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ion interactive

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Can you use an #interactive   #infographic  to generate lots of #leads  ?
An infographic is a great experience for high-funnel visitors from social campaigns as they require a low commitment for consumption and engagement and present content in a compelling, ‘lightweight’ manner. But, did you know you can use an infographic to help capture leads as well? Here are some ideas to help turn your infographic into a lead gen machine with a few simple tweaks to the format.
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Check out cofounder, +Anna Talerico 's blog on using online, #Interactive   #calculators  to drive qualified #leads  
An online, interactive calculator enables visitors to calculate something such as a price or a discount or a special rate, specific to their inputs. Even complex pricing can be converted into a pricing range estimator. This provides the immediate gratification that buyers crave.
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Examples of the #Interactive Journey in #Sales
Sell-Side focuses on surfacing data from the buyer’s interactive journey to the sales team. Since this is an entirely new concept, I thought I’d share real-world examples of how ion uses Sell-Side to align marketing and sales. Hopefully, this will stimulate some ideas for how you could surface high-value insights to your sales team. Keep in mind that the whole idea of Sell-Side is that it surfaces whatever data is of highest value to yo...
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Bring the focus to your customers with brand new ion Quick Starts !
Through interactive content, you put the customer first, whether it’s through an eBook where they can build their our journey through your content and offerings or through a survey where they can give their feedback on the personal experience they had with your brand. Interactive content like these Quick Starts give your customer the chance to have a voice. So with the Age of the Customer upon us, what are you doing to give power to y...
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How to Use Online Assessments & #Quizzes  to Generate Lots of Qualified Leads
People love to get the real-time feedback of a score, a grade or a personalized outcome based on the responses they give to questions. There are some great opportunities to generate lots of leads, of high quality, using quizzes and assessments. Here are some ways to use quizzes and assessments to generate leads, including what measurement you can expect, what sales insights you can surface, and how you can test the experiences to boos...
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How #ContentMarketing  changed the role of the #CMO  
As Genpact CMO Gianni Giacomelli puts it: "People today really live and die by relevance."
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ion interactive

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What does your #thanksgiving prep say about you? Take our #quiz  to find out!
Holidays are always great opportunities for ionians to have some fun in our interactive content platform. We love to think of fun ways to tap experiences like quizzes to engage our audiences and elicit a few chuckles. With Thanksgiving around the corner, all of us started to share recipes and traditions we use in our own homes, and it got us thinking… Does the way you prep a turkey or the sides you serve, say something about your pers...
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We are thrilled to be included in Docurated's Top 50 #ContentMarketing  Resources list!!
FacebookTwitterGoogle+LinkedIn Content marketing may not be the newest shiny object in the world of marketing these days, but it certainly still wears the crown, particularly when it comes to reaching and engaging audiences online. Many other forms of marketing have their roots in content, too, from...
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Check out cofounder, Anna Talerico's latest post - How to Use an Interactive Online Configurator to Generate Qualified Leads
An online, interactive configurator gives visitors the opportunity to see a variety of different options and outcomes based upon their selections. Do your products or services require complex configurations to determine the right personalized solution? Configurators allow visitors to assemble or package your product or service to what they specifically are looking for. This provides a valuable service to the visitor while providing mark...
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7 Ways to Use ion #data  in #marketingautomation  
I’m a content marketing data geek. I love earning and using authentic and accurate data that describes our buyers. Here’s how we do that… This is about focusing marketing and sales resources on buyers who are most likely to produce revenue. Here are 7 ways ion leverages interactive content marketing data in marketing automation.
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Oh the things our customers do with #interactivecontent  !
We’ve made no secret that we just LOVE seeing what our customers build in our platform. Each piece they create is just as unique as they are, and we are constantly reminded of the abundant ways you can utilize interactive content. We keep a customer gallery on our site and are always updating it with new and innovative iterations of interactive content experiences (say that 3 times fast!). But we thought it would be really cool to pull ...
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Want to use an interactive #whitepaper  to generate tons of #leads? Here's how! 
There is a ton of opportunity to generate lots of leads, of high quality, by repurposing your existing content into interactive content marketing experiences. And white papers offer some of the best chances of educating, informing and influencing your audience. Here are some ways to use an interactive white paper to generate leads, including what measurement you can expect, what sales insights you can surface, and how you can test the ...
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People
Have them in circles
223 people
Robert Jackson's profile photo
Bob Tatum's profile photo
Raylene Murray's profile photo
Deepak Jha's profile photo
Shawn Cordner's profile photo
Zabella Cermaka's profile photo
TurnClick's profile photo
Lester Lucero's profile photo
Matthew MacDonald's profile photo
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1.888.466.4332
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200 East Palmetto Park Road Suite 107 Boca Raton, FL 33432
One Broadway, 14th Floor Cambridge, MA 02142
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Create engaging, interactive content marketing that differentiates your brand and generates leads
Introduction

ion interactive helps modern marketers produce engaging, interactive content that stands out while generating leads and revenue. Launch stunning user experiences across your content marketing, social marketing, email marketing and advertising campaigns using our scalable, agile interactive content platform. Powerfully creative, gorgeous and highly interactive experiences can be created and tested without developers. ion’s assessments, quizzes, lookbooks, ebooks, interactive white papers, calculators and more are used to differentiate brands, increase engagement, boost sales and improve conversions.

http://www.ioninteractive.com