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Iliyana Stareva
Works at HubSpot, Inc.
Attended Dortmund University of Applied Sciences and Arts
Lives in Dublin, Ireland
221 followers|55,647 views
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Story
Introduction
Multilingual Channel Consultant at HubSpot, blogger and writer passionate about PR, social media, storytelling and sustainability. Motto: Never stop learning!
Bragging rights
Published two books at the age of 23: "Social Media - Key for Sustainability Communications" and "Social Media and the Rebirth of PR"
Education
  • Dortmund University of Applied Sciences and Arts
    International Business Double Degree (BA), 2009 - 2013
  • Plymouth University
    International Business Double Degree (BA), 2011 - 2012
  • Foreign Language High school "Bertolt Brecht"
    Languages, 2004 - 2009
Basic Information
Gender
Female
Work
Employment
  • HubSpot, Inc.
    Channel Consultant, 2014 - present
  • Brandzeichen
    Social Media Account Manager, 2013 - 2014
  • Brandzeichen
    Student Assistant in PR & Social Media, 2013 - 2013
  • Muddywall
    Author, 2012 - 2013
  • Montpellier Public Relations
    PR Intern, 2012 - 2013
  • bluestone360
    Marketing and Social Media Executive (Internship Programme), 2012 - 2012
  • Delta Agentur - Advertising and Communications Agency
    Social Media Marketing Intern, 2011 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Dublin, Ireland
Previously
Düsseldorf, Germany - Dortmund, Germany - Cheltenham, UK - Plymouth, UK - Pazardzhik, Bulgaria

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Iliyana Stareva

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A little bit about me on the #INBOUND16 blog! What I Read and How I Read It: Iliyana Stareva https://www.inbound.com/blog/what-i-read-and-how-i-read-it-iliyana-stareva 
Our What I Read and How I Read it batch of questions, as answered by Iliyana Stareva
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New on my blog! What's your say? Is #PR a management discipline? 
With the explosion of digital communications and content, PR is now guiding organisational strategy more and more but is it really a management discipline?
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New on my blog! #storytellling
Telling good stories is an art, a hard one, but an important one to stand out. Here's a simple formula that explains what really makes a good story.
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Companies often forget that next to buyer personas they also have media personas for whom they need to create a resources centre like an Inbound PR Newsroom.
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New #PR interview on my blog!
In this "Why Work in PR" interview, Angharad Welsh talks about her PR career coming from a broadcast journalism background and offers some great career advice.
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New post on my blog! This tool is awesome! #PR
With the new AMEC interactive measurement framework, PR people can not only measure campaigns but fully plan and execute them based on the right metrics.
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New on my blog! Have you read The One Thing? #Quotes #PersonalDevelopment 
There's one thing we need to do to achieve extraordinary results: focus on the one very key thing. But there are a few other things that we need to get there.
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Just created this little infographic on the key things of an #InboundPR newsroom! What do you think? 
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New on my blog! #inbound #inboundmarketing
Putting an ebook with a landing page on your website is not enough to generate leads. Here's what you need to increase your inbound marketing conversions.
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Looks like my blog made it into the 2016 Irish Blog Awards Shortlist!
Please support my blog with a vote here! https://blogawardsireland.secure-platform.com/a/gallery/rounds/17/details/8444
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Brand new #infographic on my blog!
Agencies tend to avoid their own storytelling, but they shouldn't. This infographic shows the 6 types of stories they should be telling and in which situations.
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Please share, comment, like! Help me get this viral! #brandfail #customerservice
With a totally inflexible shopping experience and a terrible customer service team that does't listen to your issue, Littlewoods Ireland has a lot of work to do
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Nice experience and great results! I left with happy new teeth :)
Public - 7 months ago
reviewed 7 months ago
Third time here! Fully recommend!
Public - 2 years ago
reviewed 2 years ago
2 reviews
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