Profile

Cover photo
Jackie Cohen
Works at Ticular
Attended Claremont Graduate University
Lives in San Francisco, CA
259 followers|12,661 views
AboutPostsPhotosVideos

Stream

Jackie Cohen

Shared publicly  - 
 
 
NEW BLOG POST: How to Do Valentine’s Day Marketing When It Has Nothing to Do With Your Brand http://ow.ly/tDlEQ
1
Add a comment...

Jackie Cohen

Shared publicly  - 
 
 
What were the most valuable lessons you learned at your first job? 
Our first jobs were — ahem — a long time ago, yet the lessons we learned at them are still relevant. We surveyed our colleagues about what they remember from their first work experiences that still helps them today. Even …
1
Add a comment...
Have her in circles
259 people
Kyle Kellel's profile photo
Bob Miko's profile photo
Ellen H. Schwerin's profile photo
audrei zencowski's profile photo
John Ater's profile photo
Ralph Capocci's profile photo
Krit Prim's profile photo
saad bohpal's profile photo
Michael Parsons's profile photo

Jackie Cohen

Shared publicly  - 
 
 
In a previous post we talked about how to find the place where your potential clients gather.. Now we'll address the demographics that tend to use different online outlets. Continue reading →
1
Add a comment...

Jackie Cohen

Shared publicly  - 
Want to get more customers? Create more content,. The easiest way to achieve this is to outsource to a company like us. Contact us for a free consultation.
1
Add a comment...

Jackie Cohen

Shared publicly  - 
 
Want to make more money right away? Becoming more productive is the fastest way to increase your earnings. You actually need to do that in order to keep up with the rest of the economy: The U.S. Bureau of Labor …
1
Add a comment...
People
Have her in circles
259 people
Kyle Kellel's profile photo
Bob Miko's profile photo
Ellen H. Schwerin's profile photo
audrei zencowski's profile photo
John Ater's profile photo
Ralph Capocci's profile photo
Krit Prim's profile photo
saad bohpal's profile photo
Michael Parsons's profile photo
Work
Occupation
Social Media and Communications Consulting
Employment
  • Ticular
    Head of Content Marketing, Social Media, Communications, and Public Relations Consulting, 2010 - present
    - Promoted from consultant to role with business development responsibilities. - Manage up to six client retainers at a time, while also taking long-term onsite contracts. The latter have included full time duties at: Cornerstone Research (2013), BlackRock iShares (2012), Mediabistro/WebMediaBrands’ AllFacebook.com (2010 – 2012), and Bloomberg LLC (2008 – 2009). - Place articles in The Wall Street Journal, New York Times, National Law Journal, American Lawyer, and Reuters, among other outlets. Secure speaking engagements for clients and plan marketing events. - Create press releases, speeches, marketing collateral, investor communications, executive articles, social media campaigns, white papers, newsletters, web copy, blog posts, email newsletters, infographics, manuals, webinars, and event invitations. - Optimize content for distribution across mobile and other types of platforms. Use search engine optimization techniques to boost traffic and readership. - Grow engagement 50% for clients on Facebook, Twitter, LinkedIn, Pinterest, YouTube, Google Plus, Quora, Tumblr, FourSquare, and blogs. Use Radian6 to inform social messaging. Amass 338,141 Facebook subscribers for profile showcasing our brand. - Craft marketing plans and coach clients on public relations, communications and social media strategies for targeting new markets, increasing brand visibility, improving customer service, reaching the public and recouping a return on investment. - Recommend social media applications (including analytics, advertising management, publishing tools, and website plug-ins) to clients and guide them through implementations.
  • CBS MarketWatch
    Personal Finance Desk, 2004 - 2005
  • Bloomberg L.P.
    Assignment Editor, 2008 - 2010
  • The Industry Standard
    Senior Editor, 1998 - 2001
  • Source Media
    West Coast Bureau, 2005 - 2007
  • Thomson-Reuters Corporation
    Editor, BTNi, 1995 - 2998
  • American Lawyer Media
    Assistant Editor, New York Law Journal, 1993 - 1995
  • Bedford, Freeman & Worth
    Editorial Assistant, 1992 - 1993
  • Source Media
    West Coast Bureau, The Bond Buyer, 2005 - 2007
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
San Francisco, CA
Story
Tagline
http://www.ticular.com
Introduction
Do you want help with a Google + profile? Let's talk!

I've got a proven track record of messaging audiences numbering up to ten digits across all types of media platforms. Abundant examples of this appear in my online portfolio (http://bit.ly/VA7ABC). 

Starting with a thorough assessment of your needs, I can develop a marketing communications plan for you, execute it and provide performance measurements. This isn't a cookie-cutter approach to content creation, publicity and social media, but rather a customized solution. 

Your goals are my command. I can offer you expertise in: 

• Publicity; 
• Social media;
• Engagement marketing;
• Influencer relations;
• Reputation management; 
• Communications;
• Investment commentary;
• Project management;
• Search engine optimization;
• Online advertising;
• Cross-platform strategy; and 
• Event planning.

I do full-time onsite consulting contracts (some of these arrangements are listed separately on my profile, beneath the blurb about ticular, and you can also find a client list on our website: http://www.ticular.com/services.htm#clients), along with taking on part-time retainers and one-time projects. I also love to trade services with small businesses offering things I could really use.

I've been featured widely in the media, including the New York Times and CNN. I regularly speak at conferences, such as recent events hosted by MediaPost and the Online Marketing Institute. 

Don't hesitate to get in touch with me about opportunities, information requests and the like.
Bragging rights
Gold medalist, American Business Press Editors
Education
  • Claremont Graduate University
    English, 1992
  • Macalester College
    English, 1991
  • Reed College
  • School of the Art Institute of Chicago
Basic Information
Gender
Female