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Ian M Rountree
Works at IanMRountree.com
Attended Ecole Powerview School
Lives in Winnipeg, Manitoba
1,093 followers|17,873 views
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Ian M Rountree

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It's been some time, but I am now open to new clients!

For the last 18 months, I've been working with a great agency here in Winnipeg, but the call to work with diverse clients to create great reading material has not waned, and it's time to make that side of my work a priority again.

If you need to create meaning through text, let me know! I'm here to help.
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Ian M Rountree

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Chances are, you remember where you were and what you were doing this time today 14 years ago.

I certainly do.
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Ian M Rountree

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Happy to Announce the Release of Search Engine Ranking Factors 2015 by +Moz
https://moz.com/blog/ranking-factors-2015

I'm excited to announce the results of Moz's biannual Search Engine Ranking Correlation Study and Expert Survey, a.k.a. Ranking Factors.

This is the largest study of this kind we've ever undertaken, including our Expert Survey of over 150 professional search marketers, and a ranking correlation survey of over 17,000 keywords.

In addition to the classic signals we've studied in the past, this time we worked with 3 data partners including +SimilarWeb +Ahrefs and +DomainTools to study additional correlations.

The Expert Survey also includes valuable insight into Google's broad algorithm, negative ranking factors, and the future of search.

Take a look, let us know what you think! https://moz.com/blog/ranking-factors-2015
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With bigger platforms like LinkedIn and Medium becoming stronger as publishing hubs, this is an increasingly important issue.
 
The original version of this post was published on November 28, 2012. We’re republishing it today to remind you how to protect your digital marketing efforts as social media sites continue to encourage you to publish original content on their platforms — platforms you don’t own.
When you build your business on a platform you don't control, you're taking on a lot of unnecessary risk and headache.
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"If you’re not embarrassed when you ship your first version you waited too long."
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Finally putting the +Hello Websites whiteboard wall through its paces. Blocking out IA structures and user paths is satisfying, but tiring (top of the board is about 8ft up.)
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The answer here is figuring out how to make this content available legally, without friction.

From link; "It has to become socially unacceptable to admit to another human being that you are VPNing into U.S. Netflix," she said, "like throwing garbage out your car window — you just don't do it."
Watching U.S. Netflix in Canada by using location-hiding services such as VPNs is stealing and needs to be more frowned upon, the new president of Bell Media says.
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Conversely, since streaming services don't cache on your machines, does this mean we're illegally borrowing-and-returning?
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Ian M Rountree

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Well, this'll change... Probably nothing, for a while, then a lot of things in small ways that some fancy math will convince us are a big deal.
As Sergey and I wrote in the original founders letter 11 years ago, “Google is not a conventional company. We do not intend to become one.” As part of that, we also said that you could expect us to make “smaller bets in areas that might seem very speculative or even strange when compared to our ...
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Reading this as a Mea Culpa would be a mistake. Google Accounts and G+ being divided makes all kinds of sense. It also provides an important note about how major pivots worm in big organisations.
 
Everything in Its Right Place

It’s been a little more than a quarter since I took on leadership of a newly formed team, which we’ve christened SPS: Streams, Photos, and Sharing.

In that short time, I’ve had some time to reflect on the products we’ve built over the last few years, and also the opportunity to oversee the launch of our new Google Photos product. I’ve concluded that it’s time for a “pivot”... or more precisely time to talk more openly about a pivot that’s been underway for some time (and in fact is reflected in the name of the new team). We're going to continue focusing Google+ on helping users connect around the interest they love, and retire it as the mechanism by which people share and engage within other Google products.

Four years ago when we conceived of the “Google+ Project”, we made it clear that our goals were always two-fold: Google+ aspired to be both a “platform layer that unified Google’s sharing models”, and a product / stream / app in its own right.

This was a well-intentioned goal, but as realized it led to some product experiences that users sometimes found confusing. For instance, and perhaps most controversially, integration with YouTube implied that leaving a comment on YouTube (something users had obviously been doing successfully for years) suddenly and unexpectedly required “joining Google+.”

We decided it’s time to fix this, not only in YouTube, but across a user’s entire experience at Google. We want to formally retire the notion that a Google+ membership is required for anything at Google… other than using Google+ itself.  

Some of the consequences of this shift in thinking have already been deployed. Others we’re rolling out as fast as possible (e.g. the changes to YouTube we referenced today). And many more will roll out over the rest of the year.

What does this mean for Google+ the product? Relieved of the notion of integrating with every other product at Google, Google+ can now focus on doing what it’s already doing quite well: helping millions of users around the world connect around the interest they love. Aspects of the product that don’t serve this agenda have been, or will be, retired. But you’ll also see a slew of improvements that make this use case shine (like the recent launch of Collections - https://plus.google.com/collections/featured).

It’s been incredibly gratifying to see how this strategy has played out as realized in the recent Google Photos launch, a product which in many ways embodies and telegraphs the changes discussed above. Google Photos not only doesn’t require a Google+ account, but as much of the functionality as possible doesn’t even require an account at all. It was important to me that when we launched Google Photos, we stressed the product implements sharing by any means a user prefers… without compromise or agenda. This is the right thing for users and the feedback and usage has been extremely validating.

I’m excited to share this strategy with the world, excited about what it means for Google+, and most of all for all of Google’s users.
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WordCamp 2015 at Red River Collage today!
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It's challenging convincing people that SEO's much more about the marathon than the sprint, but there it is; much more detail from +Search Engine Land this morning.
Search engine optimization (SEO) is not a "quick fix," and columnist Trond Lyngbø outlines ways in which this mindset can hurt businesses.
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In his circles
135 people
Have him in circles
1,093 people
Ingrid kamal's profile photo
Michael R.H. Stewart's profile photo
Sten Thomas's profile photo
Abgar Simonyan's profile photo
Yong Hui's profile photo
Joyce Turner's profile photo
Bobby Compton's profile photo
Lisa Frost's profile photo
Gustave Moke's profile photo
Education
  • Ecole Powerview School
  • R.D.Parker Collegiate
  • Juniper Elementary
Basic Information
Gender
Male
Relationship
In a relationship
Other names
Ian Michael Rountree
Story
Tagline
Professional Writer, MMO Guild Leader, Hack Statistician
Introduction
Both in my professional and personal lives, I spend the majority of my time helping people better understand web based publishing and communication.

As an online marketer, I taught clients to use the available tools to create awareness of their businesses, and communicate with potential customers at their point of comfort using social media.

As a blogger on my own time, I wrote about blending social sciences, technology, and marketing practices to make communication easier to understand in more contexts, and more effective for those using it for business growth.

More detail about the work I've done can be found at http://www.ianmrountree.com/about/
Bragging rights
Able to survive the stuffiest progression runs without stress or gear jealousy.
Work
Occupation
Independant Copywriter, Online Marketer
Employment
  • IanMRountree.com
    Freelance Copywriter, 2015 - present
    Much of what we do online represents us as people; however, we've yet to develop reliable cues and tells the way we've evolved our vocal and body language. We need to get better at communicating on the web. On IanMRountree.com, I wrote about digital body language, the sociology of technology, and the evolution of community and communication on the internet. I can help your business represent itself in words.
  • Hello Websites
    Copywriter, Online Marketing, 2014 - 2015
    Getting noticed online is about more than making noise on the social web - though that's important too. Just as important is making sure you know who you're approaching, for what reason, and being confident you're communicating in a way they will understand. Driving traffic to your business' online property with promotions is only step one; once there, your customers have to be able to get as much information about you, and your products, as they need - and be encouraged to contact you directly or make a purchase immediately once they're sure your offerings satisfy their needs. Through Hello Websites, I worked with clients to ensure that all of their marketing efforts - whether through social media, organic search engine optimization, or paid online advertising - sends the right message, to the right audience.
  • Unspeakable Media
    Partner, 2013 - 2014
  • Modern Earth Web Design
    Online Marketing Specialist, 2010 - 2012
    At Modern Earth, I was responsible for developing and carrying out online marketing strategies for businesses as small as single-proprietorship consultancies, and as large as national associations. I managed as many as 60 projects concurrently relating to search engine optimization, content development, pay-per-click advertising, social media communication and social marketing. I have delivered presentations for Red River Community College, and developed internal training for Modern Earth on SEO, blog design, and UI design elements. In the time I was with Modern Earth, we became the de facto platform journalists for covering events in social media, and worked with bodies such as the Manitoba Chamber of Commerce for their 2010 Manitoba Business Awards Gala, the Future Leaders of Manitoba for their 2011 awards ceremony, TEDxManitoba for its inaugural 2011 event, and the Manitoba Quality Network to cover their 2011 Excellence Conference.
  • The Source
    Store Manager, 2005 - 2010
    During my tenure as Manager in 2009, my location saw a record 30% increase in sales. Personal recognition includes two consecutive sales awards, three nominations for customer service awards, and multiple commendations for quality of service. Responsible for staff development and education, carrying out all aspects of store operation, maintenance and paper work including auditing and inventory; attending and maximizing clients, tracking sales goals and profit margins; merchandising and constantly updating product and procedural knowledge dealing with numerous brands and product lines, with focus on subscription-based services.
  • Community Access Program
    Lab Administrator, 2000 - 2000
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Winnipeg, Manitoba
Previously
Thompson, Manitoba - Launceston, Tasmania - Windsor, Ontario - Pine Falls, Manitoba
Ian M Rountree's +1's are the things they like, agree with, or want to recommend.
Great Bloggers in my Google Reader
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Here's a list of bloggers in my Google Reader providing information on topics ranging from social media to copywriting and internet mark

Experiments on Google+ and Twitter Influencing Search Rankings
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Do tweets still effect rankings? How about Google+? The mystery began on July 3rd when Google Realtime Search went dark. The next day we lea

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The first sign of a stye is a small, yellowish spot at the center of the bump that develops as pus expands in the area. Other stye symptoms

Is Social Media Killing SEO Standards? - | Hard Refresh
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What is the addition of social to our previously impartial search engine strategies doing to the SEO industry? Is it bad, or beneficial/

Hard Refresh | Get More Out of Your Web Media Work
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If you're facing social media burnout - but want, or need, to keep upping your game - fear not. There's help at hand.

Could Google+ be the "Goldilocks" of Social Networks? | Hard Refresh
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People are loving Google+ because Facebook is too slow, and Twitter is too fast. G+ is like Goldilocks - it's all "just right" so far.

How to measure Google Plus with analytics | Christopher S. Penn ...
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Right now, Google Plus (hereafter lazily abbreviated as G+) is in its infancy. That said, it's certainly got the buzz and the shine that

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Buy the Premier Vintage helmet in matt black online at Urban Rider. We ship Premier helmets worldwide.