Wait so Ballmer's marketing strategy for Win Phone 8 is "you won't be able to see tv, open a mag or a newspaper without seeing a microsoft ad -- Steve Ballmer"? I think I know the problem Microsoft is having, Steve.
Kind of makes sense of you think about it. The people reading newspapers and magazines probably don't have smart phones. Ideal target market since anyone technical isn't going to switch from iPhone/android based on an add.
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