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Howard Sewell
Works at Spear Marketing Group
Attended Stanford University
Lives in Bainbridge Island, WA
131 followers|9,092 views
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Howard Sewell

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Is B2B Lead Generation Really This Difficult? [New Blog Post] bit.ly/1PC159C 
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[New Post] Email Critique: When a Good Offer Just Isn’t Enough 
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Infographic: The State of Marketing Automation Maturity (New Post) bit.ly/1NtS7cV 
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4 Key Takeaways from the 2015 SiriusDecisions Summit (New Post) - bit.ly/1EPxsen 
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Above the Fold Still Critical for #B2B Email Design (New Post) bit.ly/1OiDpdw #emaildesign #emailmarketing
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Howard Sewell

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Quit Obsessing About the Customer Journey (New Blog Post) bit.ly/1N14yQT 
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A Simple 2-Step Technique for Improving Lead Follow Up (New Post) http://bit.ly/1M8JerW
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Broad Match is Not Your Friend: Using Match Types to Get More from Your #PPC Campaign bit.ly/1LejUxo 
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Does Creative Still Matter in #B2B Marketing? (My latest blog post) http://bit.ly/1KYdItj  
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How to Write a Better Content Syndication Abstract (New Post) bit.ly/1Pikfje #contentmarketing #b2b
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Survey: Marketing Automation Users Score a “C” in Maturity (New Post) bit.ly/1CtNdFO
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People
Have him in circles
131 people
Richard Russum's profile photo
Pradeep Patel's profile photo
Andrew Gaffney's profile photo
Tracy Ciampi's profile photo
Brian Fey's profile photo
Mary Pat Davey's profile photo
videos Doodlecorp's profile photo
Steve Farnsworth's profile photo
‫بكيل العزيب‬‎'s profile photo
Work
Occupation
President, Spear Marketing Group
Skills
Demand Generation, Lead Generation, B2B Marketing, Lead Nurturing, Marketing Automation
Employment
  • Spear Marketing Group
    President, 2010 - present
    Spear Marketing Group ("Marketing with a Point") is a full-service agency specializing in demand generation, lead management, and ROI-based marketing. Clients include leading companies in high-technology, real estate, green energy, and retail.
  • Connect Direct
    President, 1990 - 2009
  • Oracle Corporation
    Various Marketing Roles, 1987 - 1990
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bainbridge Island, WA
Previously
Menlo Park, CA - London, England
Story
Tagline
20+ year B2B marketing veteran; dad, avid cyclist, soccer fan, amateur cook, and reality TV junkie
Introduction
President of Spear Marketing Group, a full-service marketing agency specializing in demand generation and lead management.  We work with B2B clients to help generate, nurture and convert leads to revenue.  I write on demand generation, lead nurturing, content marketing and other topics at www.spearmarketing.com/blog.

Suggested Circles:
  • B2B Marketing
  • Demand Generation
  • Lead Nurturing
  • Marketing Automation
Education
  • Stanford University
    Economics
Basic Information
Gender
Male
Location, location, location. That's basically what you pay for at Bella Vista, situated as they are in a prime corner spot right across from the lake. Otherwise, this place is nothing spectacular. The main interior seems tired and dated, albeit clean and well kept. The rooms feel like a nicer Holiday Inn - nothing to complain about, but nothing to write home about either. We had a suite facing the water, and just sitting on that balcony the first morning was probably worth the premium we paid for the room. One main complaint - the young staff needs training, lots of it. The welcome was perfunctory at best. I get the sense that no-one feels much ownership of the place, as if they're there to get a paycheck and not much else. A few smiles and a little extra effort would go a long way.
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Public - 3 weeks ago
reviewed 3 weeks ago
1 review
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