As a non-gamer and a massive movie buff I see #virtualreality and #augmentedreality as a space for consumers at large to explore, interact and discover in more depth, on a greater time scale and on a more personal level than anywhere else.
If you have ever bought anything on the Amazon App then you'd know just how easy and instant it is to buy things, especially in contrast to desktop. 'Buyable pins' / buying stuff on Pinterest is a natural evolution of a social network that has massive potential for mobile commerce.
53% of internet-using young adults ages 18-29; 26% of online adults (21% of the adult population); 49% of all Instagram users use the site daily; 32% say they go on several times a day; 49% of users engage daily (3.31% average post engagement rate); 94% of Instagram users use Facebook ...
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Have him in circles
Social media, listening, digital insights and strategy specialist. Previously: Mindshare, Vizeum, Sony Music Entertainment