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Hudson Hornick
Works at Groupon
Attended Kingston University
Lives in Santa Barbara, California
197 followers|24,545 views
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Hudson Hornick

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Good info for you #marketers  out there.
Google and Ipsos explore how today's Boomers and Seniors behave online and what influences their decision making process. Read the research study on Think with Google.
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Hudson Hornick

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Replacing featured images with videos might sound gimmicky but in the right template and with the right content, video can substantially enhance the storytelling. In this article, I'll show you how to replace featured images with videos and enable you to provide some real drama and atmosphere to your WordPress posts.
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More great advice from +Brian Dean. Filled with evidence to support his assertions. Added bonus: Find my face about halfway down the post!
Imagine if you could make one simple tweak to your website, and see an instant boost in email subscribers. Or even better: What if there were 17 of these tweaks… …and each of them could generate more leads for your business? You’d probably be pumped to read about them. Lucky for you, that’s exactly what […]
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Thank you Hudson :)
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Good #ecommerce   #seo  stuff here. Just best practices, tips, etc.
 
SEO for Ecommerce: A Comprehensive Guide

+Adam Audette put together what might be the best resource on Ecommerce SEO available online. Would love to see Adam give this presentation in purpose for even more effectiveness, but even without it, there were still a ton of great takeaways for all levels in this 200+ slide presentation.

Get lunch and read through this in full. 
A comprehensive guide to ecommerce SEO. With bronies. Why, you may ask? Because that's my daughter's current obsession. Also because SEO+bronies=monies. Slid...
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Jefferson's view could not have been more different. In a 1789 letter to Madison, he argued that “no society can make a perpetual constitution, or even a perpetual law. The earth belongs always to the living generation.” Every constitution, he held, “naturally expires at the end of 19 years. If it be enforced longer, it is an act of force, and not of right.”
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The June issue of The MOON is live...on "Dreams of Awakening"! Good stuff!
Shamans say that we dream this world into reality and, indeed, experiments have shown that if you can imagine something as clearly as if you were seeing it on a television screen, your mind doesn’t know the difference between the vision and reality—and complies with the imagined state.
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Up to date #localseo  tips and an awesome spreadsheet for citation building.
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Hudson Hornick

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Google updates, kids.
 
Announcing Display Targeting Reports in GA

We're excited to announce the launch of the new Display Targeting report in Google Analytics. This new report allows advertisers to see how their advertising on the Google Display Network (GDN) is performing.

On the GDN, advertisers have a range of targeting options. The following are available in the new Display Targeting report in GA:
- Display Keywords
- Placements
- Topics
- Interests & Remarketing
- Gender
- Age

Like all other AdWords reports in GA, this report shows advertisers what happens after a user clicks on a GDN ad. It also allows advertisers to use the rich segmentation capabilities of GA to analyze their GDN performance and find areas for further optimization.

You can find the new Display Targeting report in GA under 'Acquisition > AdWords'.

Happy analyzing!
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"Beethoven kept his creative promises by strategically using his time to incubate ideas. His favorite method of thinking things through? Long, solitary walks through the forested valleys of Vienna."
Creativity does not rest on eureka moments — it is a process, designed to consistently bring abstract ideas into the tangible world. For creatives, this emphasizes the importance of routines. Random bits of profound inspiration are few and fleeting; consistent work in your craft requires a sustainable way to develop good ideas into great ones. Recall the common saying that “Amateurs sit
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What have you done with your Google Analytics data recently? A 3d printed model of your data showing an entire year's performance?  See below! 
Data as a work of art, purely for admiration purposes. 

Created by Andrej Boleslavský

"Google Eye" is a data sculpture visualizing Google Analytics data about visit of ciant.cz webpage. The data represents one year cycle with events being visualised as a peaks of falls. Significant events are visible, some of them caused by internal activity towards public, such as job offers, festival, some of the caused by external factors, such as summer holidays, Christmas.. We can even see weeks an day-night cycle and the significant drop of the activity during the night. VVVV visual programming tool was used to generate the model.

Source: http://wiki.imal.org/project/google-eye
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Hudson Hornick

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People
Have him in circles
197 people
Rick Tontz's profile photo
Kiki Loskamp's profile photo
Arun Kumar (eproducts2u)'s profile photo
JILL SATTLER's profile photo
Lets Nurture's profile photo
Alvaro Bellido's profile photo
Melissa Marsted's profile photo
AB design studio, inc.'s profile photo
Thomas Jelneck's profile photo
Work
Occupation
Copywriter and Marketer
Skills
Copywriting, Blogging, Marketing, SEO
Employment
  • Groupon
    Destination Investigator, 4 - present
    Scout locations of interest to Groupon and investigate all things awesome/not-so-awesome about the place. Report back and impress.
  • Santa Barbara City College
    Instructor and Tutor, 2012 - present
    Center for Lifelong Learning Instructor in Marketing, Writing, and Web Design. Tutor English and English skills. Help students develop compositional and analytical skills.
  • Alchemy On Demand
    Content Marketer, Copywriter, 2008 - present
    Develop internet marketing and SEO strategies for Santa Barbara-based businesses. Write engaging copy, press releases, and newsletters.
  • Viator
    Content Writer, Blogger, 2009 - present
    Maintain an SEO-friendly and ongoing travel blog for international travel company Viator.com.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Santa Barbara, California
Links
Other profiles
Contributor to
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Tagline
Copywriter, Marketer, and occasional tinkerer of automobiles
Introduction
Hi! You've found the right Hudson.
Bragging rights
I love literature, creative marketing, and engines, .
Education
  • Kingston University
    Creative Writing, 2009 - 2010
  • UC Santa Barbara
    Biological Sciences, 2003 - 2006
Basic Information
Gender
Male
Apps with Google+ Sign-in
  • Running Circles
Hudson Hornick's +1's are the things they like, agree with, or want to recommend.
What should you pay for SEO services? - Alchemy on Demand
www.alchemyondemand.com

For most businesses today, SEO (Search Engine Optimization) is the marketing investment that yields the highest return on investment (ROI).

Reaching Today's Boomers & Seniors Online – Think with Google
www.thinkwithgoogle.com

Google and Ipsos explore how today's Boomers and Seniors behave online and what influences their decision making process. Read the research

Add Drama To WordPress Posts With Video For Featured Images
premium.wpmudev.org

Replacing featured images with videos might sound gimmicky but in the right template and with the right content, video can substantially enh

17 Insanely Actionable List Building Strategies That Will Generate More ...
backlinko.com

Imagine if you could make one simple tweak to your website, and see an instant boost in email subscribers. Or even better: What if there wer

Oh Yeah
kindergartenorhungergames.blogspot.com

10 weeks old and we finally may have a human child! Until this weekend, I wasn’t quite so sure. Some days I thought “what a cute baby! we ar

Free Images to Use on Your Blog - Alchemy on Demand
www.alchemyondemand.com

As a a newbie blogger it can be hard to get some good images without spending a fortune. Stock photography adds up quickly and though you'd

How to Optimize for Local SEO (6 Quick Fixes) - Alchemy on Demand
www.alchemyondemand.com

Local SEO got you down? Here's a Do It Yourself guide to ranking higher in local search listings.

How to Write Killer Copy (For Reals) - Alchemy on Demand
www.alchemyondemand.com

Copywriting has long been the black sheep of the marketing world. It's a crucial part of the marketing process, but it's tricky, and therefo

How to find your ideal client and Rock them. - Alchemy on Demand
www.alchemyondemand.com

Targeting your ideal customer is Step 1 to customer satisfaction. Don't make the mistake of overlooking it!

How to Add Google Analytics to Your Website
www.alchemyondemand.com

How to Install a bit of code into your site - either through your hosting provider or WordPress directly. No steps skipped! Google Analytics

16 Growth Hacks That Have Helped Grow Our Business By 200% Without Any P...
blog.gleam.io

In the last month we've managed to grow Gleam by over 200%. In this post we'll teach you some of the tactics we've used - so that you can tr

Why nonprofits need to spend MORE on fundraising—not less - Alchemy on D...
www.alchemyondemand.com

The cutting edge is investment in fundraising. veryone tries to suppress it, invoking a flawed theory of social change that says the less yo

Local Search Showdown - Google vs Bing vs Yahoo results compared
www.brightlocal.com

Research shows that Google returns more local results than Bing or Yahoo, but to dominate results SMBs need to optimize local listings & the

How Socrates and Science Can Make You a Better Marketer (and Maybe Tame ...
www.alchemyondemand.com

Here's how you can take the teachings of a guy who's been dead for centuries, combine that with some modern day science, and walk away with

How the Internet Works
www.alchemyondemand.com

Ever wonder how the internet works? Check out our brief animated video to learn all about it!

How I Would Fix Grantland’s SEO: An In-Depth Audit
www.webgnomes.org

This is a comprehensive technical SEO audit example for Grantland that covers a wide range of on-page and off-page SEO topics. Check it out.

Google Maps: Still Too Easy to Spam | Whitespark
www.whitespark.ca

Google Maps are relatively easy to be spammed, even though they have a few layers of verification. Here is how to do it. Googlers, close thi

Six reasons your website needs video - Alchemy on Demand
www.alchemyondemand.com

Today’s websites need video and here are the top five reasons why:

Google Loses Big in German Reputation Lawsuit - Search Engine Journal
www.searchenginejournal.com

A recent case from a German courtroom could have a big impact on the way Google does business.

A great team. Very thorough and competent. A pleasure to work with.
Public - in the last week
reviewed in the last week
I've been living in Santa Barbara for over 10 years, and I've been all over the city trying to find a decent barber shop. This is it. Old school; just three guys and three chairs. Jonathan is my go to guy, but I've had haircuts from Danny and Alfonso as well. They all do a good job, but Jonathan gives the best consistent haircuts. From a guy who just wants a clean cut but not look military it seems stupid hard to find a good barber. But I'm spending my time writing a review about a barber shop, so there you go. Best shop in town.
• • •
Public - 11 months ago
reviewed 11 months ago
This is our mainstay sushi joint in town. Prices are reasonable, sushi's pretty good, and it's open late night. Try the Buffalo Roll, the Flower Roll, or the Spicy Edomame. All excellent. Decor, however, is pretty rough. It's small, with low ceilings. Good service, though.
Public - a year ago
reviewed a year ago
I've worked with Mike in the past, and he's a consummate professional. He brings an artist's sensibilities to his work, he's thoroughly clean, competent, and makes some of the best finish carpentry in Santa Barbara. If you're looking for a touch of brilliance in your general contractor, then Mike and his team are your best bet.
Public - 2 years ago
reviewed 2 years ago
6 reviews
Map
Map
Map
I'm tempted to give Renaud's a terrible review so that this place doesn't get swamped, because as it is right now this is my absolute favorite place for breakfast or lunch. Small, charming, delicious, incredibly affordable, with a perfect ambiance and a friendly staff. After working in 5-star restaurants until age 30, I've seen my share of good and bad. Ultimately, I'm writing this review in hopes that the owner reads it and knows that my times spent at Renaud's on both Upper and Lower State, have made my mornings and my lunches just that much nicer. It's truly one of the gems of the city.
• • •
Public - a year ago
reviewed a year ago
Nice place, great cupcakes, but aside from that the food is B+ deli food with salads and paninis. Good ambiance in downtown Santa Barbara. Come here from time to time. Gets a bit busy for lunch.
Public - a year ago
reviewed a year ago