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Iggy Pintado
Worked at Australian Institute of Company Directors
Lives in Sydney, Australia
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Iggy Pintado

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"They are clearly concerned that their information may not be held securely and they worry that details about them are gathered without consent."
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Have him in circles
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Iggy Pintado

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SAS customer intelligence director of product management, Ryan Treichler, speaks to CMO Magazine about what intelligent digital marketing really means in today’s fast-paced technological landscape.
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Iggy Pintado

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Marketing Director, Business Catalyst, Connector
Iggy Pintado is an accomplished and experienced Marketing Director and enterprise business leader with sales, marketing, channels and online expertise. 

Over the 25 years, Iggy has held professional, management and executive positions in enterprise sales, marketing, channels, operations and online management at IBM, Telstra, UXC Connect and the Australian Institute of Company Directors. 

Iggy's value to an organisation is in developing practical business strategies that deliver tangible results, implementing both traditional and online sales, marketing and channel initiatives that enable sustainable and engaging relationships with customers, prospects and partners and; establishing disciplined management systems for measurable opportunity identification and validation, revenue-generating and expense control outcomes for commercial benefit.

He has extensive experience in managing all aspects of marketing plans, strategies, policies and procedures and engagement in large and diversified organisations. He has a demonstrated record of providing strategic direction and leadership in all activities from a range of product and service focused organisations.

He possesses a proactive and energetic leadership style complimented by a highly developed interpersonal and communication skill set that enables him to establish and maintain high level relationships across the board. 

Iggy's first book, Connection Generation, is a fascinating study of how connectedness affects our place in society and business and the challenges and opportunities this compelling development presents.

Bragging rights
Marketer, Business Catalyst, Speaker, Author, Educator
Marketing, Sales, Channels, Operations, Digital, Mobile, Social
  • Australian Institute of Company Directors
    GM, Member & Marketing Services, 2013 - 2015
  • UXC Connect
    Director, Solutions & Marketing, 2010 - 2013
  • IBM
    Marketing, 1986 - 2006
  • Telstra
    Online Operations, 2006 - 2008
  • SAS Institute, Australia and New Zealand
    Head of Marketing, 2015 - present
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Iggy Pintado's +1's are the things they like, agree with, or want to recommend.
iTWire - Data analytics insights assist ANZ Bank’s customer focus

The ANZ Bank has ramped up the use of data analytics in an intensive focus on customer service and what analysis reveals of "customer experi

​Six ways to prepare for the future of digital marketing

SAS customer intelligence director of product management, Ryan Treichler, speaks to CMO Magazine about what intelligent digital marketing re

Join the customer intelligence conversation

I’m a marketing technology marketer.

iTWire - SAS is way more than analytics software

SAS is a hugely successful, privately owned, mega analytics software company that lives by good, old fashioned values, to keep its staff and

Which comes first, data quality or data analytics?

While it’s obvious that chickens hatch from eggs that were laid by other chickens, what’s less obvious is which came first – the chicken or

iTWire - Online businesses must work harder to win customers trust

Trust is the new global online currency. You can’t buy it - you have to earn it by being reliable, consistent, consistently delivering what

The ethics of machine intelligence

How comfortable are you with hard decisions?

Self-service analytics with SAS – and what we should NOT borrow from the...

I recently read the book "Die Zahl die aus der Kälte kam" (which would be The Number That Came in from the Cold in English) written by the A

Web analytics vs. digital intelligence - what's the difference?

The business opportunity to intelligently manage customer journeys across their lifecycle with your brand has never been greater, but so is

Rob Hyndman on measuring forecast accuracy

The new book Business Forecasting: Practical Problems and Solutions contains a large section of recent articles on forecasting performance e

The road to SAS Global Forum: A training Q&A series

Many of us here at SAS are hustling to prepare for SAS Global Forum set to begin April 18 in Las Vegas.

Big data, data standards and cross-platform integration

At a recent TDWI conference, I was strolling the exhibition floor when I noticed an interesting phenomenon.

Let's celebrate Pi Day with a pi-ku

Math lovers, do you know what day it is?

iTWire - Trends from the Big VP of Big Data

Big Data is still a buzzword that is being refreshed all the time. It is all about collecting, cleaning, merging it with other data sources,

No expertise required…

How many of us have used the phrases… It’s a piece of cake Anyone can do it It’s as easy as ABC I could do it with my eyes shut When it come

SAS Certification allows you to embrace the big data era

Our colleagues at the SAS office in Korea recently had the opportunity to interview two customers from KT, one of the biggest telecommunicat

iTWire - Dobal heads the region for SAS

Analytics software vendor SAS has appointed Marcio Dobal as its regional vice president for Asia Pacific. "Marcio has held various global ma

When it comes to one-to-one marketing, even identical twins differ

Rand Merchant Bank (RMB) ran an advert a few years ago, showing identical twins born 10 minutes apart.

Ask the Expert: How One Top CMO is Mastering Social Media, and You Can Too

It’s no secret that engaging in social media pays dividends. From attracting top talent to closing deals, socially engaged companies are dis

Love this place. Great pasta, burgers and salads. Always busy but the staff seem to be just as attentive and meet your needs. A great place to meet and eat!
Public - 2 years ago
reviewed 2 years ago
Best place in Neutral Bay for breakfast, lunch or just a coffee. The service is impeccable and staff friendly.
Public - 2 years ago
reviewed 2 years ago
Favourite breakfast meeting place in Sydney. Central to north of Sydney CBD and food and coffee hits the spot. Whether you sit inside or outside, the dining experience with a colleague, business prospect or friend is exquisite.
Public - 2 years ago
reviewed 2 years ago
You can experience this place either eat-in or takeaway. The dining experience is cool with open access to the street. There is a wide variety to choose from on the menu. Take-out can sometimes arrive a little soggy but still retains its taste. Overall a good place for a meal.
Public - 2 years ago
reviewed 2 years ago
19 reviews
The Business Centre and Member Lounge on the first floor of 20 Bond Street has a modern and multi-functional space for members that can be used for informal meetings, private work or to simply unwind. It is the place for members to catch up on emails, access free WiFi or just charge your laptop, smartphone or tablet while you go for lunch. Whether between meetings or between flights, you can settle in and get refreshed with a complimentary tea or coffee.The added bonus is to meet AICD's Member Relations Executives and connect with your member peers.
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Public - 2 years ago
reviewed 2 years ago
Probably the best 24/7 cafe outside of the Sydney CBD. Loved their scrambled eggs for breakfast, sandwiches for lunch and omelette for dinner. Good spot for a snack after the movies or if you just have the munchies.
Public - 2 years ago
reviewed 2 years ago
Delightful cafe with a range of food options. The coffee offering is nice and my favourite are the small mini pink and chocolate cupcakes that make for a delightful snack.
Public - 2 years ago
reviewed 2 years ago