Who am I? I am an online marketer who has worked in the technology space for over a decade. My new venture is ArCompany. I'm working with some pretty amazing colleagues in their own right: Amy Tobin and Bob Jones. We are excited about this next evolution of social and what it will mean for business. We want to help businesses get there and capitalize on what what's coming.
I am also a writer with Steamfeed, Huffington Post, What's Your Tech and Digital Journal. I am also one of 3 Marketing Geeks in a weekly pubcast on technology. Previous experiences include Jugnoo, Due North, Isobar Digital, Yahoo! Overlay.TV, Citibank, CIBC, Ogilvy and Rapp Collins. I have views on advertising, emerging technology including video, and social web applications. I’m living and breathing in the social web space and cannot consume as quickly as this space evolves. I follow politics, environmental initiatives, and music (mainly the old stuff pre 1990).
Some quick notes about me: Marketer… Cellist…US Politics watcher…Twitterer, Yoga-er??!… Fave coffee: Tall Non-fat Caramel Macchiato – Starbucks…Michael Jackson fan…Jeffery Deaver fanatic….sap for human interest stories..Rubik’s cubist…dabbled in pointillism… interest in caricatures and nude painting…can say the alphabet backwords…know most world capitals… hockey and soccer mom…
Please catch my blog
ARCOMPANY | Influencer Marketing’s Dirty Little Secret
Good brands and agencies, with the genuine intention of driving brand advocacy, are being grossly misled by what are often referred to as ‘I
Using Color as an Online Cultural Marketing Strategy | LinkedIn
Color and PerceptionWhat's your favorite color? More importantly, if you lived in China, or Sweden, do you think it would be different? Cult
Gallup Poll is Correct: Social Media DOES NOT Influence Purchases
Gallup Poll is Correct: Social Media DOES NOT Influence Purchases. Social media does not influence people, people do. Can we finally get thi
The QSR Challenge: 5 Ways to Keep your Customers Coming Back - Virtual N...
QSR and customer loyalty
Social media cheat sheet – super speedy, all you needy - The Pink Group
Super speedy, all you needy, social media cheat sheet. Everything you need to know about branding your social media channels.
Pret a Manger Wants Happy Employees -- And That's OK
Seriously? It worries some people that companies want their employees to be cheerful?
Your LinkedIn Profile: Proof You Didn’t Peak in High School
How important is your Linkedin profile to meeting your career goals? Andrew Jenkins of ArCompany shares some LinkedIn profile best practices
The NSA, Privacy and Naiveté: Big Brother Never Left
Why we need to understand how and why our information is being tracked.
Influence Marketing [INFOGRAPHIC] | Social Media Today
About Social Media Today · The world's best thinkers on energy & climate · The world's best thinkers on the urban future · The world's best
Social Judge, Jury and Executioner: The Lynch Mob in Action
In this week's Judge, Jury and Executioner, we are focused on a story of a personality, a personal brand, and numerous almost-victims of the