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Ian Michiels
Works at Gleanster Research
Attended Santa Clara University
Lives in Danville, CA
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Ian Michiels

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Check out the newest Gleansights under each Category http://www.gleanster.com/gleanster-research
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Ian Michiels

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Donald, great post.  I work for Gleanster Research (www.gleanster.com) , which has been disrupting the tech market research model for about 4 years now.  We are expanding our coverage into new areas, but we currently focus on Marketing, Sales, Service and BI.  To me, research should be accessible, credible (survey-based), and unbiased.   We develop reports on "Top Performers" to understand the best practices that make them unique and all of our research is available for free. We do cover vendors, but all vendor rankings are based on user experiences (not analyst opinion) and we cover all vendors regardless of a monetary relationship.  We rank vendors across 4 different areas: Features and Functions, Ease of Use, Service, and Overall Value.   I thoroughly appreciate the work that the "Big 3 Firms" do, and I recognize the fact that they are very valuable.  But I also see a huge opportunity, particularly in the mid-market to expose credible thought leadership for a fraction of the cost.
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Ian Michiels

commented on a video on YouTube.
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To browse research visit: http://www.gleanster.com/gleanster-research
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Have him in circles
59 people
Marek Broda's profile photo
Jeff Zabin's profile photo
Rion Martin's profile photo
Brick Street Software's profile photo
Content Marketing Institute's profile photo
Matt Gorniak's profile photo
Grzegorz Blazewicz's profile photo
Rohit Chauhan's profile photo
Patricia Sullivan's profile photo
Work
Occupation
IT Market Research
Skills
Expert in marketing and sales technology adoption, strategy, and best practices.
Employment
  • Gleanster Research
    Principal & CEO, present
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Danville, CA
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Principal & Managing Director
Introduction
Ian Michiels is a seasoned research analyst, strategic consultant, and business executive with a strong background in analytical and creative marketing. Prior to joining the leadership team at Gleanster, Michiels was the VP of Advisory Services at Marketsphere Marketing, a leading professional services firm, where he helped companies such as Nike, Sears Holdings, T.Rowe Price, Franklin Templeton, Ceasars International, and Adobe maximize success in marketing operations.
Education
  • Santa Clara University
    MBA, 2005
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Male
Love this place. In most cases the prices are better than online! The team is super helpful and happy to answer questions. They even have a hotline you can call. I've been a loyal customer for two years now and I will continue to be for life.
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