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James Cridland
Works at Media UK
Lived in London
1,990 followers|1,373,120 views
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James Cridland

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Straight in at #10 in "most popular radio folk on Twitter" for Ireland is Tom Dunne from Newstalk - are your colleagues listed?
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This is why I don't buy Samsung - and, I think, why Android still appears second-best to iOS.
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I have a long standing belief that Google are the most successful company ever to not understand branding.
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James Cridland

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This is nice.
 
To all the "data" lovers - awesome gif
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Yep, this is so true. I force myself to present data in the same way it's much more readable 
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James Cridland

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If I still ran a beer blog, I'd express slight disappointment at this "bursting with citrus notes" beer from Clan Conwy in Wales, and ask the brewers to consider putting its IBU score on the bottle.
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I just like the fact that I live right at the top of that glass.
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James Cridland

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This is not a very good share experience. (Using Google Music on Android. On the desktop it looks like this: https://plus.google.com/101231872451902483123/posts/imfQTwqvc6Y )
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James Cridland

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This is not an album you want to listen to if you're in a jolly mood.
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James Cridland

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Found on Twitter. The most interesting thing about this wine is its alcoholic strength, at 30%. Oh, and its name.
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We'll all be pissed after this.
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Interesting discussion about view counts. Also, an interesting example of why a transcript for a video such as this is amazingly useful. I wonder which you consumed - the video, or the transcript?
 
Why Does Google+ Have View Counts Now?

In this 5 minute video from the +Stone Temple Consulting Here's Why series, +Eric Enge asks me to explain the new Google+ view counts that show on most profiles and pages. 

For more about Google+ view counts, see http://www.stonetemple.com/new-google-plus-views-count-important-metric-or-vanity-of-vanities/

TRANSCRIPT

ERIC: So Mark, recently Google+ added view counts to your profile pages and hovercards, right? Why did they do that?

MARK: We now see view counts on Google+ pages and profile. If you go to someone's profile of page, and you look in the upper left-hand corner on the cover photo, you'll see two metrics, if the user chooses to display them. One is a follower count (which we've seen before; it formerly said "people who have you in circles"), and then views. 

The new one, though, is the view count, so let's talk about first what that is. What are these views? What we've learned from sources at Google is that it's a total of all of the views of basically three things:

1. Your profile or page, if somebody actually opened that and looked at it.
2. All of your posts.
3. All of your images.

Now with posts and images, it's really what we call in the online world an "impression," meaning that it appeared on someone's screen. It doesn't necessarily mean that they focused on it, that they clicked on it, it just appeared on their screen, even if they were scrolling by. If a post or an image comes by while they're scrolling, that counts as a view, which in part explains why some people's view counts are very large. A lot of people were surprised when they saw their view counts. 

So that's basically what it is.

ERIC: Why do you suppose they chose to start displaying this?

MARK: Well, I have a theory about that. I believe that when Google exposes something to us, a piece of data, that they always have an intentionality behind that. They want to give us that information for some reason. 

So I pondered about this. Why would they now be emphasizing view counts? Here's what I think. When you look at the view counts, first of all, as I said, for many pages and profiles they're very large, it's a very high number, especially in proportion to the number of followers. So on a very simple level it might be a way of encouraging people who use Google+, that a lot more people are seeing their stuff (potentially) than they might have thought.

Most of us, of course, tend to focus on the information right in front of us. We put up a post, and we got 4 comments and 5 +1's, and, "well, that's that!" What we don't realize is that reshares of that post, or even +1's since last July, can be pushing that post out to hundreds or even thousands of people. That's where those big view numbers came from. So the first thing would be encouragement. Sort of a pat on the back acknowledgement that your reach on Google+ is more than you think.

The second thing is, I think, what I've called Google User Behavior Modification (GUBM). They use these metrics, they put out information, because they want us to change our behavior. I believe that they want to see less concentration on people just chasing after follower numbers, which can be gamed in various ways. People buy fake followers or get massive circle shares schemes going.

In order to get a view count, you actually have to be posting something on Google+. You have to be putting up posts or images. You have an incentive to do posts or images that people will want to engage with, that they'll reshare, that they'll +1, so that view count goes up. So they're pushing engagement.

ERIC: So the first part was really a marketing piece, which is, "let's show that Google+ has a lot of value." That's like seeing a lot of page views or impressions, as you said. So that's interesting, and then the second part is, OK, let's put some reality in the system, so that people can compare impression or view counts, and get less focused on this
follower count, because too many people are gaming that. 

MARK: And that's better for the users, and better for Google. If users are happy, if they're seeing content going by in their streams, they're going to feel better about Google+, they're going to want to use it. It overcomes that "ghost town" image that Google+ has had in the past. So it's pushing a win-win that they hope will be for the benefit of both the users and the network itself. 
----------------

Keep up to date with Stone Temple Consulting's constant updates on what works (and what doesn't!) in digital marketing!

Subscribe to our YouTube channel and get updates on future Here's Why videos, as well as our two weekly Hangout shows: The Digital Marketing Answers Show and the Digital Marketing Excellence Show: http://www.youtube.com/user/stonetemplecons

Follow Eric on Twitter: http://twitter.com/stonetemple
Follow Mark on Twitter: http://twitter.com/marktraphagen
Follow Stone Temple Consulting on Google+: http://google.com/+stonetemple
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I watched it rather than read it. Very interesting food for thought there...
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James Cridland

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If I were Google, I would buy this product and make it a default install into Android. It really is an excellent thing. (I have the paid-for version)
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I use +Todoist, it has a  nice UI 
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Lovely, nicely bitter IPA from Wales (a sneaky Tesco run while I was there). The beer is called Bleddyn - very nice, would love to have it again.
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Always up for an IPA.
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In his circles
1,623 people
Have him in circles
1,990 people
Trevor Cox's profile photo
Sue Llewellyn's profile photo
Sean McVeigh's profile photo
Work
Occupation
Radio futurologist, and Managing Director, Media UK
Employment
  • Media UK
    Managing Director, 1994 - present
  • Virgin Radio
    Director of Digital Media, 2001 - 2007
  • BBC
    Head of FM&T, A&Mi, 2007 - 2009
Basic Information
Gender
Male
Story
Tagline
Radio futurologist
Introduction

I concentrate on the effect that new platforms and technology are having on the radio business across the world.

As a conference speaker, I speak in radio events across the world - on radio's multiplatform future, the effect of smartphones on radio listening, and radio's place in social media.

As a writer, I write about what happens when radio and new platforms collide - for Media UK and other websites and magazines.

As a consultant, I work with the brightest brains to ensure radio remains relevant.

Bragging rights
Won both Webby Awards for Virgin Radio's website when I ran it (public and judges' choice)
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
London - Huddersfield - Hull - Bradford - Skelmanthorpe - Heckmondwike
Contact Information
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+44 20 7100 1811
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Splendid place, and is the highlight of any train to London
Public - 2 months ago
reviewed 2 months ago
Amazingly good: very tasty steak, and the burger was excellent too. Lovely atmosphere and good team. Very enjoyable evening.
Public - 3 months ago
reviewed 3 months ago
Whenever I visit this pub, I am deeply disappointed that it is not my local. Splendid place.
Public - 4 months ago
reviewed 4 months ago
Good for a small meal, with decent Union coffee, and free WiFi.
Public - 6 months ago
reviewed 6 months ago
97 reviews
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Map
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Great place: friendly staff, a baby area during the week, and a nice and varied menu.
Public - 3 months ago
reviewed 3 months ago
Amazing views from the room. Rooms comfortable and ultra-modern. WiFi free, and no silly passwords. Plentiful breakfast. Shame it's in the middle of nowhere, but the metro will take you to where you want to be.
Public - 6 months ago
reviewed 6 months ago
A chain pub (owned by Vintage Inns); does a good line in food, though the range of cask ales is a little small (just three on my visit).
Public - 8 months ago
reviewed 8 months ago