  
#nptech  
As nonprofit marketers, we want to make smart use of analytics to evaluate our activities and make better decisions. But where do we begin? To help demystify the world of Google Analytics, I spoke with Jason Shim, Digital Media Manager at Pathways to Education Canada in this video interview. Jason is very passionate about helping… Read More »
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For nonprofits who may not have the funds or skills in house to use Photoshop, +Jason Shim shares his round up and review of free online photo editing options.
#nonprofit   #marketing  
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Uber Toronto is offering $40 off a black car ride for the month of February for first-time users. That covers just over 10 km. Essentially, a free luxury car ride. It feels pretty badass to be able to get a Black SUV to pick you up by pushing a button on the app. 

Click the link below and use promo code: february826974

Full disclosure: Every person that signs up gets $40 off their first ride and I get a $20 credit as well.
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So who's on Twitter? If so, help support Kitchener Pathways in their bid for a $10,000 grant from WIND Mobile to bring laptops and wireless internet to tutoring sites. http://bit.ly/poILbK
The @PathwaysKW #MobileED Petition . . Petition: We, the undertweeted, support the Kitchener Pathways to Education MobileED Project to receive the WINDthanks $10000 community grant . For more informat...
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Jason Shim

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Please help vote for my #12NTC session! Support by clicking the + button!
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Jason's Collections
People
Have him in circles
282 people
Eric C's profile photo
Ayiko Solomon's profile photo
Steve Welker's profile photo
Jeff Au-Yeung's profile photo
Laura Arive's profile photo
George Mastrapa's profile photo
mny hun's profile photo
Daniela Reis's profile photo
Aaron Anderson's profile photo
Work
Occupation
Digital Media Manager
Employment
  • Pathways to Education Canada
    Digital Media Manager
    Pathways to Education helps youth in low-income communities graduate from high school and successfully transition into post-secondary education. Pathways addresses systemic barriers to education by providing leadership, expertise and a community-based program proven to lower dropout rates.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Toronto
Previously
Kitchener - Markham - Waterloo - Markham
Links
YouTube
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Tagline
Nonprofit Technology Innovator | Digital & Social Media Consultant | Speaker & Author | Digital Media Manager
Introduction
How can we harness technology to make a difference in the world? That’s the question I love to answer for organizations. 

With over 10 years of experience spanning the nonprofit and academic sectors both as an employee and a consultant, I have consistently helped organizations stay ahead of the technology curve. In 2013, I led Pathways to Education to become the first Canadian charity to issue tax receipts for Bitcoin donations. To date we have raised $2200 in this innovative way, however what is more exciting is that we have opened access and awareness to a brand new tech-savvy audience. 

I teach Digital Marketing at George Brown College. I find it rewarding and inspiring to help students understand the power and potential of digital media and gain the confidence they need to succeed. When I have the opportunity I love to speak and write about digital marketing strategy, digital fundraising, online youth engagement, website analytics, and of course digital currency. 

I’ve been honoured to be recognized by some wonderful organizations, including the 2014 NTEN Award for contributions to the nonprofit technology community. Most recently, I was awarded Young Alumnus of the Year by the Wilfrid Laurier University Alumni Association, which recognizes the outstanding achievements by a young alumnus.

Some other projects I’ve been involved with include The Fastest Donation Form in the World Project, where I initiated and led the development of a proof of concept to explore the question, “What would the fastest donation form in the world look like?”. The answer? 2 clicks and 15 seconds. And Roo.io, a mobile-optimized system that provides a streamlined and cost-effective way to record telephone interviews for content producers and journalists.
Bragging rights
Spent a summer cycling 7,000 km across Canada to raise funds to purchase bicycle ambulances in Malawi. Ate mostly peanut butter sandwiches.
Education
  • Wilfrid Laurier University
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Gender
Male
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