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Hilton Barbour
185 followers -
Eternally curious. Global citizen or Jason Bourne-wannabe.
Eternally curious. Global citizen or Jason Bourne-wannabe.

185 followers
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Hilton's posts

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This is incredible. Launching on the Apple App Store is a real milestone. A great team made this happen. The journey is just starting. #dubdubstories   #insiderdub  Congratulations +dubdub 
We are now live on the App Store. We couldn’t be more proud of our team.

Finally, complete video content creation. Entirely on your iPhone. Create up to 90 seconds of video with your photos, videos, text, and even music.

Thank you to all our dubbers.
http://www.dubudub.com

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Our obsession with making everything digital often forgets that we need to be thinking about the HUMANS at the centre of the experience. A new post I'd love your thoughts on. http://www.hiltonbarbour.com/stop-digital-start-human/

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Our obsession with making everything digital often forgets that we need to be thinking about the HUMANS at the centre of the experience. A new post I'd love your thoughts on. http://www.hiltonbarbour.com/stop-digital-start-human/

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The speed and veracity of competition is relentless - and is only going to increase. How prepared are you to deal with this reality in your business? Some thoughts and advice in a new post. 

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Last week the big 3 Soda manufacturers finally stepped up to reduce sugary drinks. A classic example of why brand leaders need to tackle their WEAKNESSES if they're gonna drive business growth. #challenger  

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Building a strong brand is critical. Addressing where that brand is WEAK is more important. As the Soda manufacturers finally admitted last week, if you're not tackling your weak spots, you're gonna lose. #challenger  

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Brands typically leverage their strengths to build business. However, mature categories have way less room to do that. For those, adopting a #Challenger brand attitude and attacking their own weaknesses is where they win.

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Winning brands can align #Purpose, People AND Profits. Its never an either/or objective. Some thoughts on how Coca-Cola might re-examine their "Happiness" platform to do just that. Would love your thoughts Branding folks. +Mark Di Somma 

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The best brands can align Purpose, Profits AND People. They aren't an either/or objective. Some thoughts on how Coke might re-examine their "Happiness" platform through that lens. +Mark Di Somma 
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