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Ivonne Kinser
377 followers -
One thing I learned from Tetris is that when you fit, you disappear.
One thing I learned from Tetris is that when you fit, you disappear.

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Want to get over two billion (yes, with a “B”) social impressions nearly a week before your commercial spot is aired? That’s is what Avocados From Mexico (AFM), in its third year entering the Super Bowl advertising space, just accomplished.

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Super Bowl strategies
"One of Kinser’s methods for boosting the avocado industry was never to settle for a single impression. Avocados From Mexico was one of the stars of social media during the days leading up to the Super Bowl. #AvosInSpace was the most tweeted of the branded hashtags, with nearly all of the mentions positive."

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