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Heidi Smith
Works at Marketing Mojo
Lives in Charleston, SC
103 followers|26,459 views
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Heidi Smith

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Do you know how to use #HARO  to develop media relationships and strengthen your #blog  content? +Rachel Chapdelaine explains on the  +Marketing Mojo blog
If your business has a blog or you are looking to reach a larger audience (and really, who isn’t?), then you should be using Help a Reporter Out (HARO).
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Heidi Smith

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How is poor keyword research losing you money? Improve your #keyword #research #strategy with this approach.
Learn a few techniques to insert into your keyword research strategy and improve you SEO and next PPC campaign.
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Heidi Smith

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Your site images probably need a diet. But do you know why, or how to get it done? +Adam Smith explains: http://bit.ly/Image-Diet-google | #mobilefriendly   #digitalmarketing   #optimization  
Sorry to break the news, but there’s a good chance your website is fat (Am I allowed to say that?). Marketing Mojo tests page speed during all of our SEO website audits, and every single time we audit a site, we have found room for improvement. Most of the time, we find A LOT OF …
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Heidi Smith

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Does your #media  budget reflect where #customers  consume media? Tad Miller breaks down the statistics to help you figure out how you SHOULD be allocating budget: http://bit.ly/1S76PL5 #digitalmarketing   #digitalbudget  
Media budgets don't seem to be shifting to where people are actually spending their time on media.
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Still assessing the damage post- #mobilegeddon ? Then check out this list of resources from +Kari Rippetoe to help you get your website back on top:  
So your website isn't mobile-friendly and you've lost mobile search traffic. All is not lost! These resources will help you optimize your site for mobile.
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Heidi Smith

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Do you have +Google  #webmaster  Tools set up, but aren't really sure what it can do for you or how to use it to your best advantage? Whether you're a small business just getting started or an enterprise company looking to expand your knowledge, I'm here to help: http://bit.ly/1GTzQBe | #SEO   #seotips  +Google Webmasters  #WMT   #GWMT  
In Part 1 of this multi-part series, we'll explore what Google Webmaster Tools can do for your website and what, really, is the point of it all.
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Heidi Smith

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Interested in the awesome sauce that is +Google Analytics  #CustomDimensions ? Our own Director of Technology +Adam Smith shares why they are important and how you can use them | #analytics   #data  
Google Analytics automatically captures interesting dimensions on your users, including location, computer or mobile device use and even gender.
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"Build trust online by approaching your landing page from four angles: appearance, transactional assurances, messaging and humanizing." +Jenny DeGraff 
#landingpages   #design  #landingpageoptimization
The wise Tim Ash, author of “Landing Page Optimization,” says that “common sense dictates that you cannot build a relationship without trust. If you want to convince your visitors to put even a bit of emotional (or financial) investment into your brand, company or products, you must first gain that faith.” I couldn’t agree more. …
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Interested in improving your +AdWords  #displayadvertising ? Who isn't! +Ivy Lustig shares 3 simple tips that can help: http://bit.ly/1Q1vJrV
Google Display Ads offer a great variety of targeting and optimization options, which can be overwhelming. Here are 3 tips to get the most out of your ads.
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#AdWords  recently made some big updates to its Editor - making management of your campaigns even easier. +Scott Garrett shares these updates in his latest post:  
AdWords Editor is great for making bulk changes in AdWords to manage larger accounts with dozens or hundreds of campaigns - check out the newest update!
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There are so many #targeting  options for +LinkedIn advertising - are you optimizing it how you should be to reach the right audience? +Geena Nazareth can help: http://bit.ly/1GPyXtq | #linkedinmarketing   #digitalmarketing  
Learn about a few common LinkedIn targeting options and how you can use them to reach your ideal audience.
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What are #gmail  sponsored promotions (GSPs) and what are the updates coming to them soon? +Scott Garrett covers it all for you | #digitalmarketing  +AdWords  #ppcadvertising  
 
Gmail Sponsored Promotions (GSPs) are changing soon - find out from +Scott Garrett what will be in store for this relatively new +Google  #PPC   ad format: 
Gmail Sponsored Promotions (GSPs) are changing on May 24th - learn more about these changes now.
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People
In her circles
154 people
Have her in circles
103 people
Steve Kelly's profile photo
Geena Nazareth's profile photo
Kari Vandenberg's profile photo
Jenny DeGraff's profile photo
Marketo's profile photo
Nelson Hudspeth's profile photo
Odewumi Oladimeji's profile photo
j west's profile photo
Tony Castro's profile photo
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Basic Information
Gender
Female
Birthday
December 23
Relationship
Married
Other names
Heidi Kramer
Work
Employment
  • Marketing Mojo
    Account Manager, 2014 - present
  • Marketing Mojo
    Jr. Account Manager, 2013 - 2014
  • GANNETT CO. INC. DL 1
    Recruitment Account Executive - Major Accounts, 2011 - 2012
  • Fastenal Company
    Product Marketing Coordinator, 2010 - 2011
  • The Buckle
    Sales Associate / Team Leader, 2004 - 2011
  • Market Street Tap
    2008 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Charleston, SC
Previously
Appleton, WI 54914 - Winona, MN 55987
Heidi Smith's +1's are the things they like, agree with, or want to recommend.
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Full service search engine marketing agency, with 4 key steps to success in SEO & PPC Management