Profile

Cover photo
Jack Schofield
Works at Freelance journalist, editor, photographer, social networker
Attended University of Birmingham
Lives in London, England
10,121 followers|874,437 views
AboutPosts

Stream

Jack Schofield

Shared publicly  - 
Anyone who follows Google knows that nothing it creates is immune from elimination. Like so many efforts before it, Authorship is fading into the sunset.
1
Brad Acker's profile photoJack Schofield's profile photo
3 comments
 
Gosh, how time flies ;-)

Everybody has to make a judgement about how much value is delivered for the time spent. This will be different for different people. In my case, I find Twitter, Hacker News, Reddit and Facebook better value. YMMV.

I invested some time in G+ on the grounds that it might become so important that I had to be on it whether I liked it or not. It didn't. I can't see any sign that it ever will. Nor, it seems to me, can Google.

> One of the Chrome extensions i use

Is there a Chrome or other extension that will tell me how many of the people I follow haven't posted in (say) 3 months, without unfollowing them? Indeed, is there a guide to G+ add-ons and extensions? I've always found the lack of this type of thing a limiting factor, especially given the slow, crude and clunky nature of Circles in general....
Add a comment...

Jack Schofield

Shared publicly  - 
 
There's life, and there's Facebook...
17
3
Brad Acker's profile photoColin Wernham's profile photoJonathan Seyghal's profile photoKrm Kreem's profile photo
 
hahahahahahahahahaha! for a while but then a painful ending, hey?
Add a comment...

Jack Schofield

Shared publicly  - 
 
While the company’s enthusiasts impatiently await new wizardry, the new chief executive is trying to make the brand bigger than the next big iThing.
1
Add a comment...

Jack Schofield

Shared publicly  - 
 
Google+ was launched in an effort to challenge Facebook, but the results have left some wondering about the future of the search giant’s social network.
2
Ron Mecredy's profile photoBrad Acker's profile photo
5 comments
 
I have some time, because my top priority is learning; and i have found this platform to be the best place to learn. But just as you can't expect a Harvard or Stanford education by walking through the campus quad at 5 AM and pronouncing the colleges dead and useless, you have to put in effort to learn how to use the amazing G+ resources. 
Add a comment...

Jack Schofield

Shared publicly  - 
 
Mark Russinovich, co-founder of SysInternals
5
Add a comment...

Jack Schofield

Shared publicly  - 
 
Evgeny Morozov: "Eric Schmidt keeps quiet about it but Google violates “the right to know” all the time. For example, it already removes search results from its index when requests come various content providers—publishers, film studios, music records—who have their own legal avenue for demanding that links to copyrighted materials be removed from Google. Thus, the convenient defense that what the Luxembourg court is demanding is technically impossible simply does not hold: Google already does something that is very much like it."
The search giant really just wants the right to profit from your personal information.
1
Brad Acker's profile photo
4 comments
 
And then we have this funny, but not so funny ramification of a ridiculous law induced by paranoia and judges lacking the proper-sized prefrontal neocortex, apparently. 
Add a comment...
Have him in circles
10,121 people
Vuk Isailovic's profile photo
Erin Hunter's profile photo
EAI's profile photo
Ezekiel Streilein's profile photo
Allan Anarchos's profile photo
Bob McAllaster's profile photo
Stuart Anderton's profile photo
Andrew Rapley's profile photo
Silicon dotcom's profile photo

Jack Schofield

Shared publicly  - 
4
1
Brad Acker's profile photoClifford Miemban's profile photoMichael Beckett's profile photoSamy Mroue's profile photo
51 comments
 
People use what works for them, regardless of what brands would like them to do... G+ is and while it remains people will be attracted towards it or repulsed away from it by its own merits... Many of us are still here, and some are new converts... ::Shrugs:: It just is...
Add a comment...

Jack Schofield

Shared publicly  - 
2
Mar Dixon's profile photo
 
The major criticism with Glass is they aren't fashionable. ahem 
Add a comment...

Jack Schofield

Shared publicly  - 
 
Whenever you hear the word "disruptive", you know you're dealing with a huckster.....
Clayton Christensen’s theory of “disruptive innovation” is founded on anxiety, fear, and shaky evidence.
1
Brad Acker's profile photo
2 comments
 
BTW, +Jack Schofield, John Hagel is another world-renown author who is not buying the idea that Google+ is a phenomenal success. Of course, if he had taken my advice when i gave it to him privately over a year ago, he'd be finding this place much more vibrant than Facebook. Anyway, that's been my experience. ;)
Add a comment...

Jack Schofield

Shared publicly  - 
 
"With Google+, it became clear that we were all little more than webs of flesh spun over packages of saleable data."
Summary: OPINION: One month after creator and leader of Google+, Vic Gundotra, quietly quit, Google chief Sergey Brin told a conference audience last week that involvement in Google+ was "a mistake." He made the exact opposite statement in 2011.
3
1
Christopher Wyatt's profile photoDarryl “Whiffler” Collins's profile photoBrad Acker's profile photoGrahame Fendle's profile photo
4 comments
 
BTW, +Jack Schofield, isn't Facebook the social platform that pickpockets people for all their data and even fondles them, as least psychologically? And then doesn't Facebook sell all your data to its merchants — that's why so many merchants want you to like them on Facebook (hey, give us the key to your house and we'll scoop up everything we can find)?

As you probably know, Google was forced to start a revitalized social platform because both Twitter and Facebook cut off Google from access to their internal data streams of public posts.

Google's approach is not to sell profile data to advertisers, but to use that profile information to better assist the profile user in managing her life more efficiently (via Google Now). Yes, Google will extract airline ticket information and inform you about flight delays and perhaps less expensive tickets and a shorter trip (if the trip is far off). Google Now will learn from your profile where you work and tell you the best routes home when there is a traffic jam on your main route. But i doubt whether Google+ is manipulating your newsfeed in a way to addict you to Google+, because — if it is — it is failing in your case. Ah, now i see what you're saying.

Google's perfect money making formula is to sell your specific searches to advertisers bidding on key words in your search line. Google is not selling your profile data to the advertisers — gaining that information is up to the advertisers if the Google searchers click on their ads and then decide to purchase or hang around to complete an opt in form. Google+ is bound to funnel new people into the Google ecosystem and be always gently reminding them to do even more Google searching.
Add a comment...

Jack Schofield

Shared publicly  - 
 
Politicians from France, Germany Ramp Up Rhetoric against Settlement with Web Giant "The offers by Google aren't worthless, but they're not nearly enough"

#google   #antitrust  
Google's proposed settlement with European Union antitrust cops is under increasing threat of being revised or scrapped, amid calls to more tightly regulate the Web giant.
1
Add a comment...

Jack Schofield

Shared publicly  - 
 
By Danny Chrichton, who "served as an Associate Product Manager Intern developing the search feature of Google+ between June and August of 2011." (Not long...)

"Google has promoted David Besbris to succeed Gundotra as head of Google+. This is striking, since he was selected over the head of product, Bradley Horowitz. This decision should make it clear to everyone that Google+’s time as a user-centric social network is over."
I joined Google the day after my Stanford graduation in June of 2011, and two days later got to take a peek at the product I would be working on for the next..
2
Brad Acker's profile photo
 
+Jack Schofield, i'm certainly not circling you [edit: i changed my mind because i am trying to understand this negative view of Google and Google+], even though you merely provide pathways into the echo chamber of so-called experts (an intern in this post) who enjoy cutting down Google+ because they are afraid to take the time to use its enormous power and apparently don't want others to discover its power. It's no wonder you only have 8,910 (as of this date) followers on this platform. [edit: 10 more followers 8,920, and 1 of them is me, congratulations, haha]
Add a comment...
People
Have him in circles
10,121 people
Vuk Isailovic's profile photo
Erin Hunter's profile photo
EAI's profile photo
Ezekiel Streilein's profile photo
Allan Anarchos's profile photo
Bob McAllaster's profile photo
Stuart Anderton's profile photo
Andrew Rapley's profile photo
Silicon dotcom's profile photo
Work
Occupation
Technology journalist and editor
Employment
  • Freelance journalist, editor, photographer, social networker
    Technology journalist and editor, present
  • The Guardian
    Computer editor, 1985 - 2010
  • Reed Business Press
    Editor, Practical Computing, 1985
  • Eaglemoss
    Editor, You and Your Camera
  • Penblade Publishers
    Managing editor
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London, England
Previously
Barnsley, Yorkshire, England - Bradford, Yorkshire, England - Birmingham, England - Vancouver, BC, Canada - Cambridge, England - Swansea, Wales
Story
Tagline
Tech journalist, photographer, Twitterholic
Introduction
I started writing a weekly column for the Guardian in 1983, while editor of Reed Business Press's Practical Computing. I joined the staff in 1985 to launch the Computer Guardian section, and became one of the Guardian’s first bloggers in 2001. I also answered readers’ queries via the Ask Jack column, and continue to do this on the Ask Jack blog.
 
Before all that, I edited photography magazines such as Photo Technique, Film Making, ZOOM, and You and Your Camera, and an early microcomputer magazine, Practical Computing. I have also written regular columns for Practical Photography, Computer Weekly, Personal Computer World and many other publications.

I have been using electronic mail and online services since the early 1980s, with accounts on Prestel, BT Telecom Gold, The Source, CompuServe, AOL and Cix. The Cix account is still going, after more than 20 years. 

I have used, reviewed and frequently owned a wide range of microcomputers including the Apple IIe, Atari 800 and ST, Sinclair Spectrum, Commodore Amiga, Acorn Archimedes, Apple Macintosh, and an embarrassing number of DOS and Windows desktops and notebooks.

I have a BA in English Language and Literature from the University of Birmingham and an MA from the University of British Columbia, Vancouver. 

Bragging rights
I was an early Apple Macintosh user, having a machine at home before Christmas in 1983. It came with a T-shirt that said: "I've seen the future of computing but I'm not allowed to talk about it."
Education
  • University of Birmingham
    BA in English, 1966 - 1969
  • University of Birmingham
    PGCE (Post Graduate Certificate in Education), 1969 - 1970
  • University of British Columbia
    MA in English, 1970 - 1972
Basic Information
Gender
Male
Birthday
October 30