I’m responsible for developing and leading the University of New Hampshire‘s social media strategy.
My role enhances and expands the University’s image online, increases brand equity and awareness, promotes the university’s mission through all social media platforms, and builds relationships with stakeholders.
I develop and implement workflow processes to enable staff to utilize the CMS (Hootsuite) and other tools required to support our social presence and I act as webmaster and editor of unh.edu/unhtales an interactive student-produced website.
In addition, I have 10+ years experience working with non-profit radio and I’m involved with the NH Seacoast art & music community. Member of the Seacoast Spotlight Awards music jury 2007-2014 and regular attendee of Digital Portsmouth events.
Specialties: Customer Service, Social Media, SEO, WordPress, Drupal, HTML, CSS, Hootsuite Enterprise, Sprout Social, TweetDeck, Trackur, Knowledgeable with Apple Computers, iOS mobile devices, Social Media apps, Adobe Photoshop, InDesign, and Dreamweaver.
Former president of Seacoast Social Media (Social Media Club NH)
Find more at jasonboucher.net
SnapChat Early Adopters in #highered: University of New Hampshire (@UofN...
As I explained in the 1st post of this series, SnapChat is really starting to look like a serious contender in the game of communication pla
Social Media Manager Argues in Huffington Post Blog Against “The Greates...
Social Media Manager Argues in Huffington Post Blog Against “The Greatest Threat To Society”. Email; Print; Increase text size Text Decrease
The social media manager is (almost) dead: 5 tips on how to evolve as a ...
Almost three years ago, right after university, I talked to an awesome HR professional about my career prospects. While she gave me a lot of
Portsmouth, NH - Seacoast Alumni Chapter Speed Networking
Networks are powerful resources. The more diversified our contacts, the more powerful our network becomes. Tap into the 130000 person networ
Make Facebook's Algorithm Change Work For You, Not Against You
Recently, many page admins have been experiencing a significant decrease in Total Reach—specifically, organic reach. For pages that want to
Reaching Prospective Students Through Social Media
Related posts: 2013 UNH Commencement Goes Social Part Two: The Social Media Dos and Don’ts for Students (Applying to College) Friday Night F
How Colleges And Universities Are Tapping 2 Billion Social Media Users ?
Social Media is emerging as the best and most effective engagement tool for Colleges, Universities and Schools. Parents and Students are
UNH is "Schooling the Rest" in Social Media | Campus Journal
The public has spoken! UNH is a leader in the world of social media. Largely due to the efforts of Jason Boucher, UNH social media coordinat
Twitter updates iOS, Mac, Android apps to finally sync direct messages
Twitter is in the process of rolling out updates to all of its apps that include a sorely-needed feature: direct message syncing. From now o
5 Tell-Tale Signs That You Don't Have A Social Media Strategy | The Soci...
How to recognise brands that are currently 'doing' social media, clearly without a social strategy.