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Howard Sewell
Works at Spear Marketing Group
Attended Stanford University
Lives in Bainbridge Island, WA
130 followers|8,603 views
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Howard Sewell

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[New Post] Email Critique: When a Good Offer Just Isn’t Enough 
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Infographic: The State of Marketing Automation Maturity (New Post) bit.ly/1NtS7cV 
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4 Key Takeaways from the 2015 SiriusDecisions Summit (New Post) - bit.ly/1EPxsen 
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Above the Fold Still Critical for #B2B Email Design (New Post) bit.ly/1OiDpdw #emaildesign #emailmarketing
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Infographic: Top 10 Reasons to Hire a Full-Service Demand Generation Agency bit.ly/1N4JHJG (New Post)
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Howard Sewell

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A Simple 2-Step Technique for Improving Lead Follow Up (New Post) http://bit.ly/1M8JerW
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Broad Match is Not Your Friend: Using Match Types to Get More from Your #PPC Campaign bit.ly/1LejUxo 
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Does Creative Still Matter in #B2B Marketing? (My latest blog post) http://bit.ly/1KYdItj  
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How to Write a Better Content Syndication Abstract (New Post) bit.ly/1Pikfje #contentmarketing #b2b
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Survey: Marketing Automation Users Score a “C” in Maturity (New Post) bit.ly/1CtNdFO
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Should outbound marketing be part of your demand gen mix? My recent webinar: "Is Outbound Marketing Dead?" is now available for on-demand viewing. bit.ly/1AUwLxG 
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People
In his circles
85 people
Have him in circles
130 people
Admin eDynamic's profile photo
Steve Gershik's profile photo
Ben O'Keeffe's profile photo
Shaun Mullarky's profile photo
Lattice Engines's profile photo
Annie Silva Warner's profile photo
Howard Brown's profile photo
Nnamdi Nwoke's profile photo
Branden Nicholson's profile photo
Work
Occupation
President, Spear Marketing Group
Skills
Demand Generation, Lead Generation, B2B Marketing, Lead Nurturing, Marketing Automation
Employment
  • Spear Marketing Group
    President, 2010 - present
    Spear Marketing Group ("Marketing with a Point") is a full-service agency specializing in demand generation, lead management, and ROI-based marketing. Clients include leading companies in high-technology, real estate, green energy, and retail.
  • Connect Direct
    President, 1990 - 2009
  • Oracle Corporation
    Various Marketing Roles, 1987 - 1990
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bainbridge Island, WA
Previously
Menlo Park, CA - London, England
Story
Tagline
20+ year B2B marketing veteran; dad, avid cyclist, soccer fan, amateur cook, and reality TV junkie
Introduction
President of Spear Marketing Group, a full-service marketing agency specializing in demand generation and lead management.  We work with B2B clients to help generate, nurture and convert leads to revenue.  I write on demand generation, lead nurturing, content marketing and other topics at www.spearmarketing.com/blog.

Suggested Circles:
  • B2B Marketing
  • Demand Generation
  • Lead Nurturing
  • Marketing Automation
Education
  • Stanford University
    Economics
Basic Information
Gender
Male